SaaStr

OCTOBER 3, 2023

PST, Bo Borland, founder, and CEO of playbuilt, shares four steps for creating repeatable success at every stage of growth, specifically in B2B Enterprise. Let’s look at Borland’s approach to aligning and executing B2B team selling motions for a rinse-and-repeat process for growth. Why is teaming the new selling?

B2B 116

B2B GTM Objectives and Key Results Sell 116

Martech

AUGUST 28, 2023

Martech is cross-functional by definition. For martech to be successful, you need cross-functional alignment and support for the solution. From the moment you identify a capability gap in your platforms, reach out to your cross-functional partners. Do you have a forum to get support from X. IT/engineering.

X-functional 98

X-functional Angle Government Education 98

Hubspot

JUNE 13, 2018

Explicit needs are specific features or functions. Benefits have the highest influence over the purchasing decision, but only when presented near the end of the sales conversation. The more advantages you present, the more objections you’ll receive. Do you have a strategy in place for X? Who’s responsible for X?

Sell 101

Sell X-functional Objectives and Key Results Up-sell 101

Martech

MAY 10, 2023

The areas of focus and strength within the application of DAM differ from organization to organization,” Davis said in his presentation at The MarTech Conference. “As Each of these dimensions describes different functions in them that are needed for a fully functioning and progressive DAM.” Learn more about the DCM here.

X-functional 102

X-functional Strategize Process Presentation 102

Martech

APRIL 8, 2022

But, as businesses digitized their customer experiences, marketing operations became strategic advisors to not only the CMO but also key cross-functional partners in product, IT, customer service, etc. I chose to portray the X-axis as a range of skills from technology to arts orientation. This is not rational.

X-functional 124

X-functional Technology Technology Strategize 124

Martech

JULY 7, 2022

This 4-part series presents a framework that helps rationalize the roles and responsibilities modern marketing operations leaders are taking on. X-Axis: A range of skills from a focus on technology to creativity and arts. This installment summarizes the framework briefly, and dives into how MOps leaders are now “orchestrators.”.

X-functional 98

X-functional Legal Campaign Negotiate 98

Partners in Excellence

JUNE 14, 2016

Sales people, can go on forever about features, functions, feeds, and speeds for each of the products they sell. They sometimes can present feature – benefits, for example, “improved productivity, reduced cost,” and so forth. Open rates, click throughs are plummeting.

X-functional 84

X-functional Customers Manufacturing Sales 84

SaaStr

DECEMBER 13, 2023

People mislead because they’re afraid of being bludgeoned, or they don’t have a functional relationship with the Board, so it’s seen as something to survive. Someone could present the data here, stand up, and say we had a good quarter. Does it mean bringing in X% of new business to hit that number? We ended at 96% of the plan.

X-functional 135

X-functional Trust Presentation Drivers/motivators 135

SaaStr

DECEMBER 6, 2023

Their co-founder, Dylan Smith, handles many functions of the business, like finance. This is the third COO, and the pattern of hiring is finding someone who can help take Box to the next stage of growth, where their experience is relevant in driving that growth. On Hiring a New COO This is Box’s third COO in 14-15 years.

X-functional 114

X-functional Non-Profits GTM Price 114

The 5% Institute

FEBRUARY 13, 2020

People, Process, Product – 3 x Words To Succeed. This is a methodology used to streamline a business’s functions, by saving potential wasted cost, enhancing profits, and creating a better experience for both your staff and clients/ customers. Presenting. Where Does The People, Process, Product Methodology Come From? Qualifying.

Process 98

Process Product X-functional Objectives and Key Results 98

Hubspot

AUGUST 8, 2019

Year-over-year growth. Number of demos or sales presentations. Ramp-up = amount of time spent in training + average sales cycle length + X. X is based on the salesperson’s experience: The more they have, the smaller this number is. Check out the sales KPIs you should track at each stage of your startup's growth.

X-functional 101

X-functional Quota Cross-sell Contract 101

Search Engine Land

OCTOBER 10, 2023

It’s no longer just about being present, but being discoverable, chosen and seamlessly integrated into the intricate web of customer journeys. Facebook, LinkedIn, TikTok, X, Pinterest): “I want to know” searches (through acquaintances and friends). Functioning as a source of business intelligence.

