Martech

JANUARY 14, 2025

AI is transforming the creative process, with consumers split on its impact some embracing it, others spotting flaws, said Julie Clark, SVP, media and entertainment at TransUnion. Dig deeper: 5 essential priorities for marketers in 2025 Email: Business email address Sign me up! Processing.

Negotiate 128

Negotiate Advertising/ Marketing Cross-sell Technology 128

Sales Pop!

DECEMBER 17, 2024

Internet growth and its accessibility, as well as innovation expansion, have made it more convenient for people to create, distribute, and sell content digitally. How are creators shaking things up and giving brands a new game plan? This strategy also comes with comparatively low risk and cost to switch up if needed.

Negotiate 130

Negotiate Entertainment B2C Niche 130

Hubspot

JULY 17, 2025

Part of my role was to generate sign-ups for apprenticeships and short courses from local businesses across different sectors. I started the email with, ‘your team lost 2-1 at the weekend, but I am here to cheer you up by giving your SDR team 25 qualified calls and save you cash from your current tech.’” Price: Get started for free.

Start-ups 36

Start-ups Follow-up Campaign Price 36

Sales Hacker

MARCH 25, 2025

Getting entire work done or processes done in the background and only bubbling up to a human when it has an exception. So it’s kind of like coming up with something based on giving it a task or a goal, it’s going to reason on a plan on how to accomplish that. tool selection. And that’s going to be dynamic.

GTM 67

GTM X-functional Start-ups Relationship building 67

Salesforce

FEBRUARY 21, 2025

This can help you get a jump on sales and sign up potential customers even before breaking ground. For example, the marketing approach will differ based on whether the target is a business or a home, a health organization, or an entertainment venue. Loyalty programs can also create cross-sell and upsell opportunities.

Contract 52

Contract Government Price Service 52

SaaStr

JULY 16, 2025

She joined us LIVE for SaaStr Workshop Wednesday — sign up for the next one here. ” But what she lacked in marketing vocabulary, she made up for in deep customer understanding. I helped shape the selling process. I’d never heard of a PM or PR agency – nothing.” I sold to a lot of customers.

Product 81

Product Territory Growth Entertainment 81

Partners in Excellence

MAY 29, 2025

These are the companies that sell the basic materials, components, parts that go into the products we buy (these can be physical products or software products). It doesn’t disappear because a better offer comes up or because of the appearance of a bright shiny object. This is what I call the embedded product companies.

Real Estate 80

Real Estate Healthcare GTM Construction 80

Martech

APRIL 9, 2025

Email: Business email address Sign me up! Now, think Ozzy Osbourne selling I Can’t Believe It’s Not Butter! At its best, influencer marketing feels like a trusted friend giving you a recommendation, not a brand trying to sell you something. Processing. Yes, that happened!)

Niche 95

Niche A/B testing Campaign Entertainment 95

Sales Hacker

JUNE 3, 2025

You know, it was probably around 2000 when I saw the internet just absolutely blowing up. And I went to sell advertising solutions for them and I really enjoyed, you know, matching. audiences that were on Lycos, platforms to what an advertiser was looking to do sell their products. So you ask, how does a guy from Boston get to.

GTM 89

GTM Territory Gaming Sales 89

Sales Hacker

FEBRUARY 18, 2025

So I always like to tee it up a little bit for the listeners. Founders who were selling and then hiring AEs after they closed, you know, anywhere from 50, 000 to 200, 000 in ARR. I’m excited to be here and talk about all things that go to market. Scott Barker: I’m pumped and, uh, you’re the perfect person to do that.

GTM 95

GTM Quota Drivers/motivators Sales 95

Hubspot

MARCH 7, 2025

Mindy Anderson , CEO and on-demand CMO for startups, recommends that companies start with three marketing channels and do those well before scaling up. Startups can expand their reach by joining a partner ecosystem or teaming up with a complementary brand. Show your social selling proof by testimonials of happy customers.

Customers 41

Customers Referrals Campaign B2C 41

Martech

APRIL 3, 2025

billion, up from $4 billion last year. This integration allows retailers to manage in-store advertising by planning, selling, trafficking, and measuring campaigns through a single system. Presidio launched a Sports, Media, and Entertainment practice featuring the Captivate suite of AI-powered metadata solutions. Placements.io

E-commerce 73

E-commerce Launch Entertainment Sports 73

Iannarino

MARCH 2, 2023

But by rushing the deal to get to the pain points, you break B2B selling and buying. Your Buyer's Lack of Experience Because you sell your company's offerings every day, you have the experience that your B2B buyer is missing. We describe this idea as being One-Up , meaning you have greater knowledge and experience than your buyers.

