SBI

MARCH 8, 2018

We call it Sales Tech Game Changers. Nancy: What are the top 3 ways your solution changes the game for a sales organization? Working Prototype & Delivery – SAVO delivers a working prototype to the client for review by the broader stakeholders and sellers to get feedback and make adjustments prior to launch.

Gaming 55

Gaming Strategize Government Cross-sell 55

Sales Hacker

MARCH 8, 2024

GTMnow is the media extension of GTMfund – sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350+ of the best in the game executive operators who have been there, done that at the world’s fastest growing SaaS companies. Five months post-launch, they saw a 232% increase in feature adoption.

GTM 93

GTM Growth Cross-sell Referrals 93

Search Engine Land

NOVEMBER 28, 2023

Maybe this year, there was a fundamental shift from focusing on product A to launching and supporting product B. What your competitors are doing While I’m a follower of the infinite game in business, it doesn’t mean you shouldn’t pay attention to what happens in your market. What if the iPhone had a split launch?

Strategize 111

Strategize Launch Start-ups Gaming 111

Highspot

OCTOBER 7, 2020

SEATTLE, WA — October 7, 2020 — Highspot, the revenue enablement platform that makes every customer conversation count, today announced at Spark 2020, its inaugural global user conference, the launch of the industry’s only natively-built end-to-end revenue enablement platform.

Launch 52

Launch High impact Go To Market Pitch 52

Martech

JANUARY 26, 2024

ICP is more of a big-picture strategic direction or target market and high-potential accounts, while buyer persona is more of the people behind it and closing deals with specific individuals. Examples of how the right B2B ICPs boost business growth Here are a few examples of how refined ICP became a game-changer for different businesses.

B2B 116

B2B Customers Appointment Objectives and Key Results 116

Search Engine Land

JANUARY 10, 2024

This article outlines key strategic aspects you must review, from high-level business considerations to the specific data, tools, content and technical elements that drive results. Gain insight into potential strategic moves, new products, markets, audiences and pivots. As we kick off 2024, it’s time to rethink our SEO strategy.

Strategize 138

Strategize Launch Start-ups Engineering 138

Sales Hacker

JANUARY 19, 2024

Play longterm games with longterm people”. More for your eyeballs: Social media platform Reddit has drawn up detailed plans to launch its initial public offering (IPO) in March. The noisier it gets, the more challenging organic growth becomes. Plus, we’re always at the mercy of the ever changing algorithm.

Growth 93

Growth GTM CRM Launch 93

Martech

MAY 30, 2023

Whatever you call it, it’s already an essential part of life online with 400 million people using versions of it monthly for games, conferences, concerts and more, according to one study. There she launched Stella Artois into the metaverse in a partnership with Zed Run, a blockchain horse racing game.

Entertainment 119

Entertainment Sports Gaming Technology 119

Martech

SEPTEMBER 22, 2021

Last week, QSR chain Burger King launched an NFT-based sweepstakes around their BK Keep It Real Meals. The BK Keep It Real Meals campaign felt like a natural fit to launch this kind of large-scale NFT-based game that would allow guests to engage with our brand and this campaign in a unique, culturally relevant way.”.

Gaming 112

Gaming Launch Finance Campaign 112

Miller Heiman Group

JULY 9, 2018

At Miller Heiman Group, we’re solving both problems by combining revolutionary technology with an update to our core methodology: Scout by Miller Heiman Group , a cutting-edge sales analytics platform, and Strategic Selling® with Perspective , the first major update to our time-tested core sales methodology in decades. Want to know more?

Strategize 51

Strategize Sell Technology Technology 51

Miller Heiman Group

JULY 12, 2018

When we launched Scout by Miller Heiman Group , our powerful sales analytics platform, we promised it would change the way you sell. By combining data-driven technology with our trusted and updated sales methodology, Strategic Selling® with Perspective, we said that Scout would make technology relevant and useful for your sales team.

Gaming 51

Gaming CRM Strategize Technology 51

Search Engine Land

DECEMBER 4, 2023

For PPC marketers, ChatGPT also unlocked game-changing potential. Looking back at ChatGPT’s debut ChatGPT launched on Nov. Dig deeper: ChatGPT for PPC marketers: 15 strategic prompts to use today Get the daily newsletter search marketers rely on. This frees up teachers, doctors, and pilots to operate more strategically.

