SaaStr

JUNE 25, 2025

The Fiserv partnership (which led their 2022 round) exemplifies this: Fiserv’s ‘Cashflow Central’ embeds Melio’s A/P solution across their massive FI network. But context matters: Market timing : Fintech valuations compressed 60-80% from 2021 peaks Strategic premium : 13.4x exit represents a 37.5%

Drivers/motivators 86

Drivers/motivators Territory Strategize Growth 86

Martech

JULY 26, 2024

Paid search specialist Sarah Stemen said the delay in phasing out third-party cookies by Google is probably strategic: “As the dominant browser owner, Google is under scrutiny for antitrust behaviors. I understand there has been launches to help account for their deprecation. But honestly, I liked similar audiences.”

Non-Profits 128

Non-Profits Drivers/motivators Strategize Launch 128

SaaStr

MAY 23, 2025

After launching out of Y Combinator in 2018, RevenueCat quickly hit product-market fit. The Acceleration: Why RevenueCat Won (2019-2022) Product Velocity: While competitors focused on single features, RevenueCat built a complete monetization platform. No one else was even building anything like this. By the time they raised their $1.5

Launch 109

Launch Represent Niche B2B 109

SaaStr

APRIL 1, 2022

We wanted to give a special shout-out to some of our newest sponsors for SaaStr Europa 2022. Asana helps teams orchestrate their work, from small projects to strategic initiatives. We’ll see 2,000+ of the best SaaS founders, execs, and VCs June 7-8 at 2022 SaaStr Europa ! Grab tickets here. appeared first on SaaStr.

Strategize 103

Strategize Launch Campaign Trust 103

Salesforce

AUGUST 29, 2024

According to research by Wpromote, 60% of B2B marketers polled in 2023 said that social media was the most effective channel for revenue — up from 50% in 2022. It’s a strategic, purposeful part of your overall marketing strategy. Increasingly, B2B marketers are seeing social as a vital part of their strategy.

B2B 109

B2B Legal Entertainment Follow-up 109

SaaStr

JUNE 29, 2025

Their Artificial Intelligence Platform (AIP) launched in early 2023, right as the AI boom was taking off. Zoom went from relatively modest pre-pandemic growth to explosive 400%+ revenue increases in 2020-2021, then crashed back to single-digit growth by 2022. The numbers tell the story: U.S. Growth has since fallen to single digits.

Growth 101

Growth Government Represent Networking 101

Search Engine Land

JULY 23, 2024

” Paid search specialist Sarah Stemen said the delay in phasing out third-party cookies by Google is probably strategic: “As the dominant browser owner, Google is under scrutiny for antitrust behaviors. I understand there has been launches to help account for their deprecation. But honestly, I liked similar audiences.”

Non-Profits 97

Non-Profits Drivers/motivators Strategize Launch 97

SaaStr

JUNE 30, 2025

revenue, ~$1B total funding 2021: $34M revenue, ~$3B total funding 2022: $200M revenue, ~$3B total funding 2023: $2.2B Market position when GPT-3 launched? ChatGPT launches in November 2022. revenue, ~$13B total funding 2024: $3.7B revenue, ~$20B total funding 2025: $12.7B Traditional metrics?

Growth 67

Growth B2B Launch Market share 67

Martech

JUNE 7, 2022

Wix Hotels by HotelRunner will launch first in English and then in other languages. Indeed, some predict it will “ go big ” in 2022. Wix, the website design, creation and management platform, has announced the relaunch of its solution for the hotel sector, Wix Hotels. What it does. Processing.Please wait.

Hospitality 120

Hospitality Strategize Launch Promote 120

Sales Hacker

JUNE 8, 2022

Launching the forums so our members could have conversations like this one. This question also showed us a few more skills that sales leaders prize: the ability to build a diverse team, to strategize on deals and hold effective pipeline reviews. We’ve been focused on other things. Redesigning the website. Building a larger team.

Commission 103

Commission Sales Relationship building Up-sell 103

Highspot

OCTOBER 17, 2023

in 2022, after growth of 19.7% in 2021” (Market Share Analysis: CRM Sales Software, Worldwide, 2022, Oct. The post Highspot Launches Highspot Copilot for Sales Enablement appeared first on Highspot. Businesses worldwide are prioritizing sales productivity, driving investment in sales enablement.

Launch 64

Launch Government Sales Strategize 64

SaaStr

NOVEMBER 1, 2022

22 Things We Learned at SaaStr 2022. India’s founders were out in full force at SaaStr 2022. Over 100 Indian founders were in town for a unique double header: SaaStr/Dreamforce and the launch of SaaSBOOMi US. Three key themes emerged: SaaS continues to be a fertile ground despite the 2022 ‘SaaS-acre’. Learnings on GTM.

