Hubspot

APRIL 9, 2019

If you really think about it, the content formats we rely on today have an uncanny resemblance to the content formats we relied on yesterday -- our blog posts look like print articles, our offers look like books, and our slide decks like look presentations. Our audience is ultimately used to these mediums.

Entertainment 101

Entertainment Government Angle Promote 101

Search Engine Land

SEPTEMBER 27, 2023

This ensures you produce content to inspire, educate, or entertain users. Future-proof your strategies A successful content strategy isn't limited to the present but looks ahead to the future. Furthermore, partnerships can pave the way for cross-promotion, where both parties benefit from shared audiences, leading to mutual growth.

Strategize 133

Strategize Entertainment Engineering Trust 133

Martech

DECEMBER 28, 2022

So, in the spirit of the holidays, I have crafted this — if not optimistic, then entertaining — list of immersive marketing trends to look forward to in 2023. And why should you when the major benefit of connected immersive spaces is the ability to be present in a space with anyone from anywhere in the world? No, really — there are.

Entertainment 112

Entertainment B2B Education Campaign 112

ConversionXL

NOVEMBER 25, 2020

You can break them up into three main types—education, entertainment, and self-promotional. The ones that are crushing it have figured out the formula of how to blend education with entertainment. Entertainment. Compared to educational videos, I believe pure entertainment videos are more challenging.

CTR 129

CTR Entertainment Click Through Rate Education 129

Martech

SEPTEMBER 7, 2022

Coupled with the need to provide a hybrid experience, those opting to stay home need to be presented with something more engaging than the typical 2D conference experience. A study by the University of Maryland concluded that people remember information better if it is presented in a virtual environment. ” Get MarTech!

B2B 107

B2B Gaming Education Technology 107

Hubspot

MAY 20, 2020

The airline and hospitality industries are facing serious challenges at the moment, but at the same time this changing business climate presents unique opportunities for brands focused on other verticals. This can be a very lucrative time to promote your brand and convey your value proposition. Premium Inventory.

Healthcare 90

Healthcare Entertainment Hospitality Campaign 90

Hubspot

JUNE 14, 2022

Having a competitive advantage means being able to present your customer base with a unique, compelling reason to pick your product or service over your competitors. Let's dive in. The market for virtually every product or service is flooded with a variety of options — all serving the same fundamental function. Differentiation.

X-functional 74

X-functional Territory Entertainment Price 74

Hubspot

DECEMBER 16, 2019

million followers and presents videos from Musical.ly -- the lip-syncing app that TikTok took over in 2017. In this example, TikTok presents mini-interviews of its U.S. Flighthouse is a media and entertainment company founded by a 20-year old CEO named Jacob Pace. TikTok's main account, which has 35.5 Followers: 20.4

Entertainment 101

Entertainment Follow-up Promote Gaming 101

Sales Hacker

JULY 31, 2020

Decorate the face you present to the world, and then again, you on the inside. And a big problem is how Sales traditionally promotes new sales leaders. The sales community does not have a good track record with sales manager promotions or manager skill development. Step 1: Get Present and Evaluate. It gets worse.

Quota 106

Quota Promote Presentation Start-ups 106

Search Engine Land

JANUARY 25, 2023

FairSearch.org Introduces Anti-Google “Good To Know” Ad Campaign 2012: The ads argued that Google unfairly promoted its own products, delivered search results that weren’t objective or in the best interests of users and didn’t respect user privacy.

Objectives and Key Results 88

Objectives and Key Results Retail Real Estate Engineering 88

Lead Fuze

JUNE 27, 2023

A music marketing agency is essential in the modern digital age, acting as a catalyst for independent musicians to reach wider audiences through promotion on platforms such as Songkick and Spotify. What does a music promotion company do? How to start a music marketing company? What is the goal of music marketing?

Promote 52

Promote Price Pitch Drivers/motivators 52

Veloxy

SEPTEMBER 14, 2021

While we’re all playing it safe this year, Salesforce still wanted to deliver music and entertainment to their event’s attendees. Be sure to follow Salesforce on Twitter @Salesforce to discover the name of the musical entertainment. We’ll be sharing insightful updates and invitations to our Q4 events and promotions!

