Martech

DECEMBER 30, 2021

2022 will be another year of growth for streaming services, Smart TV adoption and ad-supported video on demand (AVOD). While growth for some subscription services slow down, like for Disney+ , old standbys like Netflix see another surge. In 2022, U.S. More streaming. CTV and cross channel ad surge. “In Live sports.

Sports 119

Sports Gaming Growth Campaign 119

Martech

OCTOBER 31, 2022

Very little growth in B2B marketing budgets this year, with 57% of marketers saying their budget was the same as or less than 2021, according to a new report. Via 2022 State of B2B Marketing Budgets report from Demand Metric and Integrate. Only 5% said their stack didn’t contain redundant or never-used solutions, tools or technologies.

B2B 87

B2B B2C Technology Technology 87

Martech

SEPTEMBER 9, 2022

marketing technology spending is expected to increase a healthy 14.3% But marketing technology spending increases in 2022 won’t match earlier years. This followed huge growth between 2018 and 2020 when martech spending nearly doubled. . in 2022 and 12.4% Source: eMarketer , August 2022. Get MarTech!

Growth 103

Growth B2C B2B Technology 103

Martech

MAY 3, 2022

2022 Martech Landscape. There’s a good reason you feel overwhelmed by the marketing technology out there. But there’s no reason to expect the technology market to behave like other traditional markets — not since the cloud came along anyway. Actually, there are 9,932 reasons. No wonder it’s a long tail.

Represent 108

Represent Manufacturing Technology Technology 108

Veloxy

JUNE 2, 2022

Despite having one hell of a year in 2021, a lot of technologies and processes still continue to roll out and build. Not only will this technology and its capabilities delight customers, it will also bring in organizations that are prepared for new growth and revenue streams. Checkout our 5 star ratings on: Captera.

Healthcare 147

Healthcare Manufacturing Retail Pharmaceutical 147

Smarter With Gartner

AUGUST 22, 2021

Download Now: 2020-2022 Emerging Technology Roadmap for Large Enterprises. NFTs are also one of the additions to the Gartner Hype Cycle for Emerging Technologies 2021, which highlights the 25 breakthrough technologies that will have the most significant effect on business and society over the next two-to-ten years.

Technology 145

Technology Technology Trust Engineering 145

SaaStr

JULY 22, 2022

The last few years have certainly tested marketers, but 2022 serves up a brand new array of challenges. Uncharted territory stretches ahead, but the unknown can also present opportunities for growth and greatness. . The Future of Marketing in 2022. Key Takeaways: What’s New in 2022? Box: Conversational AI technology.

B2C 92

B2C Territory Legal Growth 92

SaaStr

SEPTEMBER 23, 2022

Cloud 100 multiples have fallen in 2022 –– ARR multiples rose nearly fourfold from 9x in 2016 to 34x in 2021 and down to 30x in 2022. Historically, cloud businesses were all about growth, but now the focus is on profitability and efficiency. . Currently, the cloud technology industry has reached about $495 billion.

GTM 97

GTM Contract Growth Follow-up 97

Heinz Marketing

OCTOBER 28, 2022

Harness the power of technology to keep your creative edge and competitive advantage. Testimonials, customer reviews, ratings, growth percentages, etc.) Missing industry advances, award-winning service, proprietary technology, etc.). Everyone has creativity inside them. Have the courage to be creative. Resist the status quo.

B2B 113

B2B B2C Networking Campaign 113

Sales Hacker

FEBRUARY 17, 2022

As we begin 2022, B2B buyers are more digitally inclined than ever. What sales investments should you focus on in 2022? To help companies prioritize, here are three areas in which to add strength in 2022 and three where it makes sense to hold steady. Where’s the best place to begin? Where to ramp up. Conversational intelligence.

Objectives and Key Results 91

Objectives and Key Results B2B Sales Pipeline 91

Salesforce

JANUARY 25, 2022

Looking for more commerce insights to drive growth? In 2022, B2B marketplaces will be the real MVP. B2Bs that use marketplace technology to onboard additional sellers and offer third-party products related to their core goods can vastly expand their reach. We’ve got a few ideas. Subscribe to the ecommerce newsletter.

B2B 98

B2B Cold Call B2C Territory 98

Salesforce

JANUARY 1, 2022

Its free, self-paced, and bite-sized content gives everyone the tools to learn the technologies and skills necessary to land a great job in today’s workforce , regardless of where you live and what your background may be. Salesforce’s technology helps companies of all sizes deliver customer and employee success from anywhere.

