Search Engine Land

JULY 24, 2023

Ask follow-up questions and request elaboration to deepen the exploration of ideas. Use cases Social media posts and ads Customer service Marketing A humorous writing style can make the information more engaging and shareable or even put a fun spin on a conversation with a customer. Generate an AIDA for a new productivity app.

Objectives and Key Results 97

Objectives and Key Results Angle Healthcare Finance 97

Martech

JANUARY 20, 2022

He discussed strategy in the context of the travel and hospitality industry. Many brands have come up with a variety of creative tactics to meet consumers where they are. If somebody is already booked rideshare, why serve up an offer for a rental car?”. “Everybody has one of these customer journey maps,” Hannigan said.

Customers 118

Customers Hospitality Repeat business Clients 118

Search Engine Land

JANUARY 22, 2023

A Proposal For Social Network Détente 2012: Some suggestions for how a social-nuclear war between Google, Twitter and Facebook could be averted. 1 Internet Property Worldwide 2009: Google’s sites reached 77% of the online population, age 15 and up, in December 2008. So Barry Schwartz made one. The NASDAQ overall was at 15.5%.

Referrals 94

Referrals Hospitality Launch Engineering 94

Lead Fuze

JUNE 26, 2023

Who is the target market for home healthcare services? Engage with followers, post regular updates about services offered, and share relevant industry news to enhance your agency’s online presence. They’re social proof that your services are reliable and trustworthy.

Healthcare 52

Healthcare Referrals Hospitality Education 52

Hubspot

OCTOBER 5, 2021

If you're in sales, chances are you've encountered plenty of situations in which you're trying to reach a CEO or C-level executive to pitch your product or service. Here, I spoke with 13 sales reps to collect a list of tips you can use next time you find yourself up against a gatekeeper. All tales as old as time. Let's dive in.

Cold Call 92

Cold Call Hospitality Pitch Sales 92

Hubspot

JULY 29, 2019

What was once a manageable tool belt has become an overflowing tool box akin to what you’d find in a construction worker’s pick-up truck. According to a recent marketing technology study , the average marketer is using around 12 software tools a day — with some using up to 31. How Platforms Work.

Drivers/motivators 77

Drivers/motivators Manufacturing Transportation Hospitality 77

Hubspot

JUNE 1, 2021

Social media is one of the top tools businesses use to promote their services or products. Black business owners can use these networks to connect directly to their customers, and to the broader community. You can also use it to get people to sign up for your email list, or both.".

Customer Relationship Management 94

Customer Relationship Management Promote Hospitality Relationship Management 94

Openview

MAY 25, 2018

While an executive change can derail a deal, it also is an opportunity to broaden your network. And, you can follow your departing contact to wherever she lands next and cultivate what could be a new customer based on that previous relationship. Subscribe to a service like Boardroom Insiders.

Healthcare 67

Healthcare Hospitality Contact Consult 67

Sales Pop!

AUGUST 25, 2023

To achieve that, you’ll need to level up. So, if you’re up for the challenge, if you’re eager to transform your brand’s digital footprint and make it truly memorable, you’re in the right place. Create and Nurture an Online Community Let’s step up from just collecting reviews or testimonials. It’s basically organic endorsement.

Niche 52

Niche Trust Hospitality Entertainment 52

Sales Hacker

MARCH 18, 2020

Following the closure of universities and schools, digital platforms, such as Kuaishou, entered a collaboration with the Ministry of Education to offer free online lessons to ensure that students can keep up with the program. You should start with something simple, such as a “Just checking up on you” email.

B2B 137

B2B Healthcare Hospitality Cross-sell 137

Lead Fuze

AUGUST 5, 2021

You need to fill it up with the proper fuel for it to run. For instance, if your audience is a group of medical professionals, you can narrow it down to surgeons working in the top 100 hospitals all over the world. This is crazy specific, but you could find all the people that match the following: . Our favorite?

Lead generation 52

Lead generation Referrals Contact Hospitality 52

Closing Bigger

OCTOBER 20, 2011

Social media use by hotels for their marketing, service and branding initiatives is growing rapidly. In addition to this we have all witnessed the havoc that a Twitter influencer can have on a brand after the broadcast their disdain for the bad service they have received to their 20,000 followers. Ltd. ( [link] ).

