Martech

AUGUST 29, 2024

Also, 43% of shoppers are carrying more debt this year than they did in 2023. The forecast in figures Here are the highlights of Salesforce’s predictions: YoY online sales growth is expected to be more sluggish than 2023, which itself showed only 3% growth YoY. Garf is VP and GM of retail and consumer goods at Salesforce.

Retail 73

Retail Price Promote Growth 73

Martech

AUGUST 8, 2024

IAB introduced media measurement guidelines in September 2023 so RMNs and adtech partners could begin to help brands and agencies connect the dots. One of our biggest wins that we present to our brands is, baseline, how to inform a channel investment,” said Cariapa. So what’s the current state of the RMN-advertiser relationship?

Retail 128

Retail Networking Growth Clients 128

Search Engine Land

OCTOBER 4, 2024

Here are the key points he raised in his presentation, exploring the paradigm shift in search technology and its implications for advertisers and marketers. Knowledge and action : As users became more familiar with AI tools, they began to find new use cases and develop greater proficiency.

Click Through Rate 102

Click Through Rate Engineering Represent Start-ups 102

Search Engine Land

AUGUST 28, 2024

In June 2023, Seznam introduced Hacsiko, the first AI-created female presenter with a synthetic voice, on Expres FM radio. Seznam’s LLM is already being utilized in its search engine, Vyhledávání, with plans to expand its deployment across other Seznam services this year and the next.

Engineering 93

Engineering X-functional Real Estate Territory 93

Hubspot

NOVEMBER 22, 2024

HubSpot's 2023 State of AI in Sales Report found that 73% of sales pros agree AI can help them pull insights from data they otherwise wouldn't find. According to HubSpot's 2023 State of AI in Sales Report , sales pros save around two hours and 15 minutes daily using AI to automate manual tasks. Analyze lead source data. It’s about you.

Lead generation 50

Lead generation B2B Sales Campaign 50

Martech

OCTOBER 17, 2024

The problem with privacy Customers are confused and feel a lack of control In 2019, and again in 2023, Pew Research found that Americans are concerned, confused and upset about how their data is being collected. I’m not saying it’s possible, or even that it’s the right solution, but let’s think about it.

Trust 128

Trust Customers Real Estate Technology 128

Salesforce

MAY 5, 2025

In 2023, OXXO implemented the WhatsApp integration with Salesforce Marketing Cloud, and the team saw immediate and substantial results. They wanted a way to personalize each customer experience, track customer conversations, make data-driven decisions in real-time, and increase conversions without complicating internal processes.

Conversion 96

Conversion Customers Strategic partnership Campaign 96

Highspot

JUNE 8, 2025

Unsurprisingly, 90% of marketing leaders say content marketing is more important in 2025 than it was in 2023, yet many still struggle to make it count. These tools take on the repetitive, manual tasks that bog down teams, such as versioning documents, updating branding, formatting presentations, and distributing content to various channels.

Territory 52

Territory Healthcare Drivers/motivators Pitch 52

Salesforce

JUNE 19, 2025

From generative AI services going mainstream back in 2023 to AI agents today, the way consumers interact with the internet and the way that retailers operate is changing very rapidly. For retailers, this shift presents both a challenge and a massive opportunity.

Retail 64

Retail Price Profit margin Promote 64

Martech

JULY 17, 2025

Fiduciary duty and GTM’s hidden value The 2023 Delaware fiduciary ruling redefined oversight: Boards and executives must now govern how value is created — not just whether a cost was approved. Net present value (NPV). . “Where does it stop?” ” Slippery slope to capitalizing everything. Decay-adjusted contribution.

GTM 56

GTM B2C Finance Government 56

Search Engine Land

OCTOBER 2, 2024

In 2023, Android had a 95.17% market share, while iOS only had 3.98%. To use any tool effectively, it’s crucial to identify what truly matters in the vast amount of data you’re presented with. While it would have been easy to dive into auditing this market for rankings, we recognized that the devil is in the details.

Clients 91

Clients CTR Conversion Closing 91

Hubspot

MAY 16, 2025

If youre here, it means youve (like me) used AI in one way or another maybe to generate text, tweak a presentation, or create a professional headshot. And this is exactly the difference between AI models and AI agents. Chances are what you used was an AI model a tool designed to assist with a specific task.

