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New Research: Drift – 2021 State of Conversational Marketing

Heinz Marketing

Our research shows that businesses using Conversational Marketing create better digital customer experiences and achieve their pipeline goals. 2021 Key Findings. Overall frustration with B2B experiences is on the rise. Click here to access the full research report. Patience is scarce.

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Highspot Increases the Performance of Sales Teams with Spring 2021 Release

Highspot

SEATTLE, May 20, 2021 /PRNewswire/ — Highspot , the sales enablement platform that increases the performance of sales teams, today announced its Spring ’21 release, delivering robust enterprise capabilities that help companies build a scalable, repeatable revenue engine.

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Google March 2024 core update rollout is now complete

Search Engine Land

Google said this update has refined how it understands which webpages are “unhelpful, have a poor user experience or feel like they were created for search engines instead of people.” The November 2021 core update The July 2021 core update. The June 2021 core update , which was slow to roll out but a big one.

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Lost SEO traffic in 2021? Here are 3 potential reasons why (and how to recover your rankings heading into 2022)

Martech

We’ve seen content quality consistently be a key indicator of how your website will perform throughout a Core Update, so it’s always a good idea to stay on top of Google’s recommended best practices and produce content that meets your users’ needs – especially as compared to your competitors. 2021 has been a challenging year for many of us.

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Another achievement for the recognizable features- A new set of awards for Salesmate in 2021

Salesmate

From providing the best user-experience to being a pocket-friendly yet feature-rich software, Salesmate has brought in many awards already throughout its tenure as an emerging CRM software. Awards from Capterra: Shortlist – Best CRM Software 2021 Shortlist – Best Contact Management Software 2021.

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How to optimize Google Core Web Vitals with real user data by DebugBear

Search Engine Land

Google’s Core Web Vitals have been a ranking signal since 2021 when Google introduced three metrics to measure the quality of user experiences on a website. Real user monitoring data can tell you how well you do on Core Web Vitals and what you can do to improve them.

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What we’re seeing a week into the Google March 2024 core and spam updates

Search Engine Land

In 2021 , Google Search Liaison Danny Sullivan said they try not to overlap update. Until then, you can continue to take Google’s advice and improve your site’s content quality and user experience. We have a core update, a spam update, manual actions and also the Core Web Vitals change today.