GTM 114

GTM Niche Cross-sell Contract 114

Hubspot

JANUARY 2, 2025

Like most people, my first real experience with AI was when ChatGPT was launched in 2022. Well, while I think its clear AI is an incredible enabler, its important to remember that its still a tool: it cant replace the creativity, empathy, and strategic thinking that make entrepreneurs successful.

Gaming 78

Gaming Technology Technology Campaign 78

Hubspot

APRIL 23, 2025

That was the first time I really understood what a joint venture is a strategic partnership where two businesses combine strengths while staying independent. Its less about ownership and more about strategic advantage because the right partnership can get you further faster. I asked him what changed. His answer? Joint ventures.

X-functional 56

X-functional Manufacturing Non-Profits Government 56

Highspot

NOVEMBER 2, 2022

Platform usage increases to more than 12 million connected users in 2022. “In a challenging sales environment, strategic enablement is the way forward,” said Sheevaun Thatcher, VP of Global Sales and Success Enablement, Slack. SEATTLE, Nov. Social Media: LinkedIn , Twitter , Instagram. and/or its affiliates in the U.S.

Growth 98

Growth Product Customers Healthcare 98

ConversionXL

JUNE 16, 2022

Top marketers are 414% more likely to report success when they document their strategy, according to CoSchedule’s 2022 Trend Report. For example, let’s say for every new feature launch, you create a new landing page. Base your promotion plan on successful past launches and highly engaged channels. A playbook does exactly this.

Campaign 149

Campaign Objectives and Key Results Launch Click Through Rate 149

ClickFunnels

AUGUST 21, 2022

This means that you need to be strategic about what you choose to feature in that prime spot. And launch your funnel! …in Want To Learn How To Convert Leads Into Paying Customers? #1 1 Feature Your Lead Magnet Landing Page in Your Instagram Bio. Instagram only allows you to add one link to your bio. Create your first lead magnet.

Niche 147

Niche Promote Follow-up Up-sell 147

Martech

SEPTEMBER 29, 2023

Additional upcoming OpenAI and Repustate-based capabilities will minimize manual care tasks, provide targeted, high-quality copy suggestions to prioritize high-impact creative and strategic work and unlock nuanced understanding of social conversation. This is the highest percentage since Cisco began tracking it in 2019.

Technology 127

Technology Technology Government Legal 127

Martech

NOVEMBER 14, 2023

In 2022 and 2023, we witnessed first the rollout of AI-driven bots like ChatGPT , DALL-E, Bard and Bing Chat and then a host of proprietary vendor tools that businesses of all sizes and capabilities could use. AI carved out a bigger footprint in email marketers’ discussions in 2022 and 2023. But it’s hard to turn that boat around.

Retail 134

Retail Niche Objectives and Key Results Technology 134

Search Engine Land

MARCH 14, 2024

If you’re reading a few strategically placed Google hints, you know there’s an alternative that makes it clear Google will still respect first-party perspectives and E-E-A-T -rich content. When it was launched, it was a search feature (like a featured snippet) intended to promote external content. I’m talking about “hidden gems.”

Launch 109

Launch Referrals Strategize Networking 109

Martech

AUGUST 3, 2022

Read next: Marriott launches its own media retail network. According to MediaRadar : In the eight months from May 1, 2021 to the end of January in 2022, more than 23,500 companies bought ads on retail media networks. 24% of the companies advertising in January 2022 were first-time buyers.

Retail 116

Retail Networking Profit margin Technology 116

SaaStr

AUGUST 8, 2022

But in 2022, you need your VPs to work together like a tightly oiled machine, and trust us when we say, the ones that started since 2020 are not as dialed-in with the rest of the exec team. . Scaling Revenue in 2022: What’s the Same and What’s Different? . The Playbook to Multi-channel Marketing and The Art of the Product Launch.

GTM 98

GTM Launch Networking Growth 98

Search Engine Land

DECEMBER 28, 2023

These impressive outcomes followed Amazon’s strategic layoffs in April within its advertising division. The retailer is also exploring the possibility of launching ads on Prime Video. TikTok launched ads within its search results in August challenging Google and Microsoft.

Retail 116

Retail X-functional Launch Non-Profits 116

Martech

SEPTEMBER 27, 2023

One thing is clear – these marketers aren’t afraid AI will turn them into mere button-pushers who let the machines do the strategic decision-making. We need to learn about it, develop a strategic plan for using it, and play with it to discover what it could do for us.

Strategic planning 131

Strategic planning Strategize Technology Technology 131

Sales Hacker

SEPTEMBER 13, 2024

35 on the 2022 Forbes Cloud 100 List with over $200 million in annual revenue. Startups to watch Operator – launched online and in person, which is GTMfund’s first incubated company. Keep your eyes peeled for a deep dive behind the scenes, including the launch event that I shared a few pictures of here.