Objectives and Key Results 116

Objectives and Key Results Campaign Launch Strategize 116

Martech

OCTOBER 13, 2023

The MyMcDonald’s Rewards app drives sales and gets customers to stores, a journey that can be accelerated with strategic DOOH. Kaplan pointed out that Pepsi used out-of-home in a similarly compelling way by saturating Atlanta (home to competitor Coca-Cola) during Super Bowl LIII when the big game was held there in 2019.

Campaign 120

Campaign Retail Gaming Networking 120

Miller Heiman Group

JULY 11, 2018

When we launched Scout by Miller Heiman Group , our powerful sales analytics platform, we promised it would change the way you sell. By combining data-driven technology with our trusted and updated sales methodology, Strategic Selling® with Perspective, we said that Scout would make technology relevant and useful for your sales team.

Gaming 48

Gaming CRM Strategize Technology 48

Closer's Coffee

JULY 5, 2023

Thomas’s love for the game of basketball started at the age of 7, in High school he was a top 50 state ranking prospect and competed against several future NBA players. Shortly after launching GRIND, Thomas experienced success generating sales, attracting investors and securing strategic partnerships. Stay tuned for more!

Strategic partnership 52

Strategic partnership Sports Strategize Launch 52

SaaStr

FEBRUARY 2, 2023

Product marketing can be difficult, and managing product launches and rollouts can be complex. You have a good product, but adoption is slower than you expected You launch a product, everything is going as expected initially, and you’re gaining traction. Hire a curious, first-principles thinker.

Product 92

Product Launch Strategize Gaming 92

ConversionXL

APRIL 28, 2021

To give you some context, my co-founder and I operate a website called Solitaired , which ties classic card games to brain training. We launched our second campaign a week later, and the story got worse. Gamification isn’t the domain of B2C or gaming sites alone. Here’s how we’ve done it. Email blindness was setting in.

Product 151

Product Minimum Viable Product Click Through Rate Gaming 151

Search Engine Land

FEBRUARY 23, 2024

In-house teams constantly juggle a never-ending pipeline of SEO projects, from competitor analysis and technical maintenance to launching new products and website migrations. The main question is: how can in-house SEO teams transform this complex dashboard into a more strategic one? Where did all these projects come from?

X-functional 116

X-functional Territory Launch Follow-up 116

Sales Hacker

MARCH 1, 2024

GTMnow is the media extension of GTMfund – sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350+ of the best in the game executive operators who have been there, done that at the world’s fastest growing SaaS companies. On owned media, digital advertising was once the name of the game.

GTM 71

GTM Launch B2B Growth 71

Sales Pop!

OCTOBER 27, 2021

As I’ve said many times before, in order for an organization to get more value from their sales teams, sales must move from the flogging mode and be charged with and held accountable for a strategic role. And the singular focus for sales in a strategic role is to build deep strong relationships with customers, not flog products at them.

Product 95

Product Relationship building Launch Strategize 95

Martech

AUGUST 3, 2022

These ten examples were sourced from my XR ( extended reality ) students, XR colleagues, XR faculty at the University of Oregon’s Strategic Communications immersive media program and my own personal research and work. Mixed-reality, alternate reality game, influencer, and celebrity endorsements. Technology used. Immerse yourselves.

Campaign 108

Campaign Gaming Education Technology 108

SaaStr

FEBRUARY 21, 2024

Sydney pulled someone from Salesloft with a product marketing background who understands operations, running programs, and being strategic. Drata launches products frequently, with 20+ frameworks and a big product release every quarter. They have a quarterly launch rhythm that David Sacks coined, with set times to educate.

Cross-sell 93

Cross-sell Strategize Campaign Education 93

Martech

OCTOBER 23, 2023

Embrace a long-term perspective A market downturn is a momentary glitch in an otherwise long game of building brand equity and trust. The key is to remain strategic, agile and consumer-centric in media buying decisions. Instead, it’s an opportunity to refine, recalibrate and return stronger. Here’s how.

Finance 121

Finance Trust Market share Strategize 121

Martech

JUNE 28, 2023

Cisco launched the “Tomorrow Starts Here” IoT campaign in 2010, at a time when communication networks were transitioning from hardware “stacks” to software development networks (SDN). As one CMO told me, “I can find people who know the technologies all day long, but what I can’t find is someone who thinks strategically.

Agriculture 112

Agriculture Gambling Hospitality Networking 112

Martech

SEPTEMBER 7, 2022

Although much hype surrounds gaming and consumer-focused virtual spaces like Fortnite and Meta’s Horizon Worlds, a large portion of that $13 trillion pie will be dedicated to business communications. Business marketers are embracing these technologies and successfully and strategically deploying them to hit KPIs. Epic Games.