B2B 286

B2B Contact Clients Entertainment 286

A Sales Guy

DECEMBER 7, 2020

We’ve just launched the Gap Selling Certification program and I couldn’t be any more excited. Now anyone with the Gap Selling acumen and charisma can build their own Gap Selling Training Business. As readers of this blog and of Gap Selling, you know how powerful the Gap Selling methodology is.

Sell 126

Sell Entertainment Up-sell Consult 126

Sales Pop!

OCTOBER 10, 2022

Facebook marketing involves promoting your brand, conducting market research, and selling your product/service on Facebook. When filling up your Page, you’ll be guided by Facebook questions regarding essential info. Make sure you use Facebook to interact, entertain, and listen to your audience’s feedback. Summing up.

Entertainment 246

Entertainment Campaign Service Trust 246

Cerebral Selling

NOVEMBER 30, 2023

For example: IKEA doesn’t sell furniture. They sell easy transport and assembly. Uber doesn’t sell transportation. They sell frictionless rides on demand. Disney doesn’t sell rides and movies. They sell magic and enchantment. Ritz Carlton doesn’t sell hotel rooms.

Sell 130

Sell Transportation Entertainment Up-sell 130

ClickFunnels

SEPTEMBER 28, 2021

The agile approach to marketing involves coming up with a marketing idea, creating a minimum viable campaign, and then observing how your ideal customers react. Because sales funnels are the most effective way to sell online. What’s the Biggest Mistake People Make When Selling Online? Did it resonate with them?

Campaign 256

Campaign Product Niche Promote 256

Veloxy

DECEMBER 7, 2022

Using AI sales assistant software enables sales agents and marketing teams to free up their time and work more efficiently. Along with taking care of many mundane tasks, sales AI also enables sales reps to make the transition from selling from the office or in the field.

Sales 246

Sales Entertainment Pipeline Follow-up 246

ClickFunnels

JANUARY 30, 2022

In today’s world, having a website for your small business is about as important as generating leads, selling products, and making a profit — actually, it’s a fundamental pillar of those three pursuits. They were made to: Engage the visitor Build trust Sell stuff”. And what good is a website that doesn’t get results?

Real Estate 227

Real Estate A/B testing Represent Entertainment 227

Cerebral Selling

DECEMBER 20, 2021

And amazingly, the bargaining process makes them feel better even when they end up paying MORE or receiving LESS than they otherwise would. For example, if your service costs $125 per user per month, you might be tempted to offer (or entertain your customer’s offer of) a 15% discount, which would be an $18.25 concession.

Negotiate 198

Negotiate Entertainment Represent Price 198

Sales Hacker

AUGUST 5, 2021

Gaining an understanding of the culture you’re selling into matters, not only for the benefit of your bottom line and your clients but for your internal teams, too. Experts in selling internationally ask themselves the following three questions before they start speaking to customers in other cultures. In the U.A.E.,

Sell 117

Sell Territory Negotiate E-commerce 117

The 5% Institute

NOVEMBER 10, 2021

This article is designed to help you if you’re in a service based business , and not purely a retail environment where you may sell products at a fixed price. Although price can be an excellent unique selling proposition – purely positioning your offer on price alone can be a sure way to win the race to the bottom.

Price 144

Price Retail Entertainment Clients 144

SalesHandy

JULY 5, 2021

Apart from this – working professionals, who make up for B2B buyers and users, tend to spend less time on these channels. This drives down the conversions on these channels, and makes it difficult for lead generation and sales functions to keep up. Which is where social selling comes in. What is social selling?

Sell 98

Sell Networking Follow-up Up-sell 98

ClickFunnels

SEPTEMBER 27, 2021

So think about what issues come up again and again when dealing with clients: Are there any laws that could benefit potential clients that they might be unaware of? Pick the issue that comes up most often and provide a free solution to it in a format that makes the most sense. Create a simple 6-email follow-up sequence.

Referrals 237

Referrals Legal Lead generation Non-Profits 237

Partners in Excellence

MAY 30, 2023

All entertaining, but designed for very different times and circumstances–yet we keep going back to the same old things. The world has changed, but we are still doing the stuff we’ve always done–at least in selling. Everything has changed, yet how we sell and manage our business remains the same.

