Sales Pop!

JULY 7, 2022

Longer pieces of content tend to be more in-depth and backed up by research, facts, examples, and other forms of content, such as infographics or even video. Case studies – These are detailed write-ups of your product or services that were successfully implemented to solve a specific problem for a client.

Electricity 130

Electricity Up-sell Pitch Product 130

Partners in Excellence

JANUARY 28, 2014

I get all sorts of queries–and I’m not talking about the obvious SPAM who’s sole purpose is to clog up the web. Others that cite the benefits that companies like IBM, Google, Citicorp, General Motors, and General Electric have gotten from implementing their [fill in the blank] solutions. The list goes on!

Contact 117

Contact Electricity Manufacturing Cold Call 117

ConversionXL

OCTOBER 2, 2018

Don’t expect a single paper to define, for all time and every business, the ideal pixel width for product images or sample size for accurate sales forecasts. Small-scale neuromarketing tests for product messaging may accurately forecast sales. Applying a neuroscience-based method to WTP for green electricity”. Study details.

Electricity 134

Electricity Territory Trust Hospitality 134

Search Engine Land

OCTOBER 11, 2023

It is reasonable to assume that we could see a decrease in organic traffic of up to 30% – similar to how featured snippets impact some search results. Google is known for sticking to plans and trying to make its products work. Ecommerce queries for products will see a spike as products are prominently displayed in the AI overviews.

CTR 132

CTR Electricity Real Estate Angle 132

Partners in Excellence

JUNE 10, 2012

I started my career selling mainframe computers for IBM in the very late 70′s. One of the most important things I learned from one of my mentors at the time was, “What We Sell Is Different Than What We Install.” Let me go back to my days of selling computers. But that’s not what we sold.

Sell 112

Sell Electricity Manufacturing Up-sell 112

Highspot

MAY 15, 2025

Regular updates tied to product changes, buyer feedback, and market shifts keep your deck sharp, relevant, and aligned with what your audience needs to hear. It helps you tell a story, highlights value, and guides the prospect to buy your product. Solution and value proposition Present your product or service as the answer.

Pitch 52

Pitch Objectives and Key Results Presentation Price 52

Salesforce

MARCH 28, 2023

The product innovations are only beginning. Breaking down silos Schneider Electric , a global energy management and industrial automation company, has formalized an AI program under a new Chief AI Officer and scaled it to every corner of the company. Let’s look at one model company you can learn from. It’s a game changer.

Electricity 96

Electricity Objectives and Key Results Appointment Technology 96

ConversionXL

NOVEMBER 10, 2013

If I said “furniture” what image pops up in your mind? This follows the “online clothing store” prototype so closely, that it shares many attributes with the wireframe for an online clothing store that sells hip-hop clothing. What is a Prototypical Website? image credit. A lot of designers make bad choices.

E-commerce 134

E-commerce Electricity Retail Price 134

Hubspot

APRIL 23, 2025

Unlike acquisitions, they let businesses share resources without giving up control. Instead of taking on the cost and complexity of a full acquisition or building from the ground up, they team up simply because its just more practical at times. NASA and Boeing teaming up to develop a new type of sustainable airplane, the X-66.

X-functional 57

X-functional Manufacturing Government Non-Profits 57

Martech

JANUARY 10, 2024

We spoke about his circuitous path to marketing through electrical engineering and the early days of ecommerce at GE Healthcare, where he worked for many years, reporting to both the CMO and CIO. I get some of those same feelings about being exposed, with everybody showing up at a public talk. I was in high school debate and forensics.

Electrical Engineering 113

Electrical Engineering Healthcare Electricity Technology 113

SaaStr

OCTOBER 21, 2022

For example, it took forty-six years from the advent of electricity for one-fourth of the population to use it. Braze has built a business by selling to job titles that did not even exist when it first began. Companies will try to grow before the market is truly ready, clawing their way up an inelastic curve. Ask yourself: .

Electricity 109

Electricity Growth Technology Technology 109

Adaptive Business Services

APRIL 23, 2025

I spent the bulk of my latter career in the electric sign industry. After having been a selling partner in one company and the N.W. The electric sign industry is custom manufacturing combined with multiple levels of approvals including municipal permits. It is used both during the sale and after the sale. Your thoughts?

