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Martech’s moment of truth: Why product excellence beats slick sales pitches

Martech

It’s a scene from a bygone era when companies could woo clients with flashy presentations and empty promises. Forget the bells and whistles, the jargon-filled presentations and promises of a one-size-fits-all solution. electricity providers) Emotional : Enhancing well-being (e.g., But those days are over.

Pitch 117
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Why Salespeople Won't Abandon the Early Demo and Presentation

Understanding the Sales Force

Understanding the Sales Force by Dave Kurlan Two weeks ago I wrote this article about how demos and presentations are like snack foods. One of the comments, by Jason Kanigan, said: Traditional selling revolves around the demo/presentation. The result is we end up giving many presentations to unqualified prospects.

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How Understanding Perceptual Sets Can Make You a Better Marketer

ConversionXL

If you say 13, look at the following image: ( Image source ). In a 1936 study published in The Journal of Psychology, participants were deprived of food for up to 4 hours before being asked to interpret ambiguous pictures. Mentioning the word spam near an email sign up could have the same effect. Can you even tell for sure?

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7 Elevator Pitch Examples & How to Write Your Own

Salesforce

Whether you’re talking to a promising lead on social media or chatting up prospects in person, tailoring your pitch to the situation is key. Follow these guidelines for a more effective delivery that will capture your audience’s attention and leave a lasting impression. What you’ll learn : What is an elevator pitch?

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“My Obsession To Provide Customer Value,” Christian Mauer

Partners in Excellence

My obsession to provide Customer Value Written by Christian Maure r Dave, thank you very much for picking up the challenge. All this does not seem to indicate that I would end up as a “Sales Expert” (not self-declared, can be verified in the recommendation section of my LinkedIn profile). I also never “carried a quota”.

Customers 113
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Scooter-Sharing Is a Big Deal. There's Just One Problem: No One's Heard of It

Hubspot

When I was in San Francisco in April, it seemed that -- in nearly an instant -- everyone was talking about electric scooters and the new system of sharing them: scooter-sharing. Among them are investors, who are leading to the valuation of some of the companies behind electric scooters to reach the billions. What Is Scooter-Sharing?

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Why we care about AR and VR: A guide for marketers

Martech

This data overlay can range from simple elements such as the lines displayed in a car’s rear-view camera while reversing to more complex product presentations for B2B clients. And all of this without the hassle of hiring a tour guide or looking everything up online. As of 2021, AR’s market size was $6.12 AR in tourism.

Sports 141