ConversionXL

JUNE 25, 2021

An effective product launch strategy helps you generate awareness, build intrigue, and validate your product positioning. The best product launches take into account the product lifecycle—understanding where it fits into the bigger picture, and how to transition through each phase. But it’s not a linear journey. That’s rarely the case.

Launch 96

Launch Product Non-Profits GTM 96

Martech

MAY 8, 2025

It’s staring us in the face from organizational charts, departmental KPIs and meeting structures where marketing, sales and IT leaders barely speak the same language. The company’s carefully crafted integration architecture had hardwired their 2020 organizational structure into the technology. It happens all the time.

Healthcare 105

Healthcare Retail Technology Technology 105

SaaStr

JANUARY 4, 2020

SaaStr and SaaStr Annual are about founders and execs first, and of the 15,000+ attendees at 2020 SaaStrAnnual, over 4,000 will actually be CEOs and founders. So with so many VCs, how do you meet ’em? Sign up for these in the mobile app when it launches shortly. VCs at 2020 SaaStr Annual. The best VCs ??.

Meeting 72

Meeting Presentation Launch Networking 72

SaaStr

DECEMBER 2, 2019

We have several different mentoring opportunities at SaaStr Annual 2020 this year and at our events year round but whether this is your first event or a superfan, here’s a rundown of all the best mentoring opportunities to make the most of your time at Annual this year. Click here to download the app before we launch! Braindates.

Networking 69

Networking Launch Meeting Engineering 69

Hubspot

FEBRUARY 5, 2020

But simply launching more tools didn't get them the results they needed. When you lean on a strong ecosystem, you're more equipped to meet your goals. They weren't integrated, so we couldn't track leads or calculate ROI," Christopher says. "We We spent much time manually entering data to ensure the information was accurate.".

Click Through Rate 101

Click Through Rate Launch Repeat business Pipeline 101

Martech

SEPTEMBER 28, 2021

About the last thing I did before I signed off was catch the live presentation by Larry Ellison explaining the Oracle Fusion Marketing launch. The post What is the significance of Oracle’s Fusion Marketing launch?: In September, a couple of hours of drizzle mixed in with the sunshine still counts as fine weather. Read more here.

Launch 97

Launch Assembly Line CRM Conversion 97

Hubspot

SEPTEMBER 30, 2020

Here, we'll explore 11 alternatives to ClickFunnels that will help you create high-quality campaigns and drive more revenue in 2020 and beyond. Embed a calendar to book meetings on your landing page for free. One of the coolest features they've recently launched is "smart traffic." But first — what is ClickFunnels?

A/B testing 101

A/B testing Price CRM Campaign 101

ClickFunnels

JANUARY 27, 2022

billion between 2020 and 2024. He set down his new scented hand sanitizer that he had brought in to pitch at the meeting. Why isn’t she in this meeting instead of you two? The Product Launch Funnel. Finally, on launch day, you send the prospect to the product launch order form. Is she the decision maker?

Launch 214

Launch Sales Up-sell Pitch 214

Hubspot

APRIL 14, 2020

You'll launch a number of initiatives to support this business goal, including paid media campaigns. Great — now, what initiatives are you going to launch to bring in that $50,000 revenue? Well, digital ads are going to be only one of the many tactics you launch, all of which will need investment. return on ad spend (ROAS).

Launch 101

Launch Campaign Growth Conversion 101

SaaStr

NOVEMBER 9, 2020

— Jason BeKind Lemkin (@jasonlk) November 9, 2020. And because folks on the partner side will do more meeting now, over Zoom. And spend a ton more time meeting with as many potential partners as you can. Before Covid, the bigger CEO wouldn’t have taken the meeting. Launch the new edition. Carpe diem.

Tradeshows 131

Tradeshows Retail Promote Meeting 131

SalesHandy

APRIL 14, 2020

Joint meeting with the team members. Before starting any sales engagement solution for a business, the first step should be a joint meeting with the whole team. The main agenda of the meeting is to decide the sales roadmap of the organization. Launch the sales engagement solution with training. Template management.

Sales 98

Sales Follow-up Campaign Represent 98

Martech

AUGUST 13, 2021

We know that with the successful launch of new streaming apps, as well as the growth among platforms like live sports channel fuboTV, that viewers are flocking to the medium to watch live as well as on-demand content. Across the industry, overall CTV impressions are up 3X over Q2 2020. CTV impressions and share.