Contract 36

Contract Legal Meeting Service 36

Salesforce

FEBRUARY 24, 2025

We also evaluate present-day and historical SoTA foundation models on this benchmark to simulate a trendline of jaggedness performance over time. ChatGPT-o1s solution does not feature two squares, and o3-mini-highs solution, while featuring two rectangles (not squares) does not contain the correct number of matchsticks!

Represent 45

Represent Follow-up Closing Start-ups 45

Martech

JULY 18, 2025

By early 2023, half of the site’s top 100 advertisers had either ceased or substantially reduced their advertising on the platform. Likes on branded content grew by 63% in the second half of 2023. Creator monetization: An ad revenue sharing program was introduced in 2023, paying out over $20 million to more than 80,000 creators.

B2B 97

B2B Sports Entertainment Niche 97

SaaStr

JULY 12, 2025

Based on Christina’s candid reflections from SaaStr presentations in SF and London, here’s an honest look at what Vanta got right—and what they got painfully wrong—on their path from $0 to the first $10M ARR. But Vanta’s journey to becoming a $2.45 billion trust management platform wasn’t a straight line.

Price 74

Price Pitch Trust Engineering 74

SaaStr

DECEMBER 27, 2024

.” The SaaS Market Has Turned a Corner According to Brian, who sees the market through multiple lenses as HubSpot’s Chairman and through his role at Sequoia Growth and Propeller VC, the SaaS downturn that dominated 2022-2023 ended recently. “It felt like we came out of the recession in Q3 of 2024,” Brian noted.

Meeting 113

Meeting B2B Growth Engineering 113

SaaStr

JUNE 17, 2025

in 2019 to $307.68M in 2023 by embedding AI into its platform. Duolingo saw a 45% revenue boost in 2023 after integrating GPT-4 to enhance user engagement. Companies like SEMrush, Duolingo, and Microsoft have proven that integrating AI, especially ChatGPT, leads to massive revenue increases. SEMrush grew from $92.1M

B2B 106

B2B CRM Launch Healthcare 106

Sales Pop!

JULY 23, 2025

Add in tighter funding, like the noticeable dip in venture capital in 2023, and it’s easy to feel overwhelmed before you even begin. Introduce a problem, detail the struggle, and then present how your brand helps resolve it. Economic shifts, like unexpected events or changing regulations, can make things tricky for new ventures.

Launch 130

Launch Legal Education Campaign 130

Martech

APRIL 24, 2025

About 70% of employees trust “my employer’s CEO” more than government leaders, media or NGOs, per the 2023 Edelman Trust Barometer. Design the experience, not just the asset Is your brand physically or digitally present in a way people notice and remember? Need a newer example? Look at Patagonia.

Trust 104

Trust Pitch Government Launch 104

Martech

OCTOBER 25, 2024

For marketers to succeed with their customer marketing efforts, it’s essential to understand which customers are happy, which are at risk of churn and which present cross-sell and upsell opportunities. Customer supports costs (2023 and 2024). Average monthly support costs (2023 and 2024). Lifetime value.

Customers 122

Customers Referrals Cross-sell B2B 122

Hubspot

FEBRUARY 12, 2025

In April 2023, I had my first real experience launching an AI business opportunity. That was back in early 2023. Potential Areas for AI Entrepreneurs to Target in 2025 In my opinion, here are several areas that present opportunities for AI entrepreneurs to explore in 2025: Legal. Google NLP. Elasticsearch.

Minimum Viable Product 36

Minimum Viable Product X-functional Healthcare Territory 36

Martech

DECEMBER 9, 2024

These holding companies and the agencies they support are struggling against the challenge presented by newer technology companies like Google and Meta which have become, fundamentally, advertising businesses. In 2023, Omnicom launched Omni Assist, a genAI solution developed in partnership with Microsoft. The technology angle.

Angle 110

Angle Technology Technology Presentation 110

Martech

MAY 27, 2025

Conversational points like this are another good way to break up the feeling of being talked at, which can come with slide deck presentation-style webinars. According to Semrush, search results with a video thumbnail now make up 30% of all organic results, up 72% from 2023. Do webinars have to be live? Video is a major part of search.

Pitch 110

Pitch Education Follow-up Pipeline 110

Salesforce

JULY 1, 2025

Design Justice Community-Led Practices to Build the Worlds We Need (2020) Author Sasha Costanza-Chock challenges design neutrality and presents frameworks for creating with, not just for, communities often excluded from traditional processes. The formatting of content in digestible sections makes it accessible.

