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Your emails belong in Promotions — and that’s a good thing

Martech

” Them : “Our emails are landing in the Promotions tab instead of the Primary inbox.” Marketers, let’s be clear: The Promotions tab is not the spam folder. And if you’re sending promotional email? Why did our email land in the Promotions tab? It’s educational!”

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3 Lead Generation Strategies For Higher Education

ClickFunnels

The post 3 Lead Generation Strategies For Higher Education appeared first on ClickFunnels. Want to attract more students to your higher education institution? Top 3 lead generation strategies for higher education. You should start by figuring out what makes your higher education institution better than competing institutions.

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Your Sales Team & Stress: How Providing Eye Care Resources Can Help

Sales Pop!

Insufficient lighting, as well as poor posture promoted by chair, desk, and monitor placement, can particularly cause their eyes to work harder just to see whats on their computer screens. Ergonomics Even the environment your sales team works in can induce stress, especially when it comes to eye health.

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Integrating E-Learning Platforms Into Your Lead Generation Process

Sales Pop!

Prospects think they should be offered something of value before they commit; they should be educated, not just sold. eLearning in the lead generation process refers to the process of using educational content such as courses, webinars, training modules, and even interactive lessons to attract, engage, and convert customers into prospects.

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Sales on the Rocks feat. Patrick “Pops” Garrett

Sales Gravy

Engagement and Word-of-Mouth: The interactive and educational nature of DrinkCurious’s tastings fostered memorable experiences that spurred word-of-mouth promotion, leading to increased client requests.

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How to get your email marketing ready for iOS 18

Martech

The new Apple Mail tabs are expected to be: primary, transactions, updates and promotions. This suggests that users navigating to specific tabs, such as Promotions, are more motivated to engage and make purchases. A common question we hear from all of our clients is, Will my emails end up in the promotions tab? McKenna said.

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A co-pilot approach to genAI (with prompt examples)

Martech

You must educate your AI co-pilot about your company’s brand voice, target customers and industry. Dig deeper: The new frontier of visual content: A marketers guide to AI Creating social media posts Now that you have a finished blog post and an image for the blog post, its time to promote it on social media.

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