The 5% Institute
OCTOBER 20, 2022
Selling finance products can sometimes feel a bit harder than selling other product types. Generally, when selling finance products, you’re selling the invisible; an intangible outcome products and results that’ll benefit them financially. Selling Finance Products – 5 x Effective Tips.
Martech
MAY 3, 2024
Introducing objectivity through data In “Hamlet,” Shakespeare writes, “There is nothing either good or bad, but thinking makes it so.” What marketing sees as positive, finance may see as negative. Usually, there is no objectivity because leadership comes up with an idea and we execute it. But who’s right?
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Tibor Shanto
AUGUST 5, 2021
With my clients, we focus on Objectives, the definition is as follows: Buyers will see value in those services and/or products that remove barriers, obstacles, or help bridge gaps between where the buyer is now – and – their objectives! The challenge for many sellers is defining Objectives. Productivity.
Partners in Excellence
OCTOBER 11, 2023
And only 1% of RevOps and 12% of Finance leaders believe comp plans are aligned with overall company goals. And as managers coached their people, they reviewed performance against these criteria, making sure people were doing their best on all elements, and coaching them in areas where they weren’t meeting performance objectives.
Hubspot
MARCH 18, 2019
The answer: Key account management. In this comprehensive guide to key account management, you'll learn: The definition of key account management. How to know whether your company needs a key account management strategy. The difference between key account management and selling. How to identify key accounts.
Sales Hacker
OCTOBER 10, 2019
Which is why I’m going to outline some key concepts that should be considered and some pitfalls to avoid when designing the CRM process for a lead-to-cash cycle. Here’s what we’re going to cover: Salesforce objects. Data Governance & Salesforce Objects. Customer Record Objects. Transactional Objects.
Heinz Marketing
SEPTEMBER 10, 2022
He notes: “As unpredictable events rippled through the economy, finance professionals saw their usual approaches to planning – and their most recent annual operating plans – rendered obsolete in just a few weeks.” ” Speak for Success! How to Make Your Ideas Come to Life.
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