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Pro Speakers on How to Give a Perfect Keynote Presentation

Hubspot

Two years ago, I was asked to give a presentation about my HubSpot article on emotional marketing. However, leading up to the event, I felt the full responsibility of not only delivering a good presentation but also teaching the audience valuable , actionable information — and that was very intimidating. Glad you asked.

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Why You Must First Solve Buying Pain Points in B2B Sales

Iannarino

The good news is, by helping your buyer with problems related to making a purchase decision and implementing change, you increase your chances of solving the other problems that cause a prospective client to buy your product or service. We describe this idea as being One-Up , meaning you have greater knowledge and experience than your buyers.

B2B 264
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How To Sell More by Creating an Amazing Buying Experience

Cerebral Selling

Salesforce’s State of the Connected Customer report agrees, stating that 80% of customers feel the buying experience a company provides is as important as its products and services. Modern buyers are used to hyper-personalized experiences and recommendations on the social, shopping, and entertainment platforms they use.

Sell 130
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IAB NewFronts showcases video platforms armed for ‘challenging and unpredictable times’

Martech

This week digital platforms and streaming services are in New York to show off new programming and digital ad opportunities at IAB’s NewFronts. There is a lot at stake and a lot up for grabs.” Audiences are moving to streaming services for traditional TV content like movies and sports. Why we care. The NewFronts.

Retail 109
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16 Best Elevator Pitches We’ve Seen

ClickFunnels

An elevator pitch is a quick — think 30 seconds or less — and compelling description of your brand, services, or products that’s crafted to appeal to your target market. It’s called an “elevator pitch” because it should be short enough that you’re able to present it in its entirety during a short elevator ride. CTA] Sign up now.

Pitch 246
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Convert Your Next Rejection to Future Success

Sales Pop!

The decision is up to each individual for how they want to approach their following negative response. There are two objectives to focus on in a follow-up meeting: The communication(s) that did not come across particularly well. Are you willing to consider me as a backup candidate or service provider?

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2023 Predictions: Digital media and advertising

Martech

At the same time, the explosion of ad-supported connected TV (CTV) and over-the-top (OTT) services gives advertisers more options in delivering ads to consumers. Price hikes on streaming services will continue to motivate consumers to accept ads in the new year. But how will marketers ride this wave? Ads will allow them to pay less.

Sports 114