Objectives and Key Results 101

Objectives and Key Results X-functional Intrinsic Construction 101

ConversionXL

NOVEMBER 9, 2022

Table of contents How to use data visualization to accelerate growth Collaborate with partners on data Help sales reps communicate with leads and other departments Share critical information with customers Before you start visualization 6 examples of advanced data visualization 1. How to use data visualization to accelerate growth.

Objectives and Key Results 110

Objectives and Key Results Represent Presentation Promote 110

SaaStr

JANUARY 24, 2022

I simply couldn’t get them to even remotely tie to his presentation deck. Anita Kutlesa is a senior financial executive with nearly two decades of expertise driving performance through cash management, process improvement and strategic planning in start-up, high growth and restructuring environments. NanoGram Devices Inc.,

Finance 133

Finance Contract X-functional Start-ups 133

ConversionXL

JUNE 30, 2019

Competitor X is doing Y. We should do that, too,” or “X is the market leader, and they have Y, so we need Y.” Run a functional investigation. Check the list of presenters and companies running booths at your industry’s conferences; Ask your customers who else they considered. Run a functional investigation.

UX 126

UX X-functional A/B testing User Experience 126

ConversionXL

FEBRUARY 28, 2017

There, a smoke test is the process of running test cases involving the “important functionality of a component or system, to ascertain if crucial functions of the software work correctly” Using this definition, smoke tests address questions like… Does the program run? Does clicking the key functionality do anything?

Product 67

Product X-functional A/B testing Minimum Viable Product 67

Hubspot

NOVEMBER 9, 2023

Despite dating all the way back to the MySpace era , marketing on X (formerly called Twitter) is still untouched for many businesses. Compared to other platforms, X has an intimidation factor. Behind its mysterious gestalt lies an enormous sea of opportunity for brands who learn to use X for marketing and sales.

Sell 81

Sell X-functional Networking Follow-up 81

Heinz Marketing

OCTOBER 25, 2021

We are a little over 300 episodes of Sales Pipeline Radio over the last several years, and you can catch all of our episodes past, present and future on demand at salespipelineradio.com. What if it had X? The product led growth, sorry, PLG product led growth functions businesses’ strategies.

Pipeline 122

Pipeline Sales Growth X-functional 122

ConversionXL

JULY 6, 2021

Industries known for high-priced products and businesses experiencing rapid growth also work. This video ad from Bill & Melinda Gates Foundation is used to promote content from their blog about generation equality: The 15-second text-based video simply presents facts and insight taken from their Generation Equality Forum data.

CTR 129

CTR X-functional Campaign Price 129

Search Engine Land

SEPTEMBER 1, 2023

Technical SEO : Oversees crawling, indexing, and general site functionality, particularly regarding page speed and UX/UI. Here are some other tips to help ensure this workflow functions well: Have a dedicated developer for SEO instead of trying to borrow from the product or IT department.

CTR 122

CTR X-functional Profit margin Contract 122

Salesmate

OCTOBER 28, 2020

Accurate forecasting can help a sales team function more efficiently and achieve as well as excel sales expectations. A company’s success can be measured by how well the sales team meets the sales forecasts and contributes to revenue growth. Lead Value = Sale value x Lead-to-sale conversion rate. Current industry conditions.

Territory 96

Territory X-functional Pipeline Appointment 96

SaaStr

JULY 13, 2023

Startups come in all shapes and sizes on various stages of a timeline, yet it’s not surprising how many have the same questions and concerns about how to scale from x to y to z, the right time to hire and fire, and how to keep a team motivated during hard times. One audience member shared how they raised a series B before growth stalled out.

X-functional 96

X-functional Closing Growth Contract 96

Heinz Marketing

MAY 16, 2022

We have every episode of Sales Pipeline Radio, past, present and future on demand, always at salespipelineradio.com. That could be a self-help tool in a product led growth format. I will see that and we’ll either ask it for you or bring your comment or question into the show and make this a little more interactive. Alan : Sure.

Pipeline 97

Pipeline Referrals X-functional Cross-sell 97

Search Engine Land

JUNE 26, 2024

Why SEO implementation is key If you do not implement your SEO changes, you’ll never realize the potential growth your recommendations can bring. To see growth from SEO recommendations, we must first get them adopted and implemented by our clients or the sites we work on in-house. The problem of implementation is not uncommon.

X-functional 85

X-functional Drivers/motivators Clients Growth 85

SaaStr

JULY 5, 2024

GTM Mistake #4: Cutting Marketing Budgets to Almost Nothing When growth comes up short, and you have a marketing budget of a few million, that’s the first place that gets cut. When you cut sales, you’re cutting your present. You can’t go public or be acquired on 10% growth. A lot of folks are cutting marketing spend to zero.

