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Retailers struggle to identify site visitors

Martech

Even established online retailers face significant competition from large discount marketplaces like Temu, Rakuten and, of course, Amazon. It’s harder for retailers, isn’t it? Ecommerce retailers will collect transaction data at the point of conversion, but will they recognize that buyer when they reappear?

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User-Centric Design: The Key to Sustainable Ecommerce Success

Sales Pop!

This may not sound groundbreaking, but the truth is that too many online retailers still aren’t prioritizing the user experience enough. Use consistent backgrounds, lighting, and angles across your inventory. Add an extra angle view that appears when customers hover over an image.

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You Can Make Holiday Shopping Easier: 4 Tips for Retailers

Salesforce

Rising consumer pessimism means retailers need to work harder this holiday season to keep shoppers merry. How do you balance the online and in-store retail shopping experience? The simple answer is to create a seamless retail shopping experience that knits digital and physical touchpoints together. Get the guide.

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4 Ways Retailers Can Measure Holiday Ecommerce Success

Salesforce

If you’re a retailer, you don’t wait until November to think about the holidays like the rest of the world — you rev up during the summer for holiday ecommerce success. As a professional who’s spent over 20 years in retail, here are my top tips to accurately measure how well your holiday efforts really perform. Get the guide.

Retail 96
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Did Prime Day Give Retail a Much-Needed Boost This Year?

Salesforce

It didn’t matter if a brand or retailer sold on Amazon. Steep discounts and promotions enticed consumers to shop during the summer doldrums, reinforcing the impact of ecommerce on retail industry growth. This year’s Prime Day brought some much-needed relief to brands and retailers as online sales slow. But times are changing.

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5 Retail Trends That Will Transform the Industry in 2019

Hubspot

With the explosive growth of online shopping and a shift in consumer preferences for experiences over possessions , the retail apocalypse of 2017 was inevitable. But contrary to popular belief, the retail apocalypse isn’t the final nail in the coffin for retail brands. 5 Retail Trends That Will Transform the Industry in 2019.

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AMA: Hot Takes on Headless, AI, and Personalization from an Ecommerce Consultant

Salesforce

She has had her own consulting firm, Lux Commerce , since 2023, where she creates elegant online experiences for brands and partners in various industries, from fashion and retail to consumer healthcare. Or maybe from an angle that a human wouldn’t see or get to as fast. How do you think businesses should approach headless?

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