Sales Hacker

DECEMBER 17, 2024

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Guy Yalif is a seasoned B2B SaaS executive with over 20 years of go-to-market experience. Thats why HG Insights created The Next Generation of Sales AI report to calm the FOMO and help you bring AI to your GTM teams. Feeling that AI FOMO?

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GTM Engineering Electricity X-functional 99

Sales Hacker

MAY 16, 2025

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies. You need GTM alignment. The market also took notice.

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GTM Represent Legal Go To Market 69

Martech

FEBRUARY 14, 2025

Heres what matters in 2025: being honest about what works, what doesnt and what drives revenue. Dig deeper: What do C-level execs think of their GTM strategies? But campaigns still take weeks to launch. Simplify the campaign launch checklist. Let finance help define success metrics before campaigns launch.

Finance 112

Finance SQL Campaign GTM 112

Sales Hacker

JUNE 24, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube What’s actually working in go-to-market right now? Steven Farnsworth (Gaiia) – VP of GTM at Gaiia and early GTM leader at Workato and Outreach. Navigating payroll, benefits, and compliance shouldn’t slow you down.

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GTM Legal Contract Go To Market 69

Martech

FEBRUARY 24, 2025

Third-party tools have always been valuable in B2B PPC, but in 2025, theyre essential. We integrate Segment with GTM for our clients to reduce their reliance on third-party cookies, tracking mechanisms controlled by increasingly unstable browsers. To stay ahead, you need the right external tools.

B2B 103

B2B GTM Clients Launch 103

Sales Hacker

MARCH 30, 2025

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies. One theme was clear: AI is touching every part of go-to-market.

Cold Call 68

Cold Call GTM Objection handling Sales 68

Sales Hacker

MARCH 21, 2025

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies. Bite – named one of Fast Companys Most Innovative Companies of 2025.

Growth 75

Growth GTM Product Government 75

Sales Hacker

JULY 1, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Austin Hughes is the founder and CEO of Unify, a platform helping high-growth teams turn buying signals into pipeline. Navigating payroll, benefits, and compliance shouldn’t slow you down. at an earlier stage, you just have to take big swings.

GTM 76

GTM Growth Sell X-functional 76

Sales Hacker

MAY 9, 2025

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies. Now in 2025, AI promises have simply become baseline expectations.

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GTM Launch Represent Growth 85

SaaStr

MARCH 16, 2025

He came to SaaStr Annual to share his top learnings scaling Datadog’s GTM. And see everyone at SaaStr Annual 2025, May 13-15 in SF Bay!! Prior to Datadog, Alex held leadership positions at several high-growth SaaS companies and has a proven track record of building marketing engines that deliver consistent, measurable growth.

Negotiate 94

Negotiate GTM Campaign Growth 94

SaaStr

APRIL 8, 2025

That’s fast, and you can see it in their product launches. You can see in our recent CRO Confidential deep dive with red hot Windsurf / Codeium’s VP of Sales that already they are up to almost 100 sales and GTM professionals. but close enough) AND they then double their hiring … now they are moving 4x as quickly.

Start-ups 110

Start-ups GTM B2B Launch 110

Martech

JUNE 18, 2025

Launch a campaign before lunch? In 2025, 88% of digital marketers use AI in their daily workflow and the AI-in-marketing market is set to hit $27 billion this year. ” HubSpot: Listening before automating HubSpot has integrated AI across the GTM experience — from email generation to sales pipeline insights. No problem.

GTM 101

GTM Strategize Trust B2B 101

Sales Hacker

JUNE 6, 2025

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies. A playbook for rebuilding GTM muscle 1. AI as a coach, not a crutch.

GTM 53

GTM Objection handling Cold Call Follow-up 53

Sales Hacker

DECEMBER 13, 2024

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies. You can listen to all the details in this video.

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GTM Customers Sales Growth 106

Highspot

MAY 8, 2025

Purpose-built capabilities equip sellers to deliver personalized, secure buying experiences that increase engagement and accelerate revenue SEATTLE, May 8, 2025 — Highspot , the only GTM enablement platform, today announced its Spring 25 product release, which continues to advance the edge for AI impact in enablement.

GTM 52

GTM Product Healthcare Manufacturing 52

Sales Hacker

MARCH 1, 2025

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies. The launch of Default 2.0

GTM 65

GTM Non-Profits Launch Growth 65

Highspot

JUNE 23, 2025

Bain’s 2025 Commercial Excellence and Revenue Growth Agenda confirms what many sales and revenue leaders already suspect: companies leading the pack consistently outperform by turning strategy into action and doing it at scale. Imagine your team is launching a new product. Imagine you’re launching a new product.

Growth 52

Growth B2B Objection handling Objectives and Key Results 52

Highspot

FEBRUARY 20, 2025

SEATTLE, February 20, 2025 – Highspot , the highest customer-rated GTM enablement platform, today launched a new Slack integration available now on Slack Marketplace. Todays introduction of Highspot Copilot into the existing Highspot Slack integration opens up many more possibilities to optimize your GTM initiatives.

