Remove Market share Remove Networking Remove Niche
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What Is Total Addressable Market (TAM)? How to Calculate + Examples

Salesforce

billion, your current distribution network can only reach 5 million. Now, to find your SOM, you account for further constraints based on the market and your business. Example 1: Software company Based on market research, this company finds that its niche software could serve up to 30,000 clients in North America.

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SaaStr on 20VC This Week: Why 40% Cloud Adoption Marks the End of Easy Growth. And Why the AI Budget War is Just Getting Started

SaaStr

. $15B software market, actual expansion is only 2-3x, not the theoretical 10x. Consolidation Wave Incoming : Mature markets consolidate. If you’re not top 2-3 in your category, prepare for acquisition, find a defensible niche, or pivot to less mature markets. The market is saturated.

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How SaaStr Fund-Backed RevenueCat Went from a $1.5M Round at $7M Valuation in 2018 to $500M+ Today

SaaStr

Strategic Moves: Web Expansion: Launched RevenueCat Billing to handle web payments (perfect timing with Apple’s App Store policy changes) Vertical Integration: Acquired Dipsea (a subscription audiobook app) to run real-world experiments on monetization strategies AI-First: 20% of RevenueCat’s top 20 apps are AI-based, as these apps can (..)

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The Latest SaaStr on 20VC: The State of SaaS 2025: IPOs, AI, and the Coming Shakeout

SaaStr

The question becomes whether you can out-innovate them or find a defensible niche. Build Real Defensibility Move beyond simple AI wrappers to genuine workflow automation Create switching costs through integrations and network effects Own proprietary data that gets better with scale 2.

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How B2B Marketers Can Succeed on the 6 Big Social Networks

Hubspot

So this post will break down how you can be successful on the 6 most popular social networks: LinkedIn, Twitter, Facebook, Google+, YouTube, and Pinterest. That's because it's a social network made specifically for professionals! Pinterest for B2B Marketers. Social media! 2) Pin infographics, data, and charts.

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How to Navigate Strategic Change for Growth with SaaStr CEO and Founder Jason Lemkin (Video + Podcast)

SaaStr

Q: What About Success for Founders Who Don’t Have A Network? Some pre-seed founders don’t live in popular SaaS areas or have access to networks or capital to make it to popular conferences or events. Venture capital is a niche niche niche asset class only designed for outliers. How do they succeed?

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FLoC: Google’s Plan to Kill Off Third-Party Cookies

ConversionXL

Decisions that affect Chrome—with a nearly two-thirds market share —are decisions that affect the Internet, especially paid advertising. The solution has to balance four variables: Revenue for publishers that sell ad space; Targeting capability for ad networks; Return on ad spend for ad buyers; Privacy for users who see ads.