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Building Strategic Assumptions? Don’t Ignore These 7 Drivers of Change

Smarter With Gartner

Gartner segments key trends and disruptions into seven major categories, so you can begin to build strategic assumptions most relevant for your strategic plans. For example, it prompts IT leaders to look beyond just impactful technology trends. A “tapestry” of interconnected strategic assumptions. Social/Cultural.

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Advertising in local markets: A playbook for success

Martech

Local campaign costs are lower, enabling brands to invest strategically within targeted locales. This budget-friendly nature does not diminish the need for strategic planning; instead, it emphasizes allocating resources wisely to maximize returns. Dig deeper: Why you should add predictive modeling to your marketing mix 5.

Retail 102
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How to Launch a Marketing Agency: A Comprehensive Guide

Lead Fuze

Launching a successful marketing agency can be a daunting yet rewarding endeavor. Finally, we will discuss utilizing simple tools for efficiency during early stages and planning long-term stability through potential mergers or acquisitions as your agency grows. Launch a successful marketing agency today.

Launch 52
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3 Tips for Adding AI — and Subtracting the Headache  

Salesforce

It doesn’t really matter how great the technology is. It doesn’t really matter how great the technology is. At launch, Autodesk’s AI implementation was well received, yet engagement fell over time as the excitement cooled. Trust is critical to the success of any business initiative.

Trust 105
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Complete Guide to Sales and Operations Planning

Highspot

3 Components of S&OP S&OP’s success hinges on people, technology, and process. The technology, including ERP and AI, ensures forecast accuracy. This shift indicates the growing recognition of S&OP’s value beyond traditional operational roles and its significance in planning and execution.

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How to Explore Business Ideas: A Guide for Entrepreneurs

Lead Fuze

Crafting a Strategic Business Plan Every chess master knows that winning requires a strategic plan, not just the knowledge of how pieces move. Similarly, launching your business without a robust blueprint is like heading into battle unarmed.

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What we can learn from past and present Google algorithm updates

Search Engine Land

However, it takes time for such technology to spread globally. We’ll undergo a period of adaptation to new technologies. In 2012, Google launched knowledge panels. But in the last day or so we launched a pretty big algorithmic improvement to our ranking—a change that noticeably impacts 11.8% Does this ring a bell?