Process 71

Process Electricity Government Manufacturing 71

SaaStr

OCTOBER 21, 2022

For example, it took forty-six years from the advent of electricity for one-fourth of the population to use it. Braze has built a business by selling to job titles that did not even exist when it first began. Companies will try to grow before the market is truly ready, clawing their way up an inelastic curve. Ask yourself: .

Electricity 103

Electricity Growth Technology Technology 103

Openview

OCTOBER 15, 2018

But, while your rivals zip along the harbor like electric slot cars, you sputter along at a crawl. You need a great product (car). Their sales teams execute the same selling motions, messaging, and call structures, without much deviation from rep to rep. Having consistent selling behaviors from rep to rep accelerates growth.

Quota 110

Quota Electricity Pitch Sports 110

Salesforce

JUNE 8, 2022

Your team knows what to do because you’ve set them up for success with the right enablement. Safety in field service is paramount and transcends industries,” said Shilpa Ramaswamy, senior director, product management, Salesforce Field Service. Drive business with productivity. As a field service leader, safety is No.

Service 98

Service Cross-sell Appointment Electricity 98

ConversionXL

MARCH 2, 2012

Somebody asked me the other day how can they charge more for their product. Like way more than people are used to paying for products in that category. The solution: create a new product category. All you have to do is call your product something else and build a different kind of experience around it. Verizon LTE 4G.

Electricity 89

Electricity Niche Price Up-sell 89

Salesforce

FEBRUARY 14, 2022

Think about the business model Apple was introducing: We’re going to get some really expensive real estate, then we’re going to build a really expensive store, we’re going to fill it with lots of expensive payroll, and we’re going to do it to sell a commodity that has an 8% to 10% margin. Let’s do free classes.

Service 98

Service Customers Electricity Real Estate 98

Salesforce

NOVEMBER 15, 2022

Revenue growth is not just about selling more of the same products to the same customers. For example, you don’t want to send a marketing offer for a new product when the customer hasn’t heard from your service department on a pre-existing issue, or to a customer who may be behind on an invoice payment. Productivity gains?

Electricity 98

Electricity Objectives and Key Results Technology Technology 98

Salesforce

MARCH 28, 2022

Ultimately, it makes customers want to buy your product. Whether it is a tagline (company centered, static) or slogan (product/campaign centered, changeable), the brand message is something others recognize and relate to. Is your audience made up of c-level execs and requires a more serious tone? What’s your ultimate goal?

Electricity 98

Electricity Angle Pitch Campaign 98

Partners in Excellence

OCTOBER 23, 2017

Step back a little more than a century as electricity was being commercialized. I’m sure in bars and meeting rooms, sales people and marketers were talking about how wonderful electricity was and what it could do to improve sales and marketing. But electricity and the telephone weren’t just about sales and marketing.

Electricity 65

Electricity Sell Up-sell Conversion 65

Search Engine Land

MAY 7, 2024

Top Google rankings: Secured top three positions for competitive terms like “electric bike” (246,000 searches) and “eBike” (90,500 searches), boosted by strategic digital PR and a focus on the online audience journey. This is not the case with Lectric eBike, an electric bike ecommerce company.

CTR 83

CTR Electricity Real Estate X-functional 83

Martech

MAY 24, 2022

This data overlay can range from simple elements such as the lines displayed in a car’s rear-view camera while reversing to more complex product presentations for B2B clients. This 3D image can then be inspected in detail to provide customers with a better insight into the product. AR in architecture and design. AR in tourism.

Sports 141

Sports Construction Gaming Transportation 141

Martech

DECEMBER 1, 2023

And rather than hiring another sales rep or BDR, you can automate the process and set up CRM correctly. Boosting sales team productivity Focus on two things: people and processes. You don’t buy an electric screwdriver to drive nails, do you? Check out what you can do to free up your sales execs. Up to 40% higher revenue.

Process 116

Process Customers Appointment Pharmaceutical 116

SaaStr

MARCH 1, 2024

We’re on the cusp of a golden age in AI, and the lesson learned from Cloud was that Cloud sped up the pace of development by a lot. For those of you selling to Enterprise, they have experimental budgets that run out. For those selling to the prosumer base, they can be very churny. It’s been tough for a few reasons.

E-commerce 117

E-commerce Legal Launch Electricity 117

Sales Pop!

DECEMBER 6, 2021

Infographics are also highly shareable, and you might pick up some interesting backlinks or social media mentions from them. This post on the advantages of selling to an investor features a video at the end of the page, and it also provides information for those who may prefer to read it. Back up Your Information.