GTM 83

GTM Cross-sell X-functional Pipeline 83

Search Engine Land

MAY 6, 2024

Mark knew how I functioned and I knew how he functioned. What Mark meant to me Back in 2016 I presented at my first Pubcon Vegas (my first big talk). It was at the end of the day and my co-speaker was muttering comments about how she shouldn’t have to present with some new girl. Both of us have/had a bit of a shy streak.

X-functional 109

X-functional Sports Represent Start-ups 109

Sales Hacker

MARCH 12, 2019

A list of features and functionality is easy to forget, because it lacks context. our three value propositions are: To drive predictable and measurable revenue growth. It really is as simple as “our product can do X for you.”. For example, I might say something like: “Hey Sarah, last time we spoke you mentioned X.

Product 97

Product Sell Pitch X-functional 97

ConversionXL

APRIL 23, 2019

revenue growth. The bottom line is this: Behavior = Motivation x Ability x Trigger. How to Design Your “Add to Cart” Function and Shopping Cart Page. ” Indochino has a pleasing, minimalist approach to presenting cart contents. of the traffic proceeded to buy. “Small” gains can be huge.

E-commerce 115

E-commerce X-functional UX Drivers/motivators 115

SaaStr

AUGUST 12, 2020

When you start growing above 50 employees, and certainly get to 100, things change, you now have teams, which means you have functional leaders. Rather than having this feeling of disconnected functional areas, everyone in the company knows what to work on. So, sales in my view is best run on a quarterly plan.

Finance 117

Finance X-functional Launch Objectives and Key Results 117

ConversionXL

AUGUST 4, 2020

Start by researching your options on Google and follow the paths presented to you. During this stage, you want to meet the people doing the main activities in each function, not the managers. . cross-functional teams) or working practices (e.g., Ask each person to present their best idea. Image source ).

A/B testing 117

A/B testing Objectives and Key Results Education SQL 117

ConversionXL

JUNE 25, 2021

We’ll also share when to transition to the growth stage in the product lifecycle so you can drive conversions and revenue off your momentum. Growth: A sharp increase in users and sales. A product launch lives primarily in the introduction phase (merging into growth once it generates enough demand).

Launch 96

Launch Product Non-Profits GTM 96

Sales Hacker

SEPTEMBER 21, 2021

When to use functional heads in lines of reporting. With over 35 years of sales and leadership experience, she’s an accomplished linguist and knows a lot about how companies should expand regionally to maximize growth. All of a sudden, software localization became the biggest growth area in the translation market.

Territory 99

Territory Finance B2C X-functional 99

ConversionXL

MAY 14, 2014

He told me having eCommerce as the focal point for both Marketing & IT resharpened everyone’s focus and having one united goal has brought on promising (double-digit) growth. On-going battles for prime real estate, page layouts, copy and imagery persist and often burden cross-functional team performance and relations.

Conversion 124

Conversion Sell E-commerce Legal 124

Hubspot

JANUARY 16, 2019

Of course, if this is the case, she'll choose to hire a candidate who's long-term growth plan aligns well with opportunities her company can offer. Overall, I want to make sure no matter what position I'm in, I'm constantly seeking growth opportunities in and outside my role.' All employers want to hire this type of person.".

X-functional 78

X-functional Growth Follow-up Promote 78

Search Engine Land

MARCH 29, 2024

The good news is that a project management methodology called “Agile” can help cross-functional teams self-organize and collaborate more effectively. For ecommerce sites, these teams improve aspects like product detail pages, the on-site search functionality or the checkout process. A new feature or functionality.

X-functional 88

X-functional Objectives and Key Results Meeting Engineering 88

Hubspot

APRIL 4, 2023

This question is designed to test your knowledge of the industry and where you see potential growth. I think it presents a huge opportunity to optimize marketing campaigns — especially with customer segmentation and targeting. Describe a time when you worked within a cross-functional team to complete a project.

Consult 83

Consult Objectives and Key Results X-functional Construction 83

ConversionXL

NOVEMBER 5, 2020

When clients ask, “Do you do X?,” Naturally, pivoting (or expanding) is an option if you’re hungry for growth. How you communicate as a function of that design is a critical problem that you should aim to solve. Especially as you approach a natural decline in growth. These statistics present facts, but painful ones.

UX 120

UX Clients Service Niche 120