Remove Entertainment Remove Networking Remove Niche
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6 things to look for in a B2B influencer

Martech

What’s important is partnering with an influencer who successfully reaches the much more niche audience a B2B brand is hoping to engage and convert. As Yolanda Zaw of LinkedIn writes , B2B influencers are “not here to entertain with viral dance routines or trendy challenges. Network of connections (52%).

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Nielsen’s Gracenote adds predictive content analytics

Martech

Gracenote, the content solutions division of marketing measurement firm Nielsen, has unveiled a new tool, Audience Predict, which will deliver predictive insights into future entertainment programming performance. There may be a few network shows left with large audiences advertisers can easily understand.

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2024 Predictions: Social media’s evolution

Martech

Yet, X saw the grand exit of big tech and entertainment brands last year. Social users’ top types of branded content on social channels include content that is meant to entertain (47%) and educational content (42%) — both are content types YouTube specializes in.” But at the same time, ecommerce giant Amazon is growing its ad network.

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The power of curated content in B2B marketing

Martech

As a result, you enlarge your reach to attract whoever in their group fits your niche. Your audience sees that you have a robust network of industry partners and trusts you. Diversify your content Successful entertainers understand the importance of not always creating works in the same voice or style.

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Cameron’s App of the Week: Clubhouse

Heinz Marketing

Most social networking apps follow a simple formula: provide an online platform for people to build connections and expand their network with like-minded people. You can make it as professional or as entertainment-based as you’d like. By Cameron Katoozi , Marketing Consultant at Heinz Marketing.

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How Video Consumption is Changing in 2020 [New Research]

Hubspot

These age groups are more connected to the internet than older age groups,, and prefer to be entertained or learn new things from online videos. Now, with video being accessible on every major social media network, they are learning to rely more heavily on this type of content in their research phase.

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4 Reasons Why Your Gaming Website Isn’t Generating any Revenue

Sales Pop!

A gaming website is a great online business to run, as people will always be on the lookout for interactive entertainment. I would also throw in retargeting ads from networks like GDN, Facebook , and Instagram, as they can be cheaper than search ads. It can generate a ton of traffic organically. You need to get several things right.

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