UX 80

UX User Experience Technology Technology 80

Martech

FEBRUARY 19, 2025

The app’s short video format allows for presenting intricate topics in an engaging and easily digestible manner. billion on TikTok during 2024, a 27% year-over-year increase from 2023, according to MediaRadar. In total, brands spent $4.8

B2B 123

B2B Entertainment B2C Government 123

Hubspot

FEBRUARY 17, 2025

High Expense According to the 2023 Training Industry Report , companies spent an average of $954 per learner in 2023 compared to $1,207 in 2022. Present information in various formats. Incorporate a social aspect to the trainings, such as networking sessions, happy hours, or an offsite that encourages participation.

Intrinsic 36

Intrinsic Legal Promote Teamwork 36

Hubspot

MARCH 21, 2025

As of May 2023, the average American employee uses 11 different applications to carry out their daily responsibilities and spends an average of 13 minutes searching for information on each of these apps, bringing the total number of hours spent to 1.8 Why is it disruptive?

Manufacturing 36

Manufacturing Healthcare Technology Technology 36

Hubspot

MARCH 7, 2025

You know it, I know it One foot rooted in the present and the other dangling in the future, attempting, at least, to predict what happens next. For example, HubSpot's latest AI Trends for Sales data shows that AI adoption in sales surged from 24% in 2023 to 43% this year. On the latter, Im here to save you time and stress.

Government 31

Government Finance B2B Service 31

Salesforce

JUNE 23, 2025

Learn more about the changes impacting search and how to keep your brand visible for both the present and future of SEO. ChatGPT, the leading AI tool, saw an eightfold increase in weekly active users from October 2023 to April 2025, reaching over 800 million users.

Objectives and Key Results 45

Objectives and Key Results Engineering CRM Referrals 45

Martech

JUNE 2, 2025

Marketers are already boosting campaign activity, with an average 30% increase in campaigns in 2024 compared to 2023. He presented live on this subject and others at the Gartner Marketing Symposium/Xpo, June 2-4, 2025, in Denver, CO. These rising costs are a hidden risk to journey orchestration ambitions. Email: See terms.

Contract 97

Contract Campaign Price Drivers/motivators 97

Highspot

MARCH 31, 2025

Catch mistakes before they cost you Regulatory violations increased 128% in the first half of 2024, with 199 violations issued compared to 136 in the last half of 2023. They can also customize presentations while staying within approved guidelines. Reps now have immediate access to the latest compliant content.

Government 52

Government Cross-sell Clients Up-sell 52

Veloxy

JUNE 15, 2023

The year 2023 has brought with it new challenges and opportunities in the world of outside sales. Are you ready to unlock the secrets to outside sales success in 2023? Navigating Digital Transformation Digital transformation presents both challenges and opportunities for outside sales professionals.

Outside Sales 264

Outside Sales Objectives and Key Results Negotiate Technique 264

Iannarino

FEBRUARY 8, 2023

The same is true of an ineffective sales presentation. If your presentation isn't airtight, you'll soon find your prospect poking at loopholes and raising objections. A small hole can sink a big ship. Even the smallest crack can let in water; before you know it, you’ll be sinking faster and faster.

Presentation 275

Presentation Closing Sales Prospecting 275

Iannarino

SEPTEMBER 25, 2023

Whether you are a sales leader or a sales manager, you are responsible for the future , and you can’t create the future without first creating a vision. As a leader, you need to know what you want in the future and what you and your teams need to do to bring it into existence.

Presentation 299

Presentation Sales 299

Veloxy

MARCH 23, 2023

This blog post is your comprehensive guide on how to hit and crush sales quotas in 2023 and beyond. The sales process typically includes identifying potential customers, qualifying leads, presenting your product or service, addressing objections, and closing the deal.

Quota 247

Quota Profit margin Non-Profits Teamwork 247

Understanding the Sales Force

OCTOBER 30, 2023

Team Photo of the American League Champion 1967 Boston Red Sox I frequently write about taking a consultative approach, where listening and asking questions are the keys for successful sales presentations. The majority of salespeople are more comfortable talking and presenting than listening and asking questions.

Presentation 143

Presentation Sales Consult Pitch 143

Anthony Cole Training

MAY 26, 2023

In this blog post, we present a question that may force you to look yourself in the mirror and ask, "What can I do better as a salesperson to increase my sales in 2023 and beyond?"

Sell 291

Sell Sales Presentation Consult 291