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Urban digital transformation: Insights for marketers from global smart cities

Martech

Between 2019 and 2023, Austin’s VC-backed tech startups experienced a 23% growth in their workforces, while big tech firms grew their teams by 44%. The 100 MWdc solar plant, a green-energy star for the region, recognized a need for further digital transformation during conversations with FTC Solar.

Territory 116
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Where are martech vendors finding their revenue? Let’s take a look

Martech

HubSpot’s average subscription revenue per customer was $11,447 during the first quarter of 2024, up 1% compared to the first quarter of 2023. What they said In Q4 of 2023, HubSpot saw deals with customers closing more quickly than in previous quarters. Semrush soft launched an enterprise product in October 2023.

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Global search engine AI innovations: What SEOs need to know

Search Engine Land

On July 10, Alibaba’s search engine, Quark, launched its AI-driven “Super Search Box.” At the time of launch, YandexGPT 3 was free (100 API requests per hour), and plans were made to integrate this technology into wider products. HyperCLOVA X builds on the original HyperCLOVA, first launched in 2021.

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How to Maximize Field Sales Engagement on the Road (3 Steps)

Veloxy

Thankfully, we found that 62% of field sales reps are optimistic about an increase in field engagement and the recovery of business travel in 2023. Such a solution helps kickstart the effort to maximize face-to-face meetings weeks, if not months before a territory visit. This is especially true after a hiatus of sorts during Covid.

Territory 246
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GTMfund’s 3 Areas of Focus for Investing

Sales Hacker

We have one in stealth here that’s going to be very exciting to launch in the coming months. For the six-month period ending July 31, it pulled in $348 million in revenue, up 26% from the same period in 2023. 3) Global Infrastructure Where do we think the real world is going?

GTM 110
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Marketo’s September 2023 releases: A manager’s guide

Martech

See the updated programs: Marketo Engage Reference Library A convenient blueprint for reviews and approvals in Marketo + Workfront Enterprise teams that use Adobe Workfront to prioritize, assign, and complete projects can easily launch streamlined processes for Reviews and Approvals of Marketo Engage assets. Get MarTech! In your inbox.

UX 122
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Salesforce winter 2023 release: The business executive’s guide

Martech

Teams can now build and launch enablement programs that drive to the most important KPIs for your business. You can now focus on specifics, like programs for a particular region or product, and offer incentives to drive business from them.

Territory 106