Growth 132

Growth E-commerce Sports Launch 132

Hubspot

APRIL 3, 2020

According to a recent press release from Wells Fargo , the banking chain will soon be offering resources to meet the urgent needs of small businesses impacted by COVID-19. For retail customers and small business customers, Citi has waived fees on certificate of deposit withdrawals until May 2020. Citi Fee Waivers.

Real Estate 101

Real Estate Non-Profits Gambling Finance 101

Search Engine Land

MARCH 17, 2023

Brands, especially restaurants, need FAQs and ‘coronapages’ fast 2020: It was critical that precautions being taken were discoverable in search results. Video: Martha van Berkel talks about structured data 2020: Does adding schema help improve your search rankings?

A/B testing 113

A/B testing Engineering Launch Drivers/motivators 113

Martech

FEBRUARY 9, 2022

And the results confirm what we’ve all come to know about 2020: everybody was home, online, and engaging in digital content like video. Uploads in 2021 were down marginally, about 4%, from peak lockdown in 2020. Even with fewer uploads, time spent consuming video was up 20% in 2021 from 2020. Processing.Please wait.

Launch 106

Launch Follow-up B2B Technology 106

Martech

OCTOBER 17, 2022

Now focus groups meet up in a zoom call, not in a conference room. Risk of spreading the virus back in 2020 shut down any chance of getting a dozen total strangers into a room to talk about a product. The transition from physical meetings to online was made easier by Zoom’s rapid adoption during the pandemic. Karubian explained.

Consult 138

Consult Launch Clients Meeting 138

SaaStr

JULY 15, 2019

Well, not QUITE yet but if you’re already planning your trip to SaaStr Annual 2020, here is our initial speaker lineup. The company launched in 2015 and has raised $170M to date. Entry into our matchmaking program to meet with top Cloud and Fortune 500 executives one on one. We’re back in San Jose! here you go ).

UX 60

UX Finance Engineering Launch 60

Hubspot

OCTOBER 16, 2019

Your company might have to write a press release to announce new products, launches, campaigns, or movements. Once you have an idea of your goals, our next tip is to think about what type of PR firm can help you meet those objectives (see types of PR firms above). Have meetings. Press releases. Reviews/testimonials.

Strategize 101

Strategize Price Pitch Contact 101

SaaStr

OCTOBER 20, 2023

It’s only been ten months since ChatGPT launched, and since then, we’ve seen a huge increase in AI applications being created and used globally. OpenAI’s Head of Sales, Aliisa Rosenthal, joined OpenAI a year and a half ago — before ChatGPT launched. After the launch of ChatGPT, they went from 30 leads a week to 10,000.

Growth 114

Growth Launch Territory Legal 114

Hubspot

DECEMBER 10, 2020

But, as businesses develop online strategies, they might find that launching a fully-fledged ecommerce website is easier said than done. Luckily, tech giants like Facebook are actively launching tools that aim to help smaller brands convert social media followers into customers. Why Facebook Launched Shops.

Launch 101

Launch Promote Follow-up Start-ups 101

Martech

OCTOBER 3, 2023

Meeting customers where they are and supporting ‘feet on the street’ Lori Dillion serves as head of enterprise marketing at Citizens Bank, with 30 years of experience at the company. “Now, During pandemic lockdowns in 2020, Dillon heard about TikTok from her daughter, who was 13 at the time. million views. “We

Customers 122

Customers Cold Call Territory Launch 122

SaaStr

JULY 14, 2022

This led to our first meet-ups in 2013 and 2014, the first SaaStr Annual in 2015 , the industry’s leading podcast in 2016, the first SaaS founder coworking space in 2017, and SaaStr Pro , the first learning management system for SaaS founders in 2018. Many teams got to come together and meet each other in person for the first time.

Meeting 120

Meeting Networking Negotiate Start-ups 120

ConversionXL

MARCH 17, 2021

Last September (2020), six months after the 1st lockdown, my co-founder Vladimir Blagojevic and I decided to run market research to figure out what challenges B2B companies face and how they solve them. Even without launching new lead generation campaigns, we were able to activate “frozen deals” from their pipeline. Let’s dive in.

B2B 150

B2B Non-Profits Tradeshows Campaign 150

SaaStr

NOVEMBER 26, 2024

However, he remained convinced that existing solutions weren’t meeting user needs effectively. The early days were challenging – Yuan faced significant skepticism from investors who felt the video conferencing market was already saturated.

Engineering 103

Engineering User Experience Launch Technology 103

Hubspot

APRIL 16, 2020

He continues by noting that, "Businesses always want to build relationships and meet customers where they are. So, if you're launching a new product, WhatsApp can automatically send the messages you've created to the customers you select. It's where we message the people we care about most — like our friends and family," he says.

