Martech

NOVEMBER 6, 2023

But surprisingly, B2B businesses often overlook the importance of a great customer experience for their buyers, which is typically a top priority for B2C. B2B and B2C customers, despite their different needs, are still human decision-makers. A great customer experience matters for B2B, just as in B2C. Scalability.

B2B 135

B2B Customers B2C Cold Call 135

Martech

FEBRUARY 14, 2024

When customer experience works, customers receive a consistent and seamless interaction with a business from touchpoint to touchpoint. TD Bank sees it as key to connecting with customers, colleagues and communities they serve. An often overlooked feature of CX is sound. This is TD’s first sonic identity,” said Strawn.

Customers 116

Customers Angle Strategize Trust 116

Martech

MAY 6, 2024

Salesforce announced a new source of intelligence for service agents, Unified Knowledge. The solution aggregates information from third-party sources and makes it available in Salesforce, complementing the customer data in Data Cloud. The experience of using Unified Knowledge will essentially be a generative AI experience.

Service 97

Service Manufacturing Retail Customers 97

Martech

SEPTEMBER 16, 2022

At the beginning of the pandemic, with restaurants and entertainment venues shut down, New Jersey liquor distributor Allied Beverage saw an opportunity to transform its customer experience, service and e-commerce. Their retail customers range from mom-and-pop liquor stores and restaurants to grocery stores and casinos.

E-commerce 130

E-commerce Customers CRM B2C 130

Martech

SEPTEMBER 11, 2023

Organizations that want happier customers should look holistically at the entire customer journey. Marketers need the big picture when it comes to customer experiences. That’s because all the individual actions that customers take are now seen in context within the entire journey. asked de Quintanilha.

Customers 140

Customers Cross-sell B2B Service 140

Martech

APRIL 20, 2023

Customer experience is the most important and toughest part of marketing. CX involves every interaction current and potential customers have with a brand — from customer service to packaging to digital presence to physical store maintenance to positioning around external events and much, much more.

Customers 111

Customers Non-Profits GTM Consult 111

Martech

DECEMBER 18, 2023

Answer Advisory and consulting services play a crucial role in customer experience (CX) transformation programs for several reasons: 1. Expertise and experience: Advisory and consulting firms have specialized knowledge and experience in CX strategy, design, and implementation.

Customers 102

Customers Consult User Experience Strategize 102

Martech

NOVEMBER 28, 2023

In our digital age, where user experience can make or break a brand, strong partnerships can offer a helping hand. Advanced behavioral personalization techniques allow companies like Regpack to discern visitor interests and modify the user experience in real time. That bespoke experience is something more companies should work towards.

Customers 101

Customers Intrinsic User Experience Retail 101

Veloxy

MARCH 5, 2024

When it comes to choosing an email service, you’re likely wondering about the “Outlook vs Gmail” debate and which will best meet your needs. Currently, 60% of businesses use Gmail as their email service provider, while Outlook is the preferred email application for 95% of large and very large companies. How do you choose?

Service 130

Service User Experience Price Transportation 130

Martech

AUGUST 16, 2023

Modern B2B customers aren’t just expecting more these days — they’re downright demanding it. Today’s customers want quick answers, personalized experiences, and zero redundant conversations. It’s about building trust and turning customers into lifelong fans. And why shouldn’t they?

B2B 96

B2B Customers CRM Contact 96

Martech

NOVEMBER 28, 2023

It empowers businesses to customize experiences and services based on individual customer needs and preferences, ultimately leading to heightened satisfaction and loyalty. Ready to explore how personalized approaches can enhance customer loyalty in the hospitality sector?

Hospitality 99

Hospitality Customers Entertainment Campaign 99

Heinz Marketing

OCTOBER 8, 2021

Think about all the times you had a really great experience as a customer- the way you felt after those experiences. Now think of those other times when your experience as a customer wasn’t the greatest, in fact you couldn’t believe everything that just happened. What is Customer Experience?

Customers 123

Customers Represent Service Price 123

Sales Pop!