CRM 162

CRM Entertainment Hospitality Follow-up 162

Hubspot

SEPTEMBER 7, 2020

Earlier this year, the brand used Instagram Live to promote their #TogetherAtHome campaign — an effort to encourage social distancing in order to slow the spread of coronavirus. Chipotle leveraged this holiday as a great opportunity to provide entertaining and informational content. How 6 Brands Use Instagram Live. Global Citizen.

Entertainment 101

Entertainment Non-Profits Education Sports 101

Hubspot

JANUARY 29, 2024

Objections are par for the course in any sales effort — so when you get some pushback, you need to be prepared to entertain, diagnose, and ultimately remedy the pain points prospects might bring up. And doing that often takes some thoughtful, measured persistence.

Objectives and Key Results 58

Objectives and Key Results Territory Sales Entertainment 58

Salesforce

JANUARY 8, 2024

Need to build a landing page for a new promotion? Simply put: Resale presents a huge opportunity for your business. But it’s not enough to just be present on social channels. This trend is blurring the lines between shopping and entertainment, and customer expectations are rising as a result.

Angle 76

Angle Healthcare Technology Technology 76

Search Engine Land

JULY 28, 2023

Presenting YouTube upload checklists! Whether it's educational or entertaining, it needs to offer something valuable. End screens : Use end screens to promote other videos, drive subscriptions, or guide users to your website. Promotion : Share your video on other social platforms to increase visibility.

CTR 73

CTR Click Through Rate Promote Entertainment 73

Search Engine Land

FEBRUARY 6, 2023

Google tests Buying Guides in mobile search results 2022: It presented users with various drop-down menu options to learn more about the product they were searching for. Wolfram|Alpha Goes Pro With Powerful Data Analysis & Presentation Tools 2012: It included the ability to analyze your own datasets.

E-commerce 88

E-commerce Government Engineering Angle 88

SalesLoft

AUGUST 29, 2019

Is it better to have a formal presentation or a conversation? Jeremey: I would assume that the certification is using a slide deck, presenting it, and then scoring against some sort of a rubric. Anytime you’re giving a presentation or engaging with people, you have to connect with people. Dan: Exactly.

Pitch 71

Pitch Promote Construction Entertainment 71

Hubspot

FEBRUARY 1, 2021

The people who register for your event first will be among your biggest supporters — that means they're also good candidates to write blog posts for you to help promote the conference. Don't just promote your conference; promote the location! Promote other attractions near your conference that may interest attendees.

Sell 99

Sell Promote Price Networking 99

ConversionXL

SEPTEMBER 9, 2021

In the past, it was possible to achieve these goals through promotion and advertising. Are logos identical, branding the same, and descriptions and URLs present and correct? Run a takedown of their accounts by asking the following questions: What kind of personality or culture do they promote? How often do they post?

Objectives and Key Results 142

Objectives and Key Results Trust Follow-up Promote 142

Hubspot

MAY 6, 2020

Plus, live videos present a unique opportunity to build trust with interactive, two-way conversations. During a roundtable livestream the participants could field audience questions, give perspective on industry news, or entertain the audience. In your promotional content, source questions from audience members.

Campaign 101

Campaign Launch Education Entertainment 101

Martech

MARCH 10, 2022

Meaning, what types of e-tailer buyers are present in the ecosystem, and which ones should you be focused on? The content strategy should empower your e-commerce customers to entertain and educate them, as it contributes to creating the long-lasting relationships that inbound marketing is focused on.?. Ideal e-tailer profile.

E-commerce 103

E-commerce Growth Cross-sell Objectives and Key Results 103

Hubspot

NOVEMBER 8, 2019

When I read the status update, I realized she was doing the Ice Bucket Challenge in an effort to promote awareness for amyotrophic lateral sclerosis (ALS) disease. This helps build social proof that their product works without seeming promotional. The best people to promote your brand are your current customers.

Campaign 52

Campaign Promote Entertainment Launch 52

Salesmate

JULY 9, 2020

This refers only to deal-specific costs, such as hourly staff costs, travel, documentation, or client entertainment. You may even choose to scale back on the promotion of underperforming products or services based on this metric. To measure deal profitability, first, calculate how much you will be spending to land the deal.

Pipeline 121

Pipeline Contract Sales Territory 121

Search Engine Land

OCTOBER 4, 2022

Ecosia launched in 2009 and like DuckDuckGo, it promotes privacy as an alternative to more mainstream search engines. This device distribution expectedly presents a challenge when optimizing content for voice search, but the best practices are actually quite straightforward: Analyze user search behavior. Processing…Please wait.