Drivers/motivators 98

Drivers/motivators Technology Technology Start-ups 98

Highspot

NOVEMBER 7, 2022

7, 2022 — Highspot , the sales enablement platform that increases sales productivity, today announced it has been named a Leader by Forrester Research in The Forrester Wave : Sales Content Solutions, Q4 2022 report. Forrester stated, “Highspot leads with superior user experience, data science, and integrations.

User Experience 95

User Experience Manufacturing Strategize Growth 95

Salesforce

JANUARY 5, 2022

We all talk a lot about how technology is shaping the future. After all, technology is seemingly everywhere, and certainly at the center of our interactions with most institutions. This is becoming increasingly true for the way public sector organizations worldwide connect with their communities.

Government 98

Government Trust Technology Technology 98

Salesforce

FEBRUARY 23, 2022

Nimble insurance technology companies are winning new customers by providing near-instant quotes, fast claims processing, and personalized service. Over 80% of insurance executives say their business and technology strategies are the same. Over 80% of insurance executives say their business and technology strategies are the same.

Technology 96

Technology Technology Drivers/motivators Represent 96

Search Engine Land

FEBRUARY 2, 2023

Reels growth. The post Meta blames weak advertising demand, rivals for Q4 2022 revenue decline appeared first on Search Engine Land. Dig deeper. You can review the earnings transcript on Meta’s Investor Relations site.

Engineering 87

Engineering Growth Technology Technology 87

SaaStr

AUGUST 29, 2022

We’re 15 days away from SaaStr Annual 2022, and we are excited to feature hundreds of speakers, sharing their knowledge and experience with you! Find out how the steps they took not only helped nurture a company’s success, but also allowed its leaders to retain a growth mindset long after they hit the $1B milestone.

GTM 100

GTM Growth B2B Territory 100

Salesforce

JANUARY 12, 2022

While this growth seems relatively modest, remember that it was on top of the massive growth witnessed in 2020. There were also new, fundamental changes during the holiday shopping season that we expect will continue into 2022. Why such strong growth in digital so late in the season? trillion and 9% in the U.S.

Retail 93

Retail Finance Price Growth 93

SaaStr

SEPTEMBER 8, 2022

We wanted to give a special shout-out to some of our newest sponsors for SaaStr Annual 2022. Our suite of financial tools makes it easy to turn recurring revenue into flexible growth financing. Our suite of financial tools makes it easy to turn recurring revenue into flexible growth financing. appeared first on SaaStr.

Finance 86

Finance Education Trust B2B 86

SaaStr

FEBRUARY 3, 2022

We wanted to give a special shout-out to some of our newest sponsors for SaaStr Annual 2022. Its AI-powered technology helps customer-facing teams capture important customer information, before, during, and after important meetings. The post Thanks to Skyflow, Expensify, Avoma, and Snyk for Sponsoring SaaStr Annual 2022!

Government 91

Government CRM Meeting Clients 91

Sales Hacker

SEPTEMBER 15, 2022

Why your sales team is losing deals in 2022. But in today’s business landscape, it is nearly impossible for even the most gifted and aggressive salespeople to thrive if they are not equipped with reliable data, cutting-edge technology, and dynamic protocols to improve workflow and finetune best practices.

B2B 98

B2B Pitch Cold Call Commission 98

Martech

MARCH 18, 2022

For the fall 2022 edition of the MarTech Conference, our theme was “Data. All strategy – if it’s worth anything – is data-based, and technologies ingest and create data at a growing scale and speed. How to build a successful RevOps team : Sustained revenue growth is built on optimized RevOps teams and strategies.

UX 123

UX E-commerce Campaign Entertainment 123

SaaStr

JANUARY 20, 2022

We wanted to give a special shout-out to some of our newest sponsors for SaaStr Annual 2022. Using patented AI technology, it transforms business activity such as email, meetings, and contacts, into account and opportunity management solutions that increase sales rep productivity, accelerate revenue growth, and maximize marketing ROI.

Growth 84

Growth Contact Presentation Clients 84

Martech

MARCH 10, 2022

E-commerce has been on the rise for years but has had explosive growth during the pandemic. What was already a high-growth industry has catapulted into hyper-speed as the world adapted to changing regulations, societal norms and customer needs. We will continue to see large upticks in e-commerce growth worldwide in two to three years.

E-commerce 105

E-commerce Growth Cross-sell Objectives and Key Results 105

Highspot

SEPTEMBER 13, 2022

13, 2022 /PRNewswire/ — Highspot , the sales enablement platform that increases sales team productivity, today announced perennial recognition across various publications for its business growth and culture. The recognition comes on the heels of rapid sales enablement category growth. SEATTLE, Sept.