Electricity 130

Electricity Promote Finance Start-ups 130

Spiro Technologies

JANUARY 23, 2024

On this podcast, I talk with company leaders about how they’re modernizing the business of making, moving and selling products, and of course, having fun along the way. Instead, today, we’re talking with the president of MAC Products, Inc., We had our own product line, which we still do to this day.

Manufacturing 59

Manufacturing Product Electricity Start-ups 59

A Sales Guy

MARCH 20, 2013

Let’s start a series that strengthens all of our business acumen and challenges us all to connect what we sell to our customers business. Depending on what it is you are selling, knowing this could play a substantial role in your deal strategy. To determine how expensive a product or service is, is a simple equation.

Electricity 107

Electricity Sales Commission Service 107

Salesforce

SEPTEMBER 19, 2023

The problem is, many salespeople give up before they reach that yes. The make-or-break nature of sales closing can make it one of the most stressful aspects of selling, but it doesn’t have to be. Assumptive Close This is a true power move that requires confidence in yourself and your product. You either close or you don’t.

Technique 105

Technique Closing Sales Electricity 105

Score More Sales

APRIL 27, 2012

One minute goes quickly – but in our strategy, just jot a note on paper or on Evernote , going down a list of companies you are looking up. Remember that conversations are not about you telling a prospect all the features and benefits of your products. Next, pick up the phone and make some calls to people. That’s the “sale”.

Prospecting 85

Prospecting Electricity Cold Call Sales 85

Score More Sales

APRIL 27, 2012

One minute goes quickly – but in our strategy, just jot a note on paper or on Evernote , going down a list of companies you are looking up. Remember that conversations are not about you telling a prospect all the features and benefits of your products. Next, pick up the phone and make some calls to people. That’s the “sale”.

Prospecting 85

Prospecting Electricity Cold Call Sales 85

Hubspot

NOVEMBER 25, 2019

Ecommerce is the ultimate optimization puzzle -- from individual product pages to filtering mechanisms to your checkout sequence, every choice you make has the potential to have a massive impact on the sale of a given product. One complicating factor is the fact that many ecommerce retailers today are selling across multiple platforms.

Conversion 100

Conversion Angle Agriculture User Experience 100

ConversionXL

DECEMBER 3, 2018

They’d built a range of products that completely solved the problem—but they couldn’t reach their potential customers. Many B2B companies run into the same problem, particularly those that are: Complex, with products that require deep expertise to understand and use. It created powerful network effects.

Niche 133

Niche B2B Manufacturing Education 133

Salesforce

JANUARY 31, 2023

Save money by planning ahead The right field service strategy delivers more revenue, productivity, and cost savings. Proactive service can help ease this pressure and sets you up for success. We are also seeing organizations moving away from simply selling products and services to focusing on making their customers successful.

Service 98

Service Manufacturing Contract Electricity 98

Hubspot

DECEMBER 17, 2012

For a company whose products or services aren't directly related to sporting goods, P&G generated more coverage for this campaign than a lot of other companies like Nike whose products relate directly to the Olympics. When you're coming up with your next marketing campaign, think about ways you can expand its reach to more people.

Campaign 78

Campaign Electricity Launch Gambling 78

Partners in Excellence

FEBRUARY 28, 2024

Introduction: Several weeks ago, I wrote, “ Sellers, Are You Really Interested In Selling? ” My good friend, Christian Mauer , challenged me, “Dave, why are you so interested in selling?” ” It was a great question and he caused me to reflect, I wrote, “ Why I Am Obsessed With Selling.

Customers 139

Customers Contract Consult Up-sell 139

Hubspot

AUGUST 16, 2017

In business, a slogan or tagline is "a catchphrase or small group of words that are combined in a special way to identify a product or company," according to Entrepreneur.com's small business encyclopedia. Both formats grab consumers' attention more readily than the name a company or product might. What Is a Slogan?

Electricity 101

Electricity Campaign Launch Gambling 101

Spiro Technologies

SEPTEMBER 9, 2022

On this podcast, I talk with company leaders about how they’re modernizing the business of making, moving, and selling products. Sprout is an amazing design studio focused on the visual and physical design of products. You guys work on some really cool products and help people really see what can be made of them.

Sell 89

Sell Manufacturing Electricity Start-ups 89