Hospitality 64

Hospitality Entertainment Networking Represent 64

ConversionXL

JUNE 23, 2020

Executed well, advertorials provide value to the target audience while also selling a product or service. They’re often lumped together with other maligned tactics, like cold emails and pop-ups. A study by Contently , however, found that 70% of publishers didn’t follow FTC guidelines. Advertorials also have their critics.

Entertainment 105

Entertainment Angle Education Promote 105

SaaStr

JUNE 7, 2021

As we gear up for SaaStr Annual 2021 in the SF Bay Area , we wanted to take a look back at some of our most iconic speakers and sessions from over the year, that we can still learn from today. Peter is a huge fan of going against the grain and refusing to follow the herd. That makes up about 35 percent of our revenue now.

Non-Profits 133

Non-Profits E-commerce Start-ups Up-sell 133

Hubspot

JANUARY 14, 2015

Many of them were once sitting in a rickety folding chair on the lawn of their alma mater, wearing an itchy cap and gown, and wondering what on earth they were going to do when they grew up. Follow @AaronGoldman. My first job out of school was with L90, one of the early online ad networks. Follow @andrewteman.

Healthcare 72

Healthcare Hospitality Finance Consult 72

Heinz Marketing

MAY 25, 2020

How you set up and build relationships. It’s time once again, to grab your board and swim out into the sea of ideas and see if we can’t catch that Sales Pipeline, as it starts to curl up over the horizon with the man with the curly hair today. You just do soap up there, man. Managing yourself. Managing meetings.

Pipeline 103

Pipeline Pharmaceutical Sales Up-sell 103

Spiro Technologies

JULY 29, 2022

I guess we’re a bit unique from an industry perspective Adam, in that we service a wide variety of markets. Adam Honig: All right, challenger huh, sounds good, I’ll have to look that up. And I think we’re up to 40 or 45 different market segments from a customer segmentation perspective. Do you get that sense at all?

Sell 52

Sell E-commerce Up-sell Strategize 52

InsightSquared

MAY 24, 2019

The revenue operations event of the year, Ramp , is coming up in less than 3 weeks, so get ready! Join the InsightSquared team and 500+ revenue operations, sales and marketing leaders for two jammed pack days of networking, data-driven best practices and valuable insights from leaders in the industry.

Pharmaceutical 22

Pharmaceutical Hospitality Networking Account management 22

ConversionXL

JUNE 26, 2017

Elite Camp 2017 had an enviable line-up of heavy hitters and rock stars. So we want to come up with a bunch of radically different ideas & test them. Interview customers and tell their success story (with or without your product/service) – How are they successful? Sales/support follow up with useful content.

UX 85

UX Cross-sell A/B testing Government 85

Hubspot

OCTOBER 16, 2013

Uber, a mobile app that connects riders to taxis and car services, took this event as an opportunity to help. In March, after a fire left a massive section of Boston without power and caused subway service to halt, Uber offered rides out of the darkened neighborhood for half off. 5) ROGETECH.

Manufacturing 75

Manufacturing Campaign Transportation Hospitality 75

SaaStr

OCTOBER 1, 2019

Now in here it’s more common for people to be following the idea of sales specialization. Most companies still don’t do this, but even if you are following this idea, people don’t go far enough. If some other job is filling up more than five or 10 or maybe 15% of their time, it is going to mess with them.

Niche 52

Niche Hospitality Pipeline Meeting 52

SaaStr

AUGUST 7, 2020

If you would like to find out more about the show and the guests presented, you can follow us on Twitter here: Jason Lemkin. We’ve invested in over 300 companies at Salesforce Ventures and have partnered with both of you closely and it’s been amazing to see this story up close and personal over the years. Matt Garratt.

Price 59

Price Retail X-functional Healthcare 59

Hubspot

NOVEMBER 12, 2019

Growing up in a small town with partial blindness, the only people I could relate to were characters on TV or in ads. The current season follows a blind character over the course of his life -- from birth to adulthood. Although he faces challenges as a blind man, he grows up to be an independent musician living in a city.

Campaign 72

Campaign Gaming Represent Launch 72

Martech

FEBRUARY 24, 2022

Consumers crisscross multiple online and offline channels, often from the comfort of their own homes, to research products and services and make informed purchase decisions. Key customers include Champion Services, Dealer.com, Sonic Automotive Group and Trane. Product overview. Local, toll-free and vanity numbers available.

E-commerce 96

E-commerce Healthcare Real Estate Appointment 96

Closing Bigger

OCTOBER 20, 2011

Social media use by hotels for their marketing, service and branding initiatives is growing rapidly. In addition to this we have all witnessed the havoc that a Twitter influencer can have on a brand after the broadcast their disdain for the bad service they have received to their 20,000 followers.

