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3 keys for email marketing in 2024: AI, change, learn

Martech

3 words for 2024 Before I signed off on 2023, I shared my views on trends and takeaways from 2023 and how we could use what we learned to inform our 2024 planning. And when you come up with your three words, don’t keep them locked away on your phone or in a document on your desktop. We didn’t give up.

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The Business Acumen Skills That Execute Business Development

The Advantexe Advisor

Many public and private organizations have determined that one of the most important ways to grow and scale is through “Business Development” which means mergers, acquisitions, licensing, investments, options-to-buy, and several other investment vehicles.

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The Critical Shift to Competing by Creating Value

Iannarino

Eventually, these approaches settled on “solutions” as the main advantage. The second strategy was to compete based on products and services. You might still start this pitch by sharing information about your company, but follow up by extolling the tremendous value in your products and services.

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Cold Calling Books: The Top 6 Must Reads

Veloxy

But when the prospect picks up the phone and is greeted by someone who they’ve never heard from before, yet the caller knows quite a bit about them and the business, it’s still a cold call. If you’re interested in accelerating sales cycles with cold calling, you’re only one book way from experiencing exponential results!

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9 ways to stay on top of the latest SEO trends

Search Engine Land

In the fast-paced age of readily available information, staying on top of your game is crucial. And, if your game is SEO , there are many ways to stay on top of news, trends, tips and tricks to keep you sharp and informed. Webinars and YouTube You can pretty much learn anything on YouTube.

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How To Do Digital Marketing – A Simple Step By Step Guide

ClickFunnels

The post How To Do Digital Marketing – A Simple Step By Step Guide appeared first on ClickFunnels. One of the most common mistakes that entrepreneurs make when they are just starting out is choosing a target audience that is way too broad. You can’t expect to build a successful business if you don’t know how to do digital marketing.

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Writing people-first content: A process and template

Search Engine Land

State your initial goal, then ask “why” up to five times until you have strengthened and clearly articulated your goals. Example Initial goal: Write a blog post about our eco-friendly kitchen products. To improve our website’s ranking on Google. First analysis: I want to improve our website’s ranking on Google.

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