Product 52

Product GTM Sales Launch 52

Sales Hacker

MARCH 18, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Jaleh Rezaei is the CEO & Co-founder of Mutiny, a company reimagining the B2B buying experience by transforming transactional relationships into meaningful connections through AI-powered personalization.

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GTM Sales Pipeline Technology 63

Sales Hacker

OCTOBER 2, 2024

This is a special Wednesday edition of The GTM Newsletter by GTMnow – read by over 52,000 revenue professionals weekly to stay up-to-date on go-to-market and scale their companies and careers. As we move toward 2025, the next phase of this market evolution is clear: AI-driven sales and marketing tools are taking the spotlight.

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GTM Sales Pipeline Growth 113

Sales Hacker

NOVEMBER 22, 2024

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ revenue professionals weekly to stay up-to-date and scale their companies and careers. That’s why HG Insights created The Next Generation of Sales AI report — to calm the FOMO and help you bring AI to your GTM teams. Read the free and ungated report.

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GTM Sales Represent Government 105

Sales Hacker

JANUARY 13, 2025

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies. New year, time to take back control – 2025 is the year of inbox zero!

GTM 104

GTM Cross-sell Pipeline Strategize 104

Sales Hacker

FEBRUARY 11, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Jordan Crawford is an AI innovator, the Founder of Blueprint, and one of the top go-to-market engineers working today. And of course, close deals faster 2025 is the year of inbox zero for me. com slash GTM. Now that’s superhuman.

GTM 80

GTM Pitch Up-sell Contact 80

Sales Hacker

MAY 2, 2025

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies. Often we think about a press release piece first when we think launch.

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Launch Engineering GTM Campaign 100

Sales Hacker

DECEMBER 6, 2024

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies. Catch the full series, The New GTM Playbook, here.

GTM 107

GTM Customers Non-Profits Growth 107

Sales Hacker

FEBRUARY 14, 2025

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies. Did they have their own portfolio companies struggling with GTM?

GTM 77

GTM Sell Pipeline Networking 77

Sales Hacker

FEBRUARY 24, 2025

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies. They ranked #28 out of 125,912 total products in this category.

B2B 77

B2B GTM Cross-sell Education 77

Sales Hacker

APRIL 18, 2025

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies. The future of GTM is AI-powered. And Reddit is eating Googles lunch.

GTM 89

GTM Click Through Rate B2B Trust 89

SaaStr

JANUARY 23, 2025

Grab 20% OFF tickets here : The post Just Announced: SaaStr Annual 2025 Headline Speakers: The CEOs and CXOs of Snowflake, HubSpot, Dropbox, ServiceTitan, Canva, Descript, and 100s More!! We’re back and BIGGER and better than ever! And with attendance already at 156% of last year , we’re on track for the biggest SaaStr Annual yet.

GTM 107

GTM Launch Price Presentation 107

Sales Hacker

MARCH 14, 2025

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies. The GTM AI adoption curve: where do you stand? The difference?

GTM 74

GTM CRM Represent Territory 74

Martech

FEBRUARY 5, 2025

I recently read a paper, “ In 2025, AI wont just assist salespeople it will replace them.” ” Its focus is on AI-led growth (AiLG) and it mostly deals with sales in relation to go-to-market (GTM) motions. Automating workflows that delay the launch of GTM programs.

B2B 128

B2B GTM Presentation Growth 128

Sales Hacker

JANUARY 21, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Rob Giglio is the Chief Customer Officer at Canva, where he oversees Canvas sales and go-to-market functions. New year, time to take back control – 2025 is the year of inbox zero. Scott Barker: Hello and welcome back to the GTM podcast.

GTM 100

GTM Gambling B2B E-commerce 100

Highspot

JANUARY 30, 2025

Taken together, these signals point to significant growth for enablement and Highspot in 2025. Our Spark 24 user conference in October featured the brightest minds in GTM strategy from Amazon Web Services, Arm, Bain, Databricks, HSBC, Meta, Microsoft, NTT, Salesforce, Vonage, and more.

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Go To Market GTM Quota Launch 52

Highspot

JANUARY 29, 2025

Company launches enablement industrys only comprehensive coaching solution using AI skill assessments to automate personalized training and coaching, and connect skills to revenue outcomes. Data isnt the issue, scale is. However, without AI, the signals that could unlock better performance are lost.

GTM 52

GTM Angle Quota Sales 52

Sales Hacker

APRIL 29, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Oji Udezue was most recently Chief Product Officer at Typeform, where he led product strategy across the companys growing suite of tools. At Atlassian, he led all communication products, including the launch of Atlassians first post-IPO product.

GTM 86

GTM Product X-functional Start-ups 86

Sales Hacker

JANUARY 28, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Kraig Swensrud is the Founder & CEO of Qualified where he provides crucial experience and entrepreneurial energy to create the future of enterprise sales tech. GTM 131 Episode Transcript Scott Barker: Hello, and welcome back to the GTM podcast.

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GTM X-functional Price Pipeline 97

Sales Hacker

MARCH 10, 2025

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies. Startup to watch Tavus – launched AI with emotional intelligence.

GTM 70

GTM Construction Launch Quota 70