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Understanding the key differences between the top video game ad networks and exchanges

Search Engine Land

Both ad networks and exchanges are a useful part of programmatic advertising and can help grow your game or brand. But what’s the difference between an exchange and a network? A video ad network is a company that connects publishers and advertisers. says Tom Sharma, chief product officer of IAS.

Gaming 96
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AI content creation: Ushering in the unimaginable

Martech

Sam Altman’s proclamation that “movies are going to become video games and video games are going to become something unimaginably better” is more than just a prediction — it’s a vision of a new frontier in entertainment and content creation. This will have a profound impact. Dig deeper: ChatGPT vs. Gemini vs.

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An Easy Guide On Using FB Ads To Blow Up Your Podcast

ClickFunnels

Podcasts represent the jack-of-all-trades when it comes to marketing your business or product. Entertain – Although the traditional radio may be a dying medium, consider that customers have been listening to their entertainment for decades on end. Are you looking to increase the exposure of your brand, business or product?

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Building your generative AI marketing skillset: Training and upskilling

Martech

The shift from network television to cable, to the internet, to streaming entertainment and social media has greatly impacted marketing organizations of all sizes. However, I feel those changes will be dwarfed by generative AI’s impact on our industry.

Education 102
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Life Observations through the Lens of Business Acumen

The Advantexe Advisor

So, as the weekend approaches, what a great time for some everyday reflections through the lens of Business Acumen to keep the mind entertained and refreshed for what will be coming in a few weeks… LinkedIn has an overall of 675 million users from all over the world. Of those, 310 million of them are monthly active users.

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Service at Dreamforce: Your 5-Minute Guide to What’s in Store

Salesforce

Join us (in San Francisco or on Salesforce+ ) for three jam-packed days of learning, networking with peers, and fun. You’ll discover new ways to engage your customers, deliver better service experiences to more people, and become more productive and cost efficient. Pre-show entertainment starts at 6:00 p.m.

Service 98
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TikTok and Shopify introduce TikTok Shopping

Martech

Tiktok and Shopify have announced TikTok Shopping, making Shopify the first commerce platform to link with the rapidly growing social video network. Product links in TikTok Shopping will also be available to tag products in organic TikTok posts, enabling any video watcher to shop directly from the platform.