Martech

OCTOBER 11, 2023

Sponsored by: In this episode of Dun & Bradstreet’s sponsored series, “Data Makes the Difference,” Gurpinder Dhillon, Dun & Bradstreet’s vice president – master data business, and Kim Davis, editorial director of MarTech, paint a vivid picture of how master data management goes beyond technology.

Technology 117

Technology Technology Strategize Launch 117

Martech

JUNE 8, 2023

The company unveiled generative AI use cases at this week’s NICE Interactions event in New York. In the wave of new generative AI products and features for martech applications unleashed since OpenAI’s launch of ChatGPT, it’s easy to forget the history of chatbots in customer service. Why we care.

Service 106

Service Customers CRM Engineering 106

Search Engine Land

OCTOBER 11, 2023

Sponsored by: In this episode of Dun & Bradstreet’s sponsored series, “Data Makes the Difference,” Gurpinder Dhillon, Dun & Bradstreet’s vice president – master data business, and Kim Davis, editorial director of MarTech, paint a vivid picture of how master data management goes beyond technology.

Strategize 102

Strategize Launch Technology Technology 102

Martech

JUNE 15, 2023

Beeyond Media, a programmatic digital out-of-home (pDOOH) demand-side platform (DSP), has launched a new segmentation tool, Beeyond TrueReach. Dig deeper: Bermuda Tourism launches 3D digital out-of-home campaign in New York Reducing waste. With better segmentation comes fewer wasted impressions and ad dollars.

E-commerce 119

E-commerce Sports Campaign Launch 119

SaaStr

JUNE 22, 2023

Launched in 2019, Mercury is trusted by more than 100,000 startups. Mercury is a financial technology company, not a bank. Headquartered in New York with 20+ offices, Vention provides access to 3,000+ engineers worldwide and equips technology leaders with the top engineering talent from the world’s most respected tech hubs.

Contract 74

Contract Engineering Trust Technique 74

Martech

DECEMBER 6, 2023

While I may be conflicted about the ethical drama playing out in OpenAI’s board room, summed up nicely in The New York Times , the thought of not having access to ChatGPT and the other OpenAI platforms once again set off my AI anxiety alarm.

Campaign 104

Campaign Construction Launch Education 104

Martech

APRIL 7, 2022

This new technology will add to Ogury’s creative studio, allowing marketers to deliver personalized optimized ads. Ogury’s creative builder will enable marketers to create, publish and measure new kinds of ad units on mobile and the web. What it does. Read next: How DCO works in CTV campaigns. Demand for DCO.

Campaign 101

Campaign Launch Technology Technology 101

Martech

OCTOBER 18, 2022

Adidas VP global marketing Erika Wykes-Sneyd at the DPAA Global Summit in New York. She has experience in fintech and gaming technology at PlayStation, Venmo and Uber. This boosted the credibility of cryptocurrency, as well as the underpinning blockchain technology that governs transactions in web3. Image: DPAA.

Government 141

Government Gaming Pitch Technology 141

Martech

MARCH 24, 2022

One discussion point was whether marketing ops and technology practitioners are marketers or not. The Whopper Detour campaign launched a major overhaul of BurgerKing’ss mobile app. When Davis asked me, I said no. That’s when the ops and tech folks come in.

Campaign 112

Campaign Pitch Technology Technology 112

Martech

JUNE 10, 2022

At IAB Tech Lab’s Transcend event, held this week in New York, Katsur and others addressed representatives of many of these adtech links, imploring them to collaborate, help develop and adopt standards that will lift consumer experience as well as advertiser spend. He added, “Don’t compete on closed technology supporting identity.

Represent 111

Represent Launch Networking Closing 111

Search Engine Land

OCTOBER 4, 2022

If you’re vacationing in San Jose, consumers in your area are statistically more likely to find lunch on DoorDash , whereas New York consumers are more likely to order through Uber Eats. DuckDuckGo launched their search engine in 2008, which aims to protect users’ privacy by not tracking their search history. It had a 0.6%

Objectives and Key Results 114

Objectives and Key Results Retail Engineering Launch 114

Search Engine Land

NOVEMBER 20, 2023

LinkedIn collaborative articles program was launched early this year, and it reached over 1.5 Instead, they test new strategies and tactics to find the best one that works for them. They also launched LinkedIn Pulse many years ago, similar to a news and blogging platform for the community. million organic users.

