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The Unique Opportunities Sports Marketing Offers

Sales Pop!

Consider tapping into a bigger audience: people who watch sports. While the pandemic threw a wrench into the works of many live events, viewership for sports continues to grow overall. Sports marketing can be tricky, though. Sports also offer a chance to target more specific audiences. Not all sports fans are the same.

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Field Sales: How to Improve Your Sales Productivity Quickly

Veloxy

With the right people promoting your brand, you won’t have to focus on discounts to close prospects. Assign Sales Territories Strategically The last thing you’ll want your sales teams and reps to do is compete to close the same clients. This is why you should invest in sales training.

Product 246
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Amazon Prime Big Deal Days sales hold steady for other retailers too

Martech

Sales during October ecommerce promotions this week held steady with last year’s pre-holiday boost. sales were more or less flat (-1%) across the two days, compared to Amazon’s Prime promotional days in October 2022. But shoppers in this region also increased their average units per transaction this year, up 4% from last year.

Retail 110
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7 Creative Sales Team Names to Promote Unity in 2019

Hubspot

When we think of successful sport team names, like the New England Patriots or the New York Yankees, we picture the motivated individuals that make up the team. The name serves two purposes: It's based on their sales territory/region. It's used in a variety of sports (e.g., I saw that Anaheim was part of our territory.

Promote 66
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Google makes it easier to buy YouTube reservation ads

Search Engine Land

YouTube TV Lineups: A TV streaming service that offers live TV channels from over 100 broadcast, cable, and regional sports networks. Reservation ads are recommended by Google for: Promoting brand awareness. With reservation campaigns, you can secure impressions at a fixed rate. Offering a new product or service.

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Did Prime Day Give Retail a Much-Needed Boost This Year?

Salesforce

Steep discounts and promotions enticed consumers to shop during the summer doldrums, reinforcing the impact of ecommerce on retail industry growth. And the fastest-growing region for Prime Day was APAC (excluding Japan, Australia, and New Zealand), with 37% year-over-year growth. A rising tide lifts all ships. But times are changing.

Retail 98
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Competing with Twitter (X.com) and Instagram: Tying the Threads together

Martech

Brands and influencers did, however, rush to stake a claim in the new social territory. In the sports and entertainment space, videos and images work really well. ” While Threads is not yet delivering advertising, there’s value for brands in entities promoting their brand partnerships.