Quota 133

Quota Objection handling Entertainment Up-sell 133

Women Sales Pros

JANUARY 24, 2019

We didn’t even mention the fact that your sellers may sell different products and services. Before you curl up under the auditorium chair, I have some simple suggestions. Do you want to entertain, inspire or educate? Good luck and good selling! What about the difference between your farmers and hunters?

Entertainment 107

Entertainment Inside sales Consult Strategize 107

The 5% Institute

AUGUST 11, 2021

From the Bible to the Quran; and from The Epic of Gilgamesh to modern movies and your Netflix TV show stream – stories have been used for thousands of years to share ideas, knowledge, and entertainment. Using stories are a powerful way of engaging and selling, because people have always used stories to communicate an idea.

Clients 145

Clients Sales Entertainment Conversion 145

The 5% Institute

MAY 25, 2020

One of the most powerful ingredients you can add into your sales conversations, is selling with stories. From the Bible to the Quran; and from The Epic of Gilgamesh to modern movies and your Netflix TV show stream – stories have been used for thousands of years to share ideas, knowledge, and entertainment. 1 – Premise. 2 – The Plot.

Sell 75

Sell Clients Entertainment Up-sell 75

Martech

AUGUST 24, 2021

This partnership boosts the social commerce landscape, a market projected to bring in up to $36 billion in revenue this year in the U.S. While the TikTok Shopping experience provides a new channel for Shopify merchants to sell, it also gives creators an opportunity to monetize their content on TikTok.

E-commerce 127

E-commerce Drivers/motivators Entertainment Pitch 127

Martech

OCTOBER 30, 2023

Here are some tips to help you get started: Embrace the informal and fun tone: TikTok is all about authenticity and entertainment. Instead, focus on creating content that is engaging, relatable, and entertaining. You’ve built and run very successful TikTok and YouTube video content that is highly engaging and entertaining.

Campaign 113

Campaign Entertainment Niche Angle 113

Sales Hacker

MARCH 12, 2019

If you’ve spent any amount of time researching sales strategies online, then you no doubt have heard this: | “Sell your benefits, not your features.”. Or maybe this: | “A great product demo sells your story, not your features.”. Use this framework to tell them how you and whatever you’re selling can solve their problem.

Product 99

Product Sell Pitch X-functional 99

Sales Hacker

OCTOBER 24, 2017

If you’re selling a product/service ask, for example: “Do you think it’s a bad idea to invest in a platform that can help you (insert the value proposition of your product/service here)? Have you given up looking for new ways to (insert value proposition here)?” Triggering “That’s right.”. To learn more you can visit www.node.io/negotiate.

Negotiate 96

Negotiate Objectives and Key Results Sell Entertainment 96

Hubspot

APRIL 2, 2024

With video now so shareable, it should be an essential part of everyone’s social selling strategy. There are several ways to incorporate video into social selling strategies, and everyone does it a little bit differently. Since video plays a big role in my social selling, you’ll get a peek into my process.

Sell 83

Sell Up-sell Angle Trust 83

Sales Pop!

APRIL 24, 2023

A gaming website is a great online business to run, as people will always be on the lookout for interactive entertainment. If you have set up a gaming website, but are struggling to generate a positive ROI from it, you are making one or a handful of the below mistakes that could be the culprit. You need to get several things right.

Gaming 130

Gaming User Experience UX Entertainment 130

Martech

JANUARY 3, 2024

Yet, X saw the grand exit of big tech and entertainment brands last year. As the vitriol ramps up in an election year, will users opt out? “We Social users’ top types of branded content on social channels include content that is meant to entertain (47%) and educational content (42%) — both are content types YouTube specializes in.”

Entertainment 141

Entertainment Sports Niche Networking 141

Hubspot

NOVEMBER 30, 2020

Take this video from Tasty, a Buzzfeed brand: Ultimately, Tasty's video isn't meant to sell any products (at least, not directly) — instead, it's simply meant to entertain new audiences and, ultimately, increase awareness of Tasty's brand. Brands use video for new sales. The scruff was getting rough. Grammarg - BLVKSHP.

Entertainment 101

Entertainment Education Trust Up-sell 101

Hubspot

NOVEMBER 28, 2018

82% of trade show attendees are directly involved in their teams’ purchasing decisions, so setting up shop at fairs, trade shows, and festivals is one of the best ways to connect with your target accounts’ key decision makers. 5 Strategies for Selling Your Products at Fairs, Trade Shows, & Festivals. View this post on Instagram.

Agriculture 78

Agriculture Product Sell Retail 78