SaaStr

MAY 23, 2025

And more importantly, revenue and user growth that is accelerating at scale. Gaming companies, productivity apps, health & fitnessevery category was going subscription-first. Developer Experience Wins: When developers love using your product, word-of-mouth becomes your primary growth engine.

Launch 109

Launch Represent Niche B2B 109

Hubspot

NOVEMBER 21, 2018

As a startup, you may be tempted to look at the established giants in your niche and believe you have no chance of beating them. By achieving organic growth. What is organic growth? In the business world of the 21st century, the tactic that levels the playing field is online organic growth. But 100% doable.

Growth 101

Growth Niche A/B testing Follow-up 101

Heinz Marketing

MAY 24, 2023

By Payal Parikh , VP of Client Services at Heinz Marketing When the economy slumps, businesses have a tough time keeping up with growth and making profits. In this blog post, we’ll explore why customer-led growth is a game-changer for businesses in a downturn economy. So how can marketing help with customer-led growth?

Growth 111

Growth Customers Referrals Niche 111

ClickFunnels

AUGUST 18, 2021

Check out the stats below to get a better idea of how important brand awareness is for business growth (we pulled from Oberlo and Small Biz Genius )… . And so brand awareness is a tactic that’s focused on the long game — on spreading your core values, creating easy-to-recognize icons, and laying the foundation for massive growth.

Lead generation 245

Lead generation Contact Niche Gaming 245

ClickFunnels

OCTOBER 21, 2021

We’ll look at 11 lead generation campaign examples from many different industries and niches — there’s bound to be something here that’ll work for you. We’ve created a webinar framework that’s proven to work in any industry and any niche — all you’ve got to do is copy and paste. That’s what we’ll do here! What do I teach? And why not?

Lead generation 258

Lead generation Campaign Referrals Niche 258

SaaStr

JUNE 22, 2025

The two so far in B2B, MNTN and Hinge Health are off to a strong start, but are arguably niche vendors. Perhaps most importantly, Navan is on track to achieve profitability in 2025, addressing the market’s newfound emphasis on sustainable unit economics over pure growth. No “classic” B2B leader has IPO’d yet in this wave.

B2B 73

B2B Appointment E-commerce Represent 73

ClickFunnels

SEPTEMBER 20, 2021

So you really need to bring your A-game if you want to get their attention. Changing social media bios every month to see if it has any effect on the growth of your following. We recommend entrepreneurs focus on a narrow, clearly defined niche when they are just starting out. What is the Purpose of an Elevator Pitch?

Pitch 244

Pitch Niche Up-sell Clients 244

Hubspot

OCTOBER 15, 2024

Raviraj Hegde , SVP of Growth & Sales at Donorbox , says, "To truly boost credibility with prospects, sales reps need to go beyond the usual tactics. says, "Knowing your product inside and out is a game-changer for any sales rep. Navin Chandwani , Co-Founder of Maionic , says, "Our niche is B2B. Visualize products.

Prospecting 74

Prospecting Trust Consult Pitch 74

Martech

FEBRUARY 24, 2025

However, this rapid growth has introduced significant complexity, turning many martech stacks into unwieldy systems. It might seem that complexity is an unavoidable byproduct of martech’s continued growth. For years, the martech ecosystem has expanded relentlessly.

Objectives and Key Results 101

Objectives and Key Results Government Technology Technology 101

Search Engine Land

JUNE 28, 2023

The industry now identifies you as an authority figure in your niche space. Other players in the game will regularly involve you in their own promotional activities. Smaller publications are relatively easy to get featured on, resulting in more quantitative coverage within that niche.

Growth 88

Growth Niche Trust Pitch 88

Sales Pop!

OCTOBER 19, 2023

Knowing that 200M business accounts are using Instagram marketing for business growth, the B2B sector can leverage Instagram’s visual nature through creative storytelling, especially when using photos, moving images, and other multimedia content for targeted communication. Add in contact details and business website.

B2B 130

B2B Niche Click Through Rate Growth 130

ClickFunnels

JUNE 30, 2021

That’s an astonishing 42% growth since last year! Once you have chosen a platform, it’s time to partner with influencers in your niche. Consider partnering with those with <15k followers in your niche. Here’s how you can do that: Identify the most relevant podcasts in your niche. What did they learn?