X-functional 101

X-functional Contact Campaign CRM 101

Martech

JULY 19, 2022

Adobe’s 2020 acquisition of Workfront also addressed this growing need. Monday.com joined this group when it launched Monday Marketer earlier this year. “We The company understood that a marketer-focused product would help their customers meet a lot of challenges.

Process 117

Process CRM Strategic planning Launch 117

Hubspot

MARCH 23, 2020

Then, around 4 PM, you log into a company's webinar to learn more about Social Media Marketing in 2020. In 2020, there will likely be a rise of virtual conferences. It also provides live Q&A, attendee networking, a discussion board, meeting-matches, a virtual exhibitor hall, and even virtual meet-ups.

Non-Profits 101

Non-Profits Networking Launch Gaming 101

SaaStr

APRIL 23, 2020

There was a time where sales reps had to wrestle with the idea of forgoing the face-to-face meeting and instead conduct business via email or phone. Our State of Deals 2020 Report with PandaDoc , which was set to launch at SaaStr in March, digs into exclusive data about what buyers expect from sellers. Embrace it.

Sell 112

Sell Territory Up-sell Launch 112

SaaStr

MARCH 20, 2022

Q: Where is the best place to launch a B2B-startup in 2022? If you could choose any country or place to launch a B2B-startup which one would you choose? Where is the best place to launch a B2B startup — when almost all of us are now running distributed teams? Everyone is going back to meeting top customers in person.

Launch 98

Launch B2B Meeting Closing 98

SaaStr

OCTOBER 12, 2020

— Jason BeKind Lemkin (@jasonlk) October 10, 2020. Or finally launch that critical feature. Lauded them in the team meeting? — Sean (@seanmtynan) October 12, 2020. So you want to do better this quarter. Maybe last quarter was rough. Maybe it was fine, but you want to step up your game. Promoted them?

Promote 140

Promote Prospecting Follow-up Start-ups 140

SaaStr

DECEMBER 29, 2022

The Best in SaaS are still growing at incredible rates, but the overhang from the crazy multiples and VC funding run of late 2020-early 2022 will hang over our heads for the rest of the year. Launch a truly great second product. Launch a more valuable, new higher-end edition. Do real board meetings every 8-10 weeks.

E-commerce 114

E-commerce Healthcare Promote Launch 114

Salesforce

JUNE 19, 2025

What we’ll cover: Top podcasts for small business owners Salesforce podcasts for your business journey Incorporating business podcasts into your life Top podcasts for small business owners Whether you’re sipping your morning coffee or driving to your next meeting, these podcasts are your go-to companions for growth and inspiration.

Entertainment 52

Entertainment CRM Launch Customer Relationship Management 52

Martech

JANUARY 31, 2022

Pinterest has launched an augmented reality (AR) feature that enables users to see what furniture looks like in their homes before they buy, the company announced Monday. Experience is all about meeting customers where they are. A month before that (December 2020), Google launched a similar feature in the mobile search results.

Retail 98

Retail Launch Gaming Up-sell 98

Search Engine Land

MARCH 24, 2023

Google Podcasts gets a redesign and iOS rollout 2020: The new design featured an Explore tab with recommendations based on the listener’s interests. Google turns on ‘mark a business temporarily closed’ for business owners on GMB 2020: The tool was under ‘Close this business on Google.’

Engineering 106

Engineering Non-Profits Transportation Networking 106

Martech

JULY 29, 2021

The first four courses were launched in June 2020. Time from conception to launch is highly variable with Northpass customers because it is so dependent on the pace at which content is developed. Northpass was launched in 2015. ” Customer education meets CRM. There was a real void in the market.”

Education 129

Education Customers E-commerce CRM 129

Heinz Marketing

APRIL 30, 2020

But our businesses are re-emerging with pivots big and small to drive resurgence and growth into the rest of 2020. For example, we have several clients in board meetings this week discussing and confirming their path forward – with broad product, customer, marketing and sales implications.

Teamwork 105

Teamwork Presentation Drivers/motivators Launch 105

Hubspot

SEPTEMBER 22, 2020

Brainstorming, developing, launching, and promoting an app is a lot of work for a small company. In that same amount of time, you can launch a mobile-optimized website or mobile email strateg y that could earn you solid awareness and ROI. In 2020, some tech companies are starting to invest in "mini-apps." WeChat Mini Programs.

Launch 101

Launch Gaming Promote Contact 101