Remove 2028 Remove Customers Remove Product
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A Day in the Life of An AI Enterprise

Salesforce

Imagine a company where every decision, strategy, customer interaction, and rote task is augmented by AI. To see what a day in the life of such an AI enterprise might look like, let’s travel to the year 2028 and visit Sandstone Services, a fictional 37-year old mid-size company in Minnesota providing home maintenance services.

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The hard truth about what AI will do to GTM

Martech

By 2028, traditional B2B marketing and sales tactics from demand generation to outbound prospecting will be nearly unrecognizable or extinct. But by 2028, most of these disciplines will be unrecognizable or obsolete. Which GTM sub-disciplines will disappear by 2028? The time to adapt is now. The reason? What replaces it?

GTM 117
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AI Won’t Replace Sales Reps So Much as ‘Deflect’ Them: What Support’s 70% Deflection Rates Tell Us About Sales’ Future

SaaStr

Customer support cracked the deflection code with AI. These aren’t simple FAQ bots – they’re AI agents that can access customer data, apply business logic, process transactions, and escalate intelligently. The AI Account Executive Is Arriving.

Territory 107
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How Can Financial Services Firms Grow Business With Agentforce?

Salesforce

Financial services firms are bullish on artificial intelligence (AI), and the conversation is shifting from the benefits of an AI strategy to how to implement and realize those benefits while maintaining regulatory compliance and customer trust. What’s more, 92% of businesses are already seeing returns from their AI investments. Back to top.

Service 52
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Four steps to an AI-ready insurance revenue org

Highspot

According to a 2024 article from Insurance Journal , 50% of todays insurance industry is expected to retire by 2028. By leaning on AI answers, your sales reps become more productive and more effective. Need to know the differences between two life insurance products? Insurance companies employ a comparatively older workforce.

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Top SaaStr Posts and Pods of the Week: AI + GTM with Jason & Sam, Owner’s CRO, SaaStr’s AI, Google Cloud’s VP Marketing

SaaStr

The #1 Thing That Makes Enterprise Customers See Value: A Great Dashboard #2. Thoma Bravo: Software Spend Will Grow 19% a Year Through 2028. Fake Multi-Product vs. Real Multi-Product #4. Top Posts You May Have Missed: #1. AI is The Accelerant. #3. The Problem with Small But Mighty AI Start-Ups #5.

GTM 70
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M&A Is Back! Melio’s $2.5B Exit to Xero — In Just 7 Years!

SaaStr

The deal shows acquirers are hungry for revenue acceleration—Xero expects to more than double group revenue by 2028 with this acquisition. NPS of 45 and 71% TPV growth per customer in their first 12 months. This B2B2B model generated 35% of revenue while dramatically reducing customer acquisition costs. The result?