Product 147

Product Niche Launch Promote 147

Hubspot

JANUARY 14, 2025

Just know that regardless of what real estate lane you choose to niche in, careful planning and strategic decision-making are non-negotiables. This involves conducting thorough market research to understand trends such as population growth, employment rates, and local infrastructure developments that can impact property values.

Real Estate 64

Real Estate Non-Profits Strategic planning Education 64

Search Engine Land

JUNE 29, 2023

Over the past six years building Eyeful Media, I’ve leaned into my network and colleagues, specifically those with agency experience, to navigate our growth successfully. Go-Go growth. Many of the most critical growth opportunities that we were able to capitalize on were gathered from the feedback of our clients and employees.

Growth 82

Growth Non-Profits Clients Consult 82

ConversionXL

AUGUST 10, 2021

This tactic is a surefire way to sabotage your Instagram growth long-term. At any given time, they partner with several micro-influencers in the men’s beauty and fashion niche: In the Reel above, they partnered with a men’s fashion blogger who shares how he recreates a specific beard style. Pipedrive does this well. and #travel.

Niche 152

Niche Follow-up Intrinsic Cross-sell 152

Hubspot

NOVEMBER 5, 2015

So what’s the secret behind this niche industry’s explosive growth? A lot of [the industry's recent growth] is based on the current culture at any given time," Hogwood told me. The growth of this whole movement can't just be attributed to increasing concern over economic, environmental, and infrastructure concerns.

Growth 78

Growth Entertainment Education Drivers/motivators 78

Search Engine Land

SEPTEMBER 11, 2023

Advanced tools like Ahrefs are available for under $100 per month to level up your game. You can drive organic traffic, generate leads, increase conversions, and grow your brand awareness while outranking your competitors and dominating your niche. You can manage much of it yourself with basic knowledge and free tools.

Niche 139

Niche Engineering Promote Territory 139

Lead Fuze

MAY 26, 2023

From identifying your niche market and offering unique services to building your brand style guide and assembling the right team – we’ve got you covered. This will help you identify gaps in the market that can be filled with your unique services tailored for your niche audience. How Are Social Media Companies Run?

Niche 98

Niche Finance Negotiate Technique 98

Salesmate

DECEMBER 11, 2020

Amidst the ferociously competitive market in the insurance sector, you need a way to stay on top of your game. When you’re on the path of growth, you need to capture and nurture every prospect. Otherwise, this pattern will keep on hindering the overall growth of your company. Check out how CRM software can increase ROI.

CRM 128

CRM Cross-sell Clients Follow-up 128

SaaStr

JUNE 8, 2021

But also realize your hyper growth may still be a few years out. Folks on your team may have an even harder time seeing the big picture when growth in the early days is slower than expected. You can be an expert in your niche. Talk to anyone that cares about that niche. Stay in the game. More here.

Niche 104

Niche Growth Start-ups Gaming 104

Martech

AUGUST 11, 2021

AI is a game-changer with social media monitoring, but not all AI is created equal. Trend analytics and monitoring are the name of the game with social media monitoring, and Feedly allows you to make sure your social listening dynamic is staying the course. If your actions are based on half-baked AI, you have a problem.

Angle 135

Angle Drivers/motivators Niche Gaming 135

Sales Hacker

JULY 16, 2018

I asked Gaetano to join me in a discussion about permission based marketing and growth hacking – and where the boundaries lie with user consent. He said the most disturbing trend in marketing today is “influencers” promoting spam tactics to their fans and calling it “growth hacking.”. Growth Hacking Is Not a Strategy.

Growth 60

Growth Objectives and Key Results Contact Promote 60

ConversionXL

OCTOBER 14, 2021

To efficiently track brand awareness growth, you need to draw out both quantitative data and qualitative insights. Market share is a good measure of your brand position relative to your competitors, as it’s a zero-sum game. This is demonstrated by an exponential speed of growth: Image source. NPS & CSAT. Market share.

Objectives and Key Results 157

Objectives and Key Results A/B testing Growth Market share 157

SaaStr

FEBRUARY 2, 2022

It gets even more repeatable once you have a mini-brand , once many prospects and customers in at least one niche segment have heard of you. They keep you in the game. So while you shouldn’t hide behind 100%+ NRR, it does mean if you level up the team, level up the product, and more … you can stay in the game.

B2C 110

B2C Gaming Niche Start-ups 110

Salesmate

JANUARY 1, 2021

Hence, below we have provided some best solutions and tips to stay on top of your game and send effective sales prospecting emails. Get more insight on the best time to send out sales emails to stay on top of your game. Know the niche of your client, personalize the email as per the relevance and then reach out.