A/B testing 129

A/B testing Click Through Rate Real Estate Niche 129

Search Engine Land

APRIL 4, 2023

Love it or fear it, ChatGPT has put generative artificial intelligence (AI) squarely at the center of the current technological discourse. In case you need an introduction, ChatGPT is an advanced AI chatbot launched in late 2022 by OpenAI that can converse on virtually any topic in a natural and sophisticated way.

Campaign 96

Campaign CTR Click Through Rate Construction 96

Martech

DECEMBER 20, 2023

Online Marketing Made Easy With Amy Porterfield Host Amy Porterfield went from working in the corporate world to running a multi-million dollar online business and becoming a New York Times best-selling author. It includes expert interviews, mini-action plans, and insider secrets from Porterfield’s successful launches and projects.

Gambling 115

Gambling B2B Launch Drivers/motivators 115

Martech

FEBRUARY 10, 2022

Workflow operating system monday.com will run an ad during the first half of the Super Bowl with a spot buy reaching some 30 million viewers in New York, Los Angeles, Chicago and other key markets. In this way, monday.com is opening up the audience for B2B technology and helping to bolster the no code/low code movement.

Gaming 98

Gaming Sports B2B Campaign 98

Salesforce

DECEMBER 14, 2023

Another year, another World Tour New York! Make your 1:1 personalization dream come true Personalized connections at scale require strong planning, people, and technology. Here’s the scoop on our latest releases and updates — and what they can do for your business. Here’s how you can bring those things together.

SQL 72

SQL Cross-sell Campaign Trust 72

Martech

MARCH 30, 2022

One of their first projects in this new pandemic environment was the HBO virtual launch for the Snowpiercer TV series. Little Cinema is up past 80 staff members, and they’ve built an 11,000 square-foot studio in New York in addition to a studio in Los Angeles. Picard Season 2 virtual premiere. Image: Little Cinema.

Construction 97

Construction Clients Technology Technology 97

Search Engine Land

JANUARY 22, 2023

” Amazon adds customer acquisition metrics for Sponsored Brands campaigns 2019: The “new-to-brand” set of metrics were also available for Amazon sellers’ display and video ad campaigns. Google Health Close To Launching? Atlanta, Seattle and Boston. Yahoo was just behind at 18.5%, with Microsoft at about 12.5%.

Referrals 92

Referrals Hospitality Launch Engineering 92

Martech

SEPTEMBER 2, 2021

Personally, I’m pleased to see brands paying attention to their marketing technology stacks, looking for better solutions, more seamless integrations and superior features. Kava brand Leilo is using tech to create a new category . The overall takeaway is that digital transformation is accelerating. Editorial Director. What is Leilo?

B2B 114

B2B Technology Technology Launch 114

Hubspot

FEBRUARY 9, 2021

Accompany provides affordable capital, financial education, and training for immigrant and refugee entrepreneurs in New York City. Pursuit Lending is a financial organization serving business loans to New York, New New Jersey, and Pennsylvania. Accompany Capital. This fund is part of the U.S. Runway Capital.

E-commerce 95

E-commerce Non-Profits Real Estate Government 95

Martech

AUGUST 3, 2022

Of course, solely relying on previous campaign data to select your tactics can be an innovation killer — so it’s important to find a balance between leveraging previous campaign examples and pioneering new technology and tactics. Technology used. Technology used. Technology used. Technology used.

Campaign 119

Campaign Gaming Education Technology 119

Hubspot

JUNE 27, 2018

It's our Wednesday tech news roundup, and we're breaking it down. Unriddled: The Tech News You Need. Facebook Launches Grow : A Print Quarterly Publication for Business Leaders. Sheera Frenkel and Matthew Rosenberg of the New York Times share more. New Metrics Emerge for Time Spent on Social Media.

Launch 65

Launch Transportation Government Represent 65

Hubspot

OCTOBER 9, 2015

Did you know that Twitter was launched less than 10 years ago? New products can quickly become an important part of the everyday lives of hundreds of millions of people in the blink of an eye. 3 New Technologies for Earning Customers Online. What New Technologies Mean for Customer Retention. What are they?

Technology 78

Technology Technology Customers E-commerce 78

Hubspot

DECEMBER 13, 2018

Around here, we most frequently use the word "voice" to describe the way people search for information or execute tasks that, thanks to artificial intelligence (AI) and other technology, can now be completed digitally. The highest number, however, said they use the technology to check the weather, with shopping following close behind.

Launch 73

Launch Technology Technology User Experience 73

Outreach

OCTOBER 20, 2020

Instead, your reps have to rely on technology to make those connections. It allows all parties involved to see the benefits — to the company, their team, and themselves — before it launches. They were experiencing challenges with pipeline, ramping up new reps, getting team activity visibility, and scaling the same teams.

