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US vs. Google, round 2: Government targets digital ad business

Martech

The Justice Department alleges that Google controls 91% of the market for ad servers, where publishers offer ad space, more than 85% of the market for ad networks, which advertisers use to place ads, and over half of the market for ad exchanges. Market share is the first thing courts consider when determining if a monopoly exists. Processing.

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AI-powered martech news and releases: August 29

Martech

s government is giving teachers AI chatbots to help them “mark and plan lessons.” ” The AI will be trained on government documents including curriculum guidance, lesson plans and anonymized pupil assessments “so they generate accurate, high-quality content,” according to a statement. Processing.

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Get Off the Internet – My Thoughts on the US Government, Google, Facebook and Privacy

Closing Bigger

Last week news broke globally that the US Government has unfettered access to most social networks and data stored by them. My thoughts on the US Government tapping into Facebook, Google, Email etc. social media social media speaker social media tips PRISM Spying Social Media Privacy US Government Social Media'

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Improving marketing operations performance: Best of the MarTechBot

Martech

Data management and analytics: Prioritize data governance to maintain data quality, integrity and privacy. Engage with industry literature, attend conferences, and participate in professional networks to enhance your knowledge and skills. Regularly assess and optimize these tools to enhance efficiency and effectiveness.

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The hard truth about what AI will do to GTM

Martech

Instead of relying on vendor-generated content, buyers train AI assistants to pull insights from peer networks, case studies and industry benchmarks. AI-driven peer knowledge-sharing networks. Within organizations causal AI will increasingly govern the relationship between GTM teams and the business itself. What replaces it?

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How to unlock the true potential of AI with adaptive structure

Martech

Effective AI integration requires structure to align efforts with organizational goals and governance boundaries. Dynamic governance Instead of developing static AI policies lost in the labyrinth of a corporate intranet, establish adaptive governance mechanisms. Consider a mix of learning modalities and opportunities.

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Shaping the Future: Bitcoin and the Next Generation of Financial Regulations

Sales Pop!

Governments and economic establishments have grappled with how to classify and adjust this novel asset. Unlike proof-of-paintings systems like Bitcoin, which require massive strength consumption, Algorand makes use of a proof-of-stake consensus mechanism that relies on participants staking their tokens to secure the network.

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