Martech

MARCH 15, 2022

In fact, between the third quarter of 2020 and the third quarter of 2021, there was a 125% increase in M&A activity for adtech platforms, including several high-profile deals in 2021 like Mediaocean’s acquisition of Flashtalking for $500 million and AdTheorent’s $1 billion SPAC deal to go public. What is adtech?

Technology 123

Technology Technology E-commerce Campaign 123

ConversionXL

JANUARY 18, 2022

Muun found a market need but failed to compete with bigger names that provided customers with authoritative content and resources. In this article, you’ll learn the difference between brand marketing and product marketing, and how to balance both to stand out above the crowd. Product marketing uncovers where to play and how to win.

Product 110

Product GTM Construction Launch 110

Sales Hacker

MARCH 23, 2021

If you missed episode 152 check it out here: A Framework for Bringing Ethics into Sales with Paul Fifield. Subscribe to the Sales Hacker Podcast. How people process information [17:44]. Sam Jacobs: This week on the show, we welcomed Paul Fifield , the founder and CEO of Sales Impact Academy. We’re on iTunes.

Finance 101

Finance Education Sales Start-ups 101

InsightSquared

NOVEMBER 18, 2020

Average seat count is growing, showcasing the Platform’s ability to support roles from marketing to sales, customer success to execs. Average seat count is growing, showcasing the Platform’s ability to support roles from marketing to sales, customer success to execs. Advanced Analytics to understand the “Why” and “How”.

Launch 62

Launch Conversion CRM Pipeline 62

Capterra Sales & Marketing Software

NOVEMBER 19, 2021

The post How To Use Search Intent Analysis To Do More Effective Keyword Research appeared first on Capterra. It informs how you design your website, what content you write, and even what potential new features you should add to your core products and services as well. It’s not enough to just do keyword research.

UX 52

UX Price Engineering Start-ups 52

Hubspot

JANUARY 26, 2023

The Benefits of Digital Entrepreneurship How To Become a Digital Entrepreneur Digital Entrepreneurship Examples Digital businesses include ecommerce companies, blogs, social media influencer accounts, software solution development, and marketing firms. Decades ago, the thought of creating a profitable business was a distant dream.

Finance 72

Finance Legal Niche Manufacturing 72

Capterra Sales & Marketing Software

FEBRUARY 24, 2021

Formerly SurveyGizmo, Alchemer is built to go beyond a basic survey and ask more layered, complex questions to obtain insightful results. Formerly SurveyGizmo, Alchemer is built to go beyond a basic survey and ask more layered, complex questions to obtain insightful results. Jump to: Alchemer. Google Forms. LimeSurvey. SoGoSurvey.

X-functional 116

X-functional CRM Networking Price 116

Salesmate

JUNE 11, 2021

You have probably heard of Email Automation if you work in sales or marketing. These workflows are immensely effective for lead nurturing and driving sales from potential customers along with the existing ones. How does Email Automation work? . How to get started with Email Automation? How does Email Automation work?

Real Estate 52

Real Estate E-commerce Campaign A/B testing 52

Search Engine Land

SEPTEMBER 11, 2023

In contrast to click-based and conversion-based bidding, this strategy is designed to optimize financial business outcomes. Advertisers who switched from Target CPA to Target ROAS saw a 14% increase in conversion value at a similar return on ad spend, per Google’s internal data from March 2021.

Profit margin 140

Profit margin Objectives and Key Results Campaign Conversion 140

Search Engine Land

SEPTEMBER 26, 2023

How has it only been 25 years? It was the kind of wave that reshaped how we all thought about links and rankings and made us rethink our game plans. Am I the only one who feels like there can’t have been a world without Google?! The SEO industry effectively shares its history with Google. Every change is a new opportunity to learn.

E-commerce 129

E-commerce Engineering Gaming Gambling 129

Highspot

DECEMBER 5, 2023

For dyed-in-the-wool, traditional sales reps, consultative selling can sometimes seem intimidating at first. This should come as no surprise, especially when you consider consultative selling takes the “normal” sales process and, for all intents and purposes, turns it on its head. Intrigued but slightly dubious?