Launch 59

Launch Territory Inside sales Relationship building 59

Martech

OCTOBER 25, 2021

Perion launches cookieless identity solution. SORT (Smart Optimization of Responsive Traits) is a new privacy-conscious, cookieless identity resolution technology from Perio Network, a global ad tech company focused on search, social, display and CTV/video advertising. Read more here.

Strategic partnership 115

Strategic partnership Networking Entertainment User Experience 115

Hubspot

JULY 7, 2020

After 9/11, the New York Stock Exchange closed for four days , the first time that had happened since World War I. Since consumers are becoming more and more dependent on newer technologies, this industry usually does well during economic recessions. In fact, sales for technology increased during the 2008 recession.

Healthcare 101

Healthcare Entertainment Technology Technology 101

Martech

JUNE 29, 2022

There are many tools and software solutions that facilitate the planning, launch, tracking and optimization of performance marketing campaigns. the New York Times) to sell fake ad inventory. This means you capitalize on new trends, technologies, and channels as they emerge. emails, social media, paid search, etc.)

E-commerce 101

E-commerce Commission Campaign Niche 101

Sales Hacker

NOVEMBER 17, 2020

Transitioning from the opera to B2B technology [8:40]. We’ve actually recently announced the launch of Operations Collective. He’s a 15-year B2B technology veteran responsible for executing the company’s vision. We’re on iTunes. And on Stitcher. Show Agenda and Timestamps. Show Introduction [00:09].

Start-ups 102

Start-ups Technology Technology B2B 102

Search Engine Land

JANUARY 16, 2023

It applies the same standard to all pages, regardless of the technology used to build the page. Google also answered several questions for Search Engine Land, which we published in: FAQs on new Google Speed Update: AMP pages, Search Console notifications & desktop only pages. Also on this day. Mapshark: A Search Engine For Mashups.

Engineering 91

Engineering Drivers/motivators Retail Conversion 91

Search Engine Land

MARCH 23, 2023

Google announces global launch of property promotion ads for hotels 2021: Property promotion ads helped hotels capture demand from users looking for places to stay. SES New York 2010 Day Two Coverage Google Insights For Search Adds Valuable New Features 2009: New data sources, category suggestions and U.S.

Engineering 86

Engineering Promote Angle Healthcare 86

SaaStr

MAY 8, 2020

Jessica is actively involved with the education and workforce development community in New York City and as chair of the Industry Advisory Board at Opportunities for a Better Tomorrow. What is the technology, what is a unique opportunity, and what is the ROI that I can bring to my customer? Loving our podcast content?

Cross-sell 74

Cross-sell Contract Start-ups Up-sell 74

Hubspot

NOVEMBER 12, 2019

To address issues related to misrepresenting or under-representing different backgrounds, Google launched a training course to tackle diversity in its campaigns. While the adaptive controller and Microsoft's agency, McCann New York, won a Clios for Design, Innovation, and Branded Entertainment , the video advertisement itself received 29.5

Campaign 72

Campaign Gaming Represent Launch 72

Hubspot

SEPTEMBER 15, 2017

It's the technology at the core of all self-driving vehicles, which uses a combination of lasers and radar to sense movement. In other words: Lidar is unequivocally essential to self-driving technology. And it doesn’t come cheap -- but Alphabet claims to have reduced the costs by 90% by vertically integrating its build-out.

Drivers/motivators 75

Drivers/motivators Technology Technology Launch 75

Hubspot

FEBRUARY 17, 2021

Clubhouse was launched in March 2020 by Paul Davison , who previously worked at companies including Pinterest and Google, and Rohan Seth , a former Google engineer. After a lot of iteration in the audio space, we launched Clubhouse in March of last year," the co-founders wrote.

Non-Profits 101

Non-Profits Launch Entertainment Real Estate 101

SalesforLife

MAY 13, 2019

Since the year 2000, we’ve witnessed the rapid evolution of new technologies, government policies and global economies that have had a serious impact on how companies do business today. 2003 - LinkedIn launched in May 2003, and it quickly became known as a place to find jobs and/or find candidates.

Sell 73

Sell Networking Government Launch 73

Hubspot

JULY 23, 2019

This will put you ahead of competitors that launch their accounts later and might struggle to come up with creative post ideas. These platforms were either launched or completely rebranded in 2016 or later. Year Launched: 2017 (Founded in 2016). Year Launched: Founded in 2016 and unveiled in 2018.

Entertainment 101

Entertainment Launch Gaming Sports 101