B2B 107

B2B Gaming Education Technology 107

Lead Fuze

JANUARY 2, 2024

Crafting a Strategic Business Plan Every chess master knows that winning requires a strategic plan, not just the knowledge of how pieces move. Similarly, launching your business without a robust blueprint is like heading into battle unarmed. Know your market and outsmart the competition by filling gaps they’ve missed.

Strategic planning 52

Strategic planning Real Estate Non-Profits Launch 52

SBI

SEPTEMBER 17, 2019

Launches RevenueGrid.com, New Sales Engagement Platform that Goes Beyond CRM, AI And Redefines What Sales Engagement Tools Should Be. Revegy’s new look, which launched in early April, allows customers to collaborate more easily and use their time more wisely. Industry News. Sales Enablement. It provides users with. Industry News.

Launch 33

Launch CRM Sales Strategize 33

Smarter With Gartner

AUGUST 16, 2021

“Yet despite high adoption rates, few enterprises have maximized cloud’s full strategic potential.”. Here are three critical cloud-adoption disciplines CIOs can master to scale cloud as an innovation platform for digital initiatives — and even launch new business models. 1: Strategize and innovate.

Government 91

Government Strategize Growth Technology 91

Search Engine Land

DECEMBER 28, 2023

These impressive outcomes followed Amazon’s strategic layoffs in April within its advertising division. The retailer is also exploring the possibility of launching ads on Prime Video. TikTok launched ads within its search results in August challenging Google and Microsoft.

Retail 124

Retail X-functional Launch Non-Profits 124

Lead Fuze

NOVEMBER 10, 2023

Predictive Analytics and Personalization: The Game Changers Data collection isn’t just about volume; it’s also about precision. In addition, personalizing content based on user behavior and preferences has been a game-changer in marketing. Explore further with us as we probe these queries more deeply.

Gaming 52

Gaming Strategize Technology Technology 52

Search Engine Land

JANUARY 25, 2023

So the chairman of the board called a company meeting and said SEO would be a key strategic initiative from that point on. They worked together to implement every recommendation and saw a 900% increase in traffic within the first week after launch. That was a big catalyst for launching our SEO training course in 1999.

Education 97

Education Launch Clients Start-ups 97

SaaStr

NOVEMBER 1, 2022

Over 100 Indian founders were in town for a unique double header: SaaStr/Dreamforce and the launch of SaaSBOOMi US. Companies, especially those with an undifferentiated product, may want to think strategically about the evolution of their respective category and the path towards building a platform. . Learnings on GTM.

GTM 96

GTM Cross-sell Niche Strategize 96

Hubspot

SEPTEMBER 23, 2020

Although co-marketing can be incredibly beneficial to you and your partner's brands, it will still take time, planning, and coordination when it comes to finding a co-marketing partner and launching mutually beneficial campaigns. In 2018, Coors Light teamed up with National Geographic to launch a series of video ads taking place in Iceland.

Strategic partnership 101

Strategic partnership Retail Campaign Promote 101

SBI

MARCH 26, 2019

BigTinCan Launches Industry’s First Sales Enablement Platform for Adobe. Las Vegas — March 26, 2019 — Bigtincan (ASX:BTH) The leader in mobile, AI-powered sales enablement automation, today announced the launch of Bigtincan for Adobe at the 2019 Adobe Summit , which is taking place March 26-28 in Las Vegas. Buying Technology.

Launch 34

Launch Strategic partnership User Experience Campaign 34

Closing Bigger

DECEMBER 14, 2022

3) Improve your lead nurturing game More contact More variety Better context Better timing More relationship More discrimination 4) Expand while your competitors and contracting. Your competitors are hunkering down and hatching, take advantage of this. What vision would your CEO or CMO paint for the company. Get good at telling that story.

B2B 52

B2B Contract Finance Territory 52

Closing Bigger

DECEMBER 14, 2022

3) Improve your lead nurturing game. Product launches. 9) Have a strategic sales plan or personal sales playbook. 3) Improve your lead nurturing game. Product launches. Your market has changed. Your existing client needs have changed. More contact. More variety. Better context. Better timing. More relationship.

B2B 52

B2B Contract Finance Territory 52

SaaStr

OCTOBER 16, 2020

Adam Blitzer, EVP & GM, Marketing Cloud Salesforce and former VP, Marketing @ Pardot, shares insights from launching a company in the already crowded marketing automation space and zig-zagged the way to market leadership. The winner of the game is the player who makes the next-to-last mistake” -Savielly Tartakover.

Real Estate 92

Real Estate Contract Gaming Engineering 92