Objectives and Key Results 116

Objectives and Key Results Retail Engineering Launch 116

Hubspot

JANUARY 16, 2020

However, on the Discover area of the platform, marketers can create advertisements and Story editions with videos and graphics to promote their own products or services. Like Vine, the content often presents short, looping skits, mini-music videos, or vlog-styled clips. User Behavior.

Non-Profits 94

Non-Profits Entertainment Launch Growth 94

Hubspot

MAY 11, 2020

At HubSpot, before we began creating new content for the new environment, we significantly reduced the frequency of our social media posting, dialed back the promotion of a major product launch ( CMS Hub ), and created a centralized set of guidelines on how we as a company should be communicating during this crisis.

Trust 101

Trust Promote Education Entertainment 101

Hubspot

SEPTEMBER 18, 2018

There are a variety of reasons to tell stories — to sell, entertain, educate or brag. entertaining. A spoken story is told in person, like a presentation, pitch, or panel. Don’t forget to share and promote your story! Why Do We Tell Stories? We’ll talk about that below. Good stories are …. educational. Share your story.

Entertainment 101

Entertainment Education Up-sell Follow-up 101

Hubspot

JUNE 16, 2020

Blog posts can be highly engaging vehicles to entertain and inform the reader, and with the addition of widgets like calls-to-action, offer your customers more ways to familiarize themselves with your company. Decide how and where to promote your blog. Part of your strategy should include a promotion plan.

Customers 94

Customers Promote Engineering Drivers/motivators 94

Pointclear

APRIL 16, 2013

how collaboration can promote productivity and enhance the customer experience. Gerhard, as usual, was a genial, entertaining and tireless host—ensuring that sponsors and attendees were educated, entertained and well-fed—service was as you would expect from The Four Seasons Hotel.

Entertainment 68

Entertainment Education Technology Technology 68

SalesHandy

OCTOBER 29, 2020

Login to your Gmail account and click on the Compose button Add the primary recipient in the To field Click on the CC button present in the right side corner of the To section Add all the recipients’ email addresses in the CC section you want to send a copy of your email Draft your email copy and click Send. Lacks email personalization.

Campaign 70

Campaign Follow-up CTR Promote 70

Hubspot

JUNE 23, 2020

Additionally, promoted and sponsored content on LinkedIn is less easy to identify on main feeds. Let's look at entertainment company HBO. When you open Audience Network, you're able to choose different categories of potential audiences, like "Arts and Entertainment" and "Education" to include or exclude from your campaign.

B2C 98

B2C Networking Entertainment Campaign 98

ConversionXL

NOVEMBER 27, 2019

“People judged information presented in documents ostensibly produced by the Department of State and the National Security Council as being of relatively higher quality when those documents were secret rather than public.” The promotion strategy for Harry Potter and Beyoncé wouldn’t have worked for the first book or album.

Customers 108

Customers Strategize Campaign Manufacturing 108

Hubspot

JANUARY 13, 2020

One of the biggest influencer campaigns on TikTok so far has been Mucinex, which recently worked with a handful of creators to promote its product in the time between Halloween and flu season. The Blinger promotion is another example of how a brand and TikTok creator have found a short-form alternative to a how-to video or tutorial.

Gaming 89

Gaming Follow-up Campaign Promote 89

ConversionXL

NOVEMBER 27, 2019

“People judged information presented in documents ostensibly produced by the Department of State and the National Security Council as being of relatively higher quality when those documents were secret rather than public.” The promotion strategy for Harry Potter and Beyoncé wouldn’t have worked for the first book or album.

Customers 101

Customers Strategize Campaign Manufacturing 101

Hubspot

JUNE 20, 2018

If it's entertaining enough, they'll always look forward to your emails. Promote an online contest. Promote one of your lead-gen offers on Twitter. Create a Twitter campaign to promote an ebook or a free resource to your followers that requires an email address to redeem. Use Pinterest to promote gated visual content.

A/B testing 78

A/B testing Contact Promote Campaign 78

Hubspot

MAY 25, 2016

Most marketers are presented with a chunk of their company’s marketing budget one day and told to “run some ads.” This type of promotion is more light touch and cheaper. This type of promotion is higher commitment than reading a blog post, so it will be more expensive. If you have, you’re one of the lucky few.

CTR 74

CTR Sports Finance Campaign 74