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Best of SearchBot: Create a blog content strategy to boost SEO

Search Engine Land

I am the first generative AI chatbot for search marketers. Prompt: How to choose suitable topics for blog posts? Answer: Choosing suitable topics for your blog posts is crucial for attracting and engaging your target audience. Create blog posts that provide solutions, answers or valuable insights related to these pain points.

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The Top 5 Strategies To Sell Without Selling

ClickFunnels

Instead, you should presell potential customers by: Providing value. Today it’s a popular marketing strategy in the tech scene that was successfully implemented by companies such as Superhuman, Fast, and Lambda School. He used a “build in public” marketing strategy which allowed him to: Keep himself accountable. Lessons learned.

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An SEO guide to optimizing your Google Publisher Center account

Search Engine Land

But your content will only reach its full potential across Google News surfaces if a well-optimized Google Publisher Center account backs it. In this advanced SEO guide, it’s presumed you have an existing Publisher Center account. Not “BrandName Blog” or “BrandName Magazine.” Get the daily newsletter search marketers rely on.

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Writing people-first content: A process and template

Search Engine Land

Our goal here should be to create well-optimized, people-first content. Any savvy marketer knows you build trust with your prospects by being helpful and sharing. Example Initial goal: Write a blog post about our eco-friendly kitchen products. First, you should be clear on who your audience is. Ask, “So what?”

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7 B2B content distribution strategies that work

Search Engine Land

Top B2B content distribution strategies that work Content marketing is crucial for B2B. So, how do you reach your target audience and achieve content marketing success? Many successful B2B marketers even go beyond organic social and invest in paid social to promote their content. Social media is just one piece of the puzzle.

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How to prevent AI from taking your content

Search Engine Land

Artificial intelligence offers exciting opportunities but also raises understandable concerns – including the potential for generative AI models to “take” or misuse content created by human writers and marketers. Your marketing results Generative AI could take your content results instead of copying your work.

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10 SEO challenges faced by fast-growing SaaS companies

Search Engine Land

Driving branded traffic is great if you’re already popular through funding and performance marketing which result in valuations. Flawed SEO content strategy Before investing in SEO, most SaaS product marketing teams will start creating content based on the customer journey stages. is branded, and only 5.6% is non-branded.