GTM 115

GTM Pipeline Finance Growth 115

Search Engine Land

OCTOBER 4, 2022

DuckDuckGo launched their search engine in 2008, which aims to protect users’ privacy by not tracking their search history. DuckDuckGo has been steadily growing in use since its launch and now processes 3 billion searches per month. It had a 0.6% search engine market share worldwide and 2.52% search engine market share in the U.S.

Objectives and Key Results 107

Objectives and Key Results Retail Engineering Launch 107

Closing Bigger

MAY 6, 2020

Updated May 11th 2022: In two short years we have seen much of what was discussed in this post happen. This global event will likely permanently impact how we work, travel and plan strategically. Once again we are into another downturn. Things will also never be the same. An overview of turbulent times in the past 80 years.

Hospitality 52

Hospitality Price Cold Call Drivers/motivators 52

Search Engine Land

DECEMBER 4, 2023

Looking back at ChatGPT’s debut ChatGPT launched on Nov. 30, 2022, offering free access to what seemed like an impossibly smart AI chatbot. Dig deeper: ChatGPT for PPC marketers: 15 strategic prompts to use today Get the daily newsletter search marketers rely on. Built on OpenAI’s GPT-3.5

Objectives and Key Results 106

Objectives and Key Results Campaign Launch Strategize 106

Martech

AUGUST 8, 2023

As of June, the first season (four episodes that ran in 2022) has been viewed nearly 280 million times. Extending the series to a second season This spring, the second season of “Chiaki’s Journey” launched in order to build on the momentum and add to the saga established in Season One.

Campaign 98

Campaign Launch Strategize Promote 98

Martech

AUGUST 3, 2022

These ten examples were sourced from my XR ( extended reality ) students, XR colleagues, XR faculty at the University of Oregon’s Strategic Communications immersive media program and my own personal research and work. 2022 Oscars 5G portal. Technology used. Head-set VR, 3D virtual content, holograms. Immerse yourselves. Why I like it.

Campaign 126

Campaign Gaming Education Technology 126

Search Engine Land

MAY 14, 2024

Launched in 2018 and originally a beta ad format, RSAs became the default ad format for search campaigns on June 30, 2022, when Google sunsetted Expanded Text Ads (ETAs). Remember to pin sparingly and strategically whenever possible. Responsive search ads (RSAs) are the bread and butter of Google Ads search campaigns.

CTR 100

CTR Campaign Legal Launch 100

Sales Hacker

OCTOBER 2, 2024

OpenAI’s ChatGPT, launched in November 2022, coincides with the recent increase in adoption. Rather, AI is allowing for more time to be spent on the strategic value-driven work, rather than administrative and repetitive tasks. Despite the growth, GenAI adoption is still low overall, with only 1.4%

GTM 113

GTM Sales Pipeline Growth 113

Search Engine Land

MARCH 20, 2024

30, 2022, OpenAI launched ChatGPT, a groundbreaking AI chatbot that can understand and generate human-like text. 19, 2022, helpful content: Is created for a specific audience : Do you have an existing or intended audience for your business or site that would find the content useful if they came directly to you?

Angle 95

Angle Launch Meeting Technology 95

Search Engine Land

DECEMBER 15, 2022

As we prepare to say goodbye to 2022 and welcome 2023, it’s a great time to review notable changes to search and consumer behaviors and plan our key digital marketing initiatives for next year. . Google released several algorithm updates in 2022. Search trends: Experience and relevancy.

Objectives and Key Results 20

Objectives and Key Results Drivers/motivators User Experience Retail 20

Search Engine Land

AUGUST 23, 2023

To prepare for SGE (slated to launch in December 2023), brands can consider these three steps: Discovery Ensure that your valuable content is easily found. Multisearch and experience: Essential factors for your content strategy In 2022, Google launched its Multisearch feature. Results must have credible citations for validation.

Objectives and Key Results 86

Objectives and Key Results Strategize Strategic planning Launch 86

Hubspot

NOVEMBER 19, 2024

Some trend forecasting should occur before starting a business or launching a new product or service. As you’d expect, demand for products like “AI Computers” is up and growing since 2022. Strategic Planning From your trends research, you can alter your business strategy by pivoting your strategic direction to meet them.

CRM 36

CRM Strategic planning Strategize Angle 36

Search Engine Land

JULY 12, 2023

This solution is ideal for interactive content such as product demonstrations, tutorials, live launches, and events encouraging viewer participation and feedback. Amazon ad-supported tier is in the works Following Netflix’s massive subscriber losses in 2022, the streaming platform responded by rolling out an ad-supported plan last November.

A/B testing 91

A/B testing Objectives and Key Results Campaign Strategize 91