APRIL 15, 2024

Traditional case management often leads to these frustrating experiences for customers. DCM goes beyond rigid processes, focusing on adaptability, personalization, and real-time information to transform customer service into a smooth and efficient journey. This is the power of Dynamic Case Management (DCM).

Customers 52

Customers Service Gaming Trust 52

Sales Gravy

SEPTEMBER 16, 2023

Delivering A Next-Level Customer Experience In this Sales Gravy Podcast, Jeb Blount talks to Clare Dorrian, SugarCRM's CMO, about putting people first, building human connections, and prioritizing the customer experience in a saturated market. In a highly competitive market, differentiation is key.

Customers 96

Customers Sports Pipeline Promote 96

Martech

JULY 12, 2022

As technology continues to evolve, the question of how to craft a meaningful customer experience (CX) remains constant. Successful brands have customer experience almost down to a science, but what’s the actual formula? What is customer experience. Customer experience vs. digital experience .

Customers 108

Customers Retail Price Technology 108

Martech

APRIL 11, 2023

At the heart of marketing technology, customer data platforms offer marketers and advertisers a powerhouse of capabilities to drive relevant, personalized customer experiences. And at the heart of the CDP lies the data that fuels customer insights. Click here to view more MarTech webinars.

Customers 94

Customers Technology Technology Presentation 94

Search Engine Land

APRIL 2, 2024

A successful SaaS onboarding experience does two things: Quickly helps new users overcome a product’s learning curve. A poor experience, on the other hand, is like a bad first date. This article explores how SaaS companies can improve customer onboarding to retain customers and achieve product-led growth.

Customers 81

Customers Real Estate Education Conversion 81

Search Engine Land

NOVEMBER 28, 2023

It empowers businesses to customize experiences and services based on individual customer needs and preferences, ultimately leading to heightened satisfaction and loyalty. Ready to explore how personalized approaches can enhance customer loyalty in the hospitality sector?

Hospitality 93

Hospitality Customers Entertainment Campaign 93

Salesforce

NOVEMBER 21, 2023

Field service can help drive revenue growth by selling to your existing customers, also called upselling or cross-selling. We’ve found that 65% of mobile workers are successfully selling to existing customers. Let’s dig into each of these best practices for upselling and cross-selling in field service.

Service 105

Service Growth Cross-sell Appointment 105

SaaStr

DECEMBER 24, 2023

This week we have Neeracha Taychakhoonavudh, Global Head of Customer Experience at Asana! #1. Neeracha Taychakhoonavudh is Head of Global Customer Experience at Asana. In this role, she leads all post-sales functions including User Operations (Support), Customer Success, Renewals, Professional Services, and Training.

Customers 95

Customers Growth Service Sales 95

Martech

SEPTEMBER 9, 2022

Today, customer experience (CX) company ActionIQ announced a new partnership with consulting firm Slalom that will make specialized services available for users of the ActionIQ CX Hub. Strategy and implementation services. Services offered by Slalom include marketing and CX applications for the AIQ CX Hub.

Consult 105

Consult Customers B2C Government 105

Search Engine Land

MAY 3, 2024

We are now seeing an influx of localized service area pages showing on the SERPs instead of generic, non-location-specific pages and homepages. Flash forward to March, this same SERP is almost exclusively full of service area pages for the specific city I’m searching from.

Service 102

Service Trust Clients Cross-sell 102

Martech

MARCH 23, 2022

” Easy returns enhance the customer experience, but they solve major problems too for retailers who can have millions of dollars of unpaid inventory waiting to be returned to them. Typically, says Kieboom, customers will wait out most of the free return period before bothering to ship the items back. Why the delay?

E-commerce 119

E-commerce Customers Retail Sports 119

Salesforce

APRIL 25, 2024

Good customer service is important — whether we’re receiving or providing it. But what is good customer service, anyway? Good customer service means meeting customer needs and expectations consistently. What you’ll learn: What is good customer service?

Service 52

Service Customers E-commerce CRM 52

Salesforce

APRIL 10, 2024

How much do your customers like their self-service customer service experience with your business? Self-service lets your customers find the answers they need on their own time, without the help of an agent. Enabling your customers to help themselves also increases efficiency.

