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7 Proactive Steps to Improve Customer Loyalty 

Salesforce

Poor customer service is the number one reason customers leave. In our State of Marketing report, we found that 53% of customers expect companies to anticipate their needs, but only 33 % say most companies address service issues proactively. Eventually, the wound could be reopened. How do you do it?

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How marketers are leveraging Olympics’ focus on women’s sports to drive engagement

Martech

The visibility is increasing,” said Tania Salarvand, EVP of hospitality and entertainment for digital innovation company Globant. Procter & Gamble will activate over 30 brands through an exclusive partnership in the Personal Care and Household Products category. In the U.S., What does this mean for marketers?

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The Best Cold Call Script Ever [Template]

Hubspot

They need to receive a “cold call” from you, where you introduce yourself and your services and make your value proposition clearer. Prospect: Actually, this isn't a great time … Rep: Are you interested in a product demo of how we are in the magic quadrant? For example, maybe your verticals are hospitality and retail.

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How to Master the Sales Discovery Call

Understanding the Sales Force

When I was in the hospital for a week in February, my discharge was delayed by two days because each time they asked me to walk up a flight of stairs, my blood pressure crashed. While I didnt do anything wrong, I still had a negative outcome, and there wasnt anything I could have done differently. The same thing can happen to salespeople.

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The Early Days: How Veeva Hit $100m ARR With Just $3m Raised — And a Deep Vertical Focus

SaaStr

Make Professional Services Profitable from Day One “I always had this mantra: if our people are not worth the customer paying for them, then they’re not actually worth anything. So that was a rule – you don’t give away professional services.” Am I building a premium product that’s great?

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Phygital agency NEWU is here to surprise you

Martech

The company has done around 5,000 fully custom large-scale projects — luxury showrooms, hospitality, auditoriums, conference centers, theaters, airport lounges and major office custom projects.” “This oversees the servicing, upholstering and development of interiors in the luxury mobility space.

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Territory or Vertical: What’s the Best Sales Team Structure for Your Business?

Highspot

This setup works best if your company has a broad customer base, sells products that require local support, or needs to navigate regional differences. When a rep owns all product lines across a region, its harder to go deep on a specific use case. Maybe your product performs especially well in insurance or banking.