Entertainment 52

Entertainment Networking Represent Clients 52

Closing Bigger

OCTOBER 20, 2011

Social media use by hotels for their marketing, service and branding initiatives is growing rapidly. In addition to this we have all witnessed the havoc that a Twitter influencer can have on a brand after the broadcast their disdain for the bad service they have received to their 20,000 followers.

Entertainment 40

Entertainment Networking Represent Clients 40

Hubspot

JULY 18, 2023

According to EY , the future of hospitality looks bright. Sales reps come up with creative ideas on how to generate more profit from their guests. offer complementary products or services) Generate commission from partnerships with other local businesses Build partnerships with businesses. These include: 1.

Commission 49

Commission Hospitality Non-Profits Referrals 49

SaaStr

JULY 15, 2020

” So all the people who were whining, jumping up and down about the evils of short-termism and public markets, which I never really believed in any way, maybe you’re just factually wrong. Does it not all bubble up to even the best cloud stocks? Keith Rabois: It’s unclear which stocks a ball is up to.

X-functional 60

X-functional E-commerce Growth Retail 60

SaaStr

APRIL 11, 2019

Anthony Kennada : The category creation found me driving up the five freeway from Los Angeles to San Francisco when I got a call from Nick late one night saying that, “Hey, there’s this new company I’m thinking about joining. And we woke up five years later and we saw this article called What it Takes to Be a Category King.

Growth 50

Growth Customers Start-ups Product 50

SaaStr

SEPTEMBER 13, 2020

If you would like to find out more about the show and the guests presented, you can follow us on Twitter here: Jason Lemkin. Another collection of their customers actually turned their kitchens into service offerings. When you roll that forward just seven years, that was up 8X, you roll that for just 12 years, is that a staggering 61X.

Non-Profits 62

Non-Profits Strategize Trust Growth 62

Hubspot

SEPTEMBER 28, 2021

If you're anything like me, you probably spent last summer binge-watching Selling Sunset , the Netflix reality show that follows the high-end real estate brokerage firm the Oppenheim Group. But if you want to take a week off for vacation, or spend mornings dropping your kids off at school, that's entirely up to you.

Real Estate 89

Real Estate Commission Education Clients 89

Lead Fuze

AUGUST 10, 2021

For most, it’s a long journey that involves plenty of falling down, picking yourself up, and getting back out there. When confronted with defeat, some people would throw their arms up in the air and accept their fate since they feel powerless to change the circumstance. Not many people are born natural salespeople.

Cold Call 52

Cold Call Real Estate Hospitality Follow-up 52

Cience

MAY 7, 2019

Qualified Sales Lead] – A decision maker who became interested in your product/service and whom your sales development team identified as a good fit in accordance with a set of criteria. Among those who might be interested in your product/service, some won’t buy for a number of reasons. There are many sales leads out there.

Appointment 58

Appointment Hospitality Lead generation Sales 58

Cience

MAY 7, 2019

Qualified Sales Lead] – A decision maker who became interested in your product/service and whom your sales development team identified as a good fit in accordance with a set of criteria. Among those who might be interested in your product/service, some won’t buy for a number of reasons. There are many sales leads out there.

Appointment 40

Appointment Hospitality Lead generation Sales 40

Hubspot

SEPTEMBER 7, 2015

If the final customer is a business, the marketing message is based on value, service, and trust. Key takeaway: If you’re a B2B content creator, begin with a message of value, service, or trust underpinning your content, and then adjust your voice as needed to serve your target market.

B2C 78

B2C B2B Hospitality Campaign 78

Lead Fuze

NOVEMBER 30, 2021

We want to share this knowledge with you by telling you who the top professionals are that should be followed andor talked to. Why Follow RevOps Strategies? This is crazy specific, but you could find all the people that match the following: . A company in the Financial Services or Banking industry. Who use Hubspot.

Territory 52

Territory Consult Commission Sales 52

Hubspot

JUNE 26, 2012

If you ask marketers outside of the ecommerce world , Pinterest still has a lot of work to do to prove itself as a viable social media network. Well being a part of a "boring" industry doesn't have to limit your participation on visual social networks. Another hospital rocking it on Pinterest is Ohio's Dayton Children's Hospital.

Hospitality 74

Hospitality Manufacturing Healthcare Networking 74