Growth 52

Growth Launch Technology Technology 52

Martech

JANUARY 23, 2024

Annual growth is projected to climb to a steady 13.3% Much of the growth is driven by large consumer brands. Two-thirds (66%) of marketing decision-makers say they plan to increase their technology spend, according to Forrester’s Marketing Survey, 2023. In 2022, annual growth peaked at 16.7%, according to Forrester.

B2C 98

B2C Drivers/motivators Technology Technology 98

Veloxy

MARCH 7, 2022

Then February 8 marked a new apex for Veloxy’s growth and customer recognition. We were named to G2’s 2022 Best Sales Software Awards for the first time ever. “As we continue to accelerate rapid growth, our online marketplace boasts 100,000+ software and services companies in 2,000+ categories and over 1.5

Sales 217

Sales Trust Growth Technology 217

Martech

APRIL 12, 2024

BlueConic’s pure-play CDP is designed to give transformation-minded organizations and their growth-focused teams, such as marketing, ecommerce, digital product and experience, and analytics, access to unified, actionable, and privacy-compliant firstparty customer data. Twilio Segment Twilio Segment serves both B2B and B2C organizations.

Customers 101

Customers B2C Healthcare Retail 101

Search Engine Land

OCTOBER 27, 2023

16, 2022, to Oct. For example, you might want to check out YouTube’s new Spotlight Moments , an AI-driven packaging technology that automatically identifies the most popular, relevant videos, making it even easier for us to own the moment around key events when viewers are most engaged. 16, 2022, to Oct. Last year, 15.4

Follow-up 117

Follow-up Growth Engineering Technology 117

Search Engine Land

APRIL 26, 2023

Meta shows growth for advertising and its Family of Apps but a decline in revenue for its other major business segment, Reality Labs. compared to the same period in 2022 ($26,998 million). compared to the same period in 2022 ($27,908 million). compared to the same period in 2022 ($27,908 million). Let’s dive in.

Advertising/ Marketing 93

Advertising/ Marketing Growth Technology Technology 93

Martech

FEBRUARY 19, 2024

In 2022, an analysis of LinkedIn data revealed that the proportion of job postings on the platform not mandating a four-year degree increased from 15% to 20% , marking a 33% year-over-year surge. As marketing technology and consumer behavior continuously evolve, skills have a diminishing half-life. The outcome? In your inbox.

User Experience 114

User Experience Strategize Technology Technology 114

Martech

MAY 10, 2024

podcast revenue is expected to grow 12% to reach $2 billion — up from 5% growth last year — according to a new IAB/PwC study. The growth is fueled by engaging content and the ability to measure its impact. Podcast Advertising Revenue Study: 2023 Revenue & 2024-2026 Growth Projects.” Podcasts are projected to reach $2.6

Sports 87

Sports Strategic partnership Networking Entertainment 87

SaaStr

MAY 9, 2024

Until recently, founders would describe their growth rate by how fast they were growing their company headcount. This is one of the most exciting periods in recent memory to be investing in technology. Our latest Fund IV is $395M. #3. What’s the #1 bit of advice you’d give to SaaS founders today? My advice is to keep the bar high.

Growth 79

Growth B2B Pipeline Strategize 79

Martech

FEBRUARY 6, 2023

2022 saw notably less funding for marketing technology than previous years, but there were significantly more new product announcements, feature updates and M&A activity throughout the year. At CabinetM, we’ve built a marketing technology directory of 15,000+ products to drive our marketing technology management tools.

Objectives and Key Results 83

Objectives and Key Results Technology Technology Contract 83

SaaStr

OCTOBER 5, 2022

In a volatile economic climate and market, founders must employ smart growth strategies while focusing on efficiency. This information allows us to learn how our customers engage with our products and our various marketing platforms or how they use other technologies or services. Combine product-led and enterprise-led growth.

Contract 78

Contract Growth Promote Start-ups 78

Hubspot

AUGUST 23, 2022

Fortunately, we did some digging to determine which areas of the sales cycle leaders are investing in most heavily for 2022 and beyond. In a HelloSign study of 1000+ small and medium businesses , leaders were split when asked which areas of the sales cycle were the top priority for improvement in 2022. Prospecting 34.75%. AI CRM Tools.

Contract 60

Contract Pipeline Cold Call Pitch 60

Martech

OCTOBER 26, 2023

.” This decline, noted by my colleague Jon Miller , was even more pronounced than in the 2022 survey, where marketers reported using 42% of their martech capabilities. Tip 1: Avoid shiny object syndrome Marketers have long been enamored with technology and the promise of what it can deliver.

Technology 109

Technology Technology Drivers/motivators Presentation 109