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How the Communications Industry Can Lead the Way to Net Zero Emissions

Salesforce

Digital technologies, like 5G and Internet of Things (IoT), which are directly tied to the communications industry, can reduce global emissions by up to 15%. Learn how telecommunications companies are making a positive impact through technology like AI and machine learning. Striving for sustainability. Read the report.

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From Print to Digital: The History of Content Marketing

Lead Fuze

The history of content marketing is one filled with gradual shifts and innovative strategies that adapted over time based on technology advancements and consumer behavior changes. As marketers embraced technology like search engines and social media platforms, strategies had to evolve accordingly.

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Telecoms Aren’t Attracting Enough Workers — Here’s How You Can Excite Them

Salesforce

Prospects see the industry as antiquated — not sexy and forward thinking like Apple, Amazon, and other technology companies. There was a time when top prospects flocked to work with communications service providers. But as innovations advanced, technology companies eclipsed telecoms. Retaining employees is also difficult.

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This day in search marketing history: February 25

Search Engine Land

LinkedIn launches podcast network aimed at professional audiences 2022: The pilot program included shows about topics such as technology, recruiting and mental health, from external experts as well as its own in-house news team. Losing Google? Yahoo Mobile Head Boerries To Leave, How Will It Affect Yahoo Mobile?

Negotiate 129
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Innovation vs. rebranding: How to choose the best change for your business

Martech

Electric vehicles. The same applies to touchscreen technology and many other processes and products that came together to allow something new to exist. Can you outcompete others in your industry by developing and launching innovative products or services before they do and with other competitive advantages? The airplane.

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Mastering NLP for modern SEO: Techniques, tools and strategies

Search Engine Land

Instead, it sends a message to a low-level program, which instructs the computer on how to manipulate and process electrical signals coming from the keyboard. Deep learning models : Recurrent neural networks, long short-term memory networks, and transformers have all been used for NER to capture complex patterns in text data.

Technique 124
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Big vendor risks: Friday’s daily brief

Martech

Qubit is looking to push the envelope by deploying the “neural networks” of deep learning, instantly to recognize and respond to customer behavior. Meanwhile, their own product strategies can shift quickly, due to staff turnover, equity market shifts or simple faddishness, to which all martech players are equally susceptible.