Consult 52

Consult Technique Closing Sell 52

Sales Hacker

OCTOBER 7, 2021

Women in sales often have a polarizing experience. It has little to do with the work itself, and more to do with the societal pressure, norms, and bias that exist in 2021. Questioning what we can achieve and how far we can stretch is a tactic to evaluate our choices. What is one a-ha moment you’ve had in your sales career?

Sales 130

Sales Start-ups Up-sell Cross-sell 130

Sales Hacker

APRIL 21, 2021

Do you love chasing down the sale? What about using data analysis to create sales strategies? How about collaborating with lots of different teams and functions? But what is it all about, and how do you build a revenue operations career? But what is it all about, and how do you build a revenue operations career?

Finance 101

Finance GTM Cross-sell SQL 101

Gong.io

MARCH 30, 2022

Enterprises have complex needs, many different stakeholders, and they sometimes bring up requests that stem from unique settings, and which may not directly deliver value to other customers. Faced with this, how do you find a balance, and can you keep the enterprise customers happy without slowing down innovation for others?

Product 62

Product Represent Legal Strategize 62

SalesLoft

OCTOBER 6, 2022

How Sales Tools Increase Revenue. Sales tools are the technologies sales professionals use to carry out and streamline their activities so they can close more deals. Avoid the Trap of Too Many Sales Tools. In early 2021, the types of B2B sales tools available grew to around 1,200. Our suggestion?

CRM 52

CRM Sales Customer Relationship Management Prospecting 52

ConversionXL

NOVEMBER 9, 2022

Your time on this page has already generated data on the pop-ups you close, how fast you read, and where your cursor stops. In this article, you’ll learn how to use data visualization to scale your organization through partner networks, sales enablement, and product-led content. Marketers have access to more data than they need.

Objectives and Key Results 110

Objectives and Key Results Represent Presentation Promote 110

Salesmate

JUNE 15, 2021

Managing all these aspects of marketing isn’t an easy feat; you need a streamlined process that helps you increase your productivity. You can automate the prospecting process, maintain constant engagement with automated personalized emails, and nurture leads with useful resources. What is marketing automation?

Referrals 52

Referrals Price Campaign User Experience 52

ConversionXL

NOVEMBER 7, 2022

In this article, you’ll learn why data storytelling is an important skill and how to use data presentation and visualization to influence your audience. The importance of data storytelling: putting insights into context The three essential elements of data storytelling How to use data storytelling to compel your audience (with examples) 1.

Territory 109

Territory Objectives and Key Results Presentation Campaign 109

PandaDoc

MAY 25, 2021

The top enterprise software companies test their products, add design features that prioritize collaboration, and often include easy customization options so each customer can get the services they need. How we’ve chosen the best enterprise software companies. Location: San Francisco, CA.

Contract 52

Contract Non-Profits Territory CRM 52

Sales Pop!

DECEMBER 6, 2021

Ideally, you’ll want to satisfy the interests of your audience at every stage of the sales funnel. Whenever the close of another year approaches, digital marketers, start considering their strategies and action plans for the coming year. Let’s look into some content marketing best practices to use in the coming year. Delve Deeper.

Electricity 52

Electricity Promote Finance Start-ups 52

PandaDoc

MAY 25, 2021

The top enterprise software companies test their products, add design features that prioritize collaboration, and often include easy customization options so each customer can get the services they need. It even provides new AI programs designed to find patterns in data. Salesforce. Location: San Francisco, CA.

Contract 52

Contract Non-Profits Territory CRM 52

Martech

MARCH 4, 2022

Digital transformation is the process of transitioning an organization’s operations to completely digital systems to better meet brand and customer needs. Businesses have been forced to embrace digital transformation efforts and learn how to deliver value to customers who can only be reached online.

E-commerce 106

E-commerce Objectives and Key Results Technology Technology 106