Service 59

Service Customers Objectives and Key Results Angle 59

Martech

MAY 11, 2023

The art of attracting and selling to customers is undergoing rapid and unprecedented transformation. The post Create tailored customer experiences for each generation appeared first on MarTech. To stay relevant and competitive, brands must keep up with technological advances and ever-evolving consumer behavior.

Customers 89

Customers Presentation Technology Technology 89

Smarter With Gartner

JUNE 25, 2021

The answer — your Net Promoter Score — is a simple but proven measure of customer loyalty. But capturing this during a post-transaction survey doesn’t provide the whole picture for customer service and support leaders. However, it’s challenging to identify actionable insights specific to customer service and support.

Service 58

Service Customers Promote Price 58

ConversionXL

JULY 21, 2022

Optimize each channel, and you’ll win new customers, enjoy higher order rates , and retain customers. In this post, we’ll explore lessons from brands that use omnichannel marketing to deliver a seamless customer experience. Omnichannel aligns branding, messaging , and customer service across every channel.

Customers 118

Customers Non-Profits E-commerce Objectives and Key Results 118

Salesforce

JANUARY 17, 2024

When you’re a customer Service Star, staying ahead of the curve isn’t just an advantage — it’s an absolute necessity. You get the pivotal role technology plays in shaping the future of customer service. Table of contents What is a customer Service Star? What is the Service Trailblazer Community?

Service 132

Service Customers Networking Negotiate 132

Martech

JANUARY 5, 2022

Customer experience management company Merkle debuted two new products today at CES that are aimed at improving the contactless shopping experience, both in-store and on-delivery, as health and safety concerns persist with the ongoing pandemic. Read next: 2022 Predictions: Customer Experience & Digital Experience.

Product 99

Product Customers Retail Price 99

Heinz Marketing

APRIL 15, 2023

What’s all the hype about customer experience? by Emily Snyder To keep customers coming back and to ensure you are giving them the experiences they deserve, try adding these three key aspects to your CX strategy. Even more evidence that it makes sense to prioritize EX in CX efforts — especially now.

B2B 93

B2B Customers Trust Gaming 93

Salesforce

SEPTEMBER 28, 2023

Recognizing your agents’ contributions during National Customer Service Week (celebrated annually the first full week of October) is an opportunity to say thank you and continue to foster a positive, high-performing work environment. Here are six Customer Service Week ideas to show your appreciation all year round.

Service 136

Service Customers Gaming Drivers/motivators 136

Martech

JANUARY 11, 2022

“You have two assets without which you cannot have a business – customers and employees,” said Natalie Petouhoff. “Yet they’re not on the balance sheet and we don’t design experiences to maximize their potential.” Customers, Petouhoff observes, “are voting with their mouse.” This is horrible.’

Customers 123

Customers B2C B2B Technology 123

Martech

DECEMBER 16, 2021

The latest “ State of Retail ” report from product review and UGC platform Bazaarvoice shows that almost half of consumers are now looking for in-store experiences to reflect the kinds of experiences they enjoy online and especially on social media. No surprise that the pandemic is accelerating that.

Retail 113

Retail Transportation Customers Technology 113

Sales Pop!

JANUARY 10, 2022

In today’s customer-centric world, customer experience is everything. The Correlation Between Customer Experience and Sales Success. Customer experience (CX) describes a customer’s journey. This journey begins the moment a customer learns of a product or service, and after.

Customers 98

Customers Repeat business Promote Referrals 98

Salesforce

APRIL 30, 2024

Behind every customer experience is a set of fine-tuned metrics. Customer service metrics are the performance indicators you use to measure everything from agent efficiency to customer satisfaction. It’s what every successful company tracks and monitors to improve service quality – and quality is imperative.

Service 52

Service Customers Objectives and Key Results CRM 52

Martech

APRIL 22, 2022

Good morning, Marketers, and if you think you know what your customers want, you better be sure of it. I ordered my cake from the shop with the best experience. But the bakers with more updated experiences had made it more difficult for me to find what I needed. Last weekend I decided to order a cake. Food for thought.

Customers 104

Customers Retail Price Presentation 104