Prospecting 126

Prospecting Sales Clients Niche 126

Search Engine Land

MARCH 29, 2023

Since Reddit ranks organically, this increases your chances of showing up at the right time, especially when prospects are actively researching – particularly important for niche searches or verticals. You only need 50 users to start promoting your ads, and you can say hello to untapped niche audiences. No strings attached.

B2B 87

B2B Niche Pharmaceutical Healthcare 87

Women Sales Pros

MAY 10, 2019

Finding those customers that fit your niche, you enjoy working with, and are most likely to buy your products is your best strategy for selling more and closing more deals. You need to invest the time and understand the difference. It is a sales mistake to just focus on a market, and call on any and all customers in that market.

Manufacturing 108

Manufacturing Sales Niche Up-sell 108

Hubspot

JULY 23, 2019

But, as the pool of social platforms grows, will any of them really change the game for marketers this year? Watching the growth of young, promising social channels will help you determine which are worth joining and which aren't worth your time. The platform was also used to broadcast the 2019 X Games in Aspen.

Entertainment 101

Entertainment Launch Gaming Sports 101

SaaStr

DECEMBER 21, 2022

For leaders and operators, knowing the big vision for success and growth is easy—sequencing it is what’s hard. Many business leaders in SaaS are paranoid about not having a large enough TAM instead of niching down. Leverage product-led growth (PLG) in your enterprise sales methods. Build the right foundations.

GTM 98

GTM Niche Growth Product 98

Search Engine Land

OCTOBER 31, 2023

In the fast-paced age of readily available information, staying on top of your game is crucial. And, if your game is SEO , there are many ways to stay on top of news, trends, tips and tricks to keep you sharp and informed. Podcasts The growth of podcasts over the last decade has been incredible. Use them to your advantage.

Engineering 112

Engineering Entertainment Education Niche 112

Hubspot

NOVEMBER 2, 2020

The hashtag challenge #WorldSeries , sponsored by Major League Baseball , is featured on TikTok’s Discover feed, and the hashtag encourages users to post videos showing how they’ve celebrated baseball games. These filters and stickers increase engagement and brand awareness, as using them typically involves playing brand-specific games.

Niche 101

Niche Gaming Campaign Launch 101

SaaStr

OCTOBER 4, 2024

It was a big milestone for the company and the markets as it had everything you want in a company going public: 39% annual revenue growth, 16% free cash margins, and 117% NRR. It was game-changing for thousands of businesses on spreadsheets. You find a problem, a niche for one market, or a use case. More on that here.

E-commerce 120

E-commerce Product Customers Niche 120

Hubspot

FEBRUARY 14, 2020

Find your niche and stick with it. If your company is able to create a recognizable brand identity, while also producing higher-quality products or services than the competition (or products or services that serve a niche market), you'll have a better chance of finding a larger piece of market share to capture.

Market share 101

Market share Niche Gaming Service 101

SaaStr

NOVEMBER 1, 2022

SaaS has never been bigger, and growth is secular. One implication of SaaS proliferation is that too many companies solving super niche problems are getting funded. In 2022, companies are rapidly fixing economics, sometimes even at the expense of growth. The spending slowdown is real but there is no log jam.

GTM 114

GTM Niche Cross-sell Contract 114

ConversionXL

SEPTEMBER 20, 2021

Once you do master your organic marketing strategy, you can bring YouTube ads into the game. You can find what’s trending in your niche, what type of audience base your competitors have, and what elements are successful in their videos. With the right targeting and content, paid ads can expand your reach and revenue.

CTR 134

CTR Click Through Rate Non-Profits Niche 134

Search Engine Land

FEBRUARY 20, 2024

Still, it remains an expensive guessing game that ultimately can lead to a dramatic traffic loss when Google finds out. Combined with high brand recognition, a unique selling proposition is among the top SEO opportunities for continuous growth. In short, an SEO strategy focused on buying PageRank-passing backlinks can work.

Gambling 105

Gambling Cross-sell CTR Represent 105

Hubspot

MAY 27, 2024

Among those who opened for business in 2023, the home services category saw the highest growth, with 278k new openings. You might also find success in a niche, like this YouTuber with 1.5m You can make and sell life quality-boosting furniture, like multipurpose furniture for small spaces , for babies and fur babies , even for gaming.

Construction 73

Construction Niche Finance Gaming 73