Highspot

NOVEMBER 2, 2022

2, 2022 — Highspot , the sales enablement platform that increases sales productivity, today announced surging customer adoption and usage as companies leverage its capabilities to equip, train and coach reps, and analyze their programs to improve sales performance. SEATTLE, Nov. Doubled revenue across the U.K.,

Growth 98

Growth Product Customers Healthcare 98

Miller Heiman Group

MARCH 22, 2019

For more than 50 years European manufacturers built their reputation on high quality—and then the tides turned. Quality took a back seat to speed, cost and time-to-market. Buyers today are more informed, and expect sellers to truly understand their business goals as well as their product, team and processes.

Manufacturing 54

Manufacturing Up-sell Technology Technology 54

Martech

MAY 29, 2025

In an era of instant gratification and eroding patience, your product or service isn’t judged by what it can do, but by how fast it delivers something meaningful. Customers don’t just buy products, services or subscriptions they buy solutions to problems; they buy outcomes. What is value? If not, they leave.

Price 83

Price B2C Manufacturing Negotiate 83

Partners in Excellence

NOVEMBER 11, 2013

At it’s most base form, our goals are to sell our products and services to make our numbers. Whether it’s developing a new product, improving manufacturing, improving operational efficiency, improving market share, improving the top or bottom lines, or anything else. Falling In Love With Our Products!

Manufacturing 105

Manufacturing Pitch Market share Service 105

Martech

MAY 14, 2025

They’re asking different questions and making some explosive comments at the same time: “How do you know your GTM program is managing risk, not manufacturing it?” ” “Marketing and sales leaders may be the worst judges of risk in the modern company.” Marketing blames sales.

GTM 94

GTM Finance Gambling Government 94

SaaStr

JUNE 20, 2025

funding) for market intelligence Disrupting: Bloomberg Terminal, FactSet Advantage: Real-time AI analysis vs. static dashboards Legal : Harvey for legal agents, Caseflood for law firm operations Disrupting: LexisNexis, Westlaw Advantage: Natural language processing vs. keyword search 2. growth rate vs. SaaS’s 18.4%

Government 109

Government Legal Engineering Growth 109

Search Engine Land

SEPTEMBER 15, 2023

Justice Department claims Google, which owns a 90% market share in search, paid massive sums to companies like Apple to make it the default search engine on products like the iPhone. Google credits its 90% market share to being a superior platform (Sept. Googlers were told to be mindful of their language (Sept.

Government 137

Government Engineering Manufacturing Negotiate 137

PandaDoc

MAY 12, 2025

Selling additional products or services usually sounds like a good thing, but thats only true when every extra sale contributes to your overall bottom line. When compared to other metrics like production or support costs, it can become a powerful tool for making pricing decisions , evaluating discount strategies, and planning for scale.

Price 52

Price Manufacturing Cross-sell Up-sell 52

Salesforce

NOVEMBER 19, 2024

So you’ve developed a great product, and you’re feeling confident about the value you’re bringing to market. There are cases in which a business brings an entirely new product or service to the marketplace and is able to set prices as high as customers will tolerate. Enter competitive pricing.

Price 52

Price Profit margin Territory Cross-sell 52

Hubspot

DECEMBER 8, 2014

But the main point here is that each and every holiday season, we’re presented with a fresh array of “must-have” products, from toys and trinkets to consumer electronics. Now, some of these products go on to become store shelf staples, returning each and every holiday season while gaining (or at least, maintaining) market share.

Product 78

Product Manufacturing Retail Start-ups 78

Cerebral Selling

OCTOBER 5, 2020

While these messages intentionally do not invoke the features and functions of the products or services they are meant to represent, their purpose is to capture the imagination and interest of the buyer by invoking the specter of the problem and related emotion the customer experiences. Men want to dress well, but they hate to shop.

Drivers/motivators 130

Drivers/motivators Entertainment Manufacturing High impact 130

Hubspot

NOVEMBER 3, 2021

With zone pricing, more distant customers generally pay higher prices for a company's products or services. Ownership is transferred to the buyer as soon as the products in question have left their original facility. Imagine a company that manufactures toy robots in Boston. FOB Origin Pricing. FOB Pricing Example.

Price 87

Price Territory Manufacturing Agriculture 87

Martech

OCTOBER 3, 2023

It’s been just over a year since Komet USA, an American-based subsidiary of the German company that manufactures dental instruments, has been practicing agile marketing. Before agile marketing, sales team members would email individual marketers with one-off requests. Everyone’s aware of these goals.

Manufacturing 122

Manufacturing Finance Strategize Start-ups 122

SaaStr

APRIL 22, 2022

What are the key product and organizational learnings from taking a company to $500 million in annual recurring revenue in just six years? . Lean on customer feedback loops to guide through unfamiliar markets. One example is from the earliest days of product development. Get creative about gathering feedback.

Manufacturing 107

Manufacturing Launch Product Growth 107

Salesforce

FEBRUARY 10, 2025

But until recently, only a few companies could afford to run a digital marketplace an experience that connects third-party sellers with buyers either alongside or in addition to a companys own products and services. In a conventional ecommerce setup, a brand launches its own storefront to sell products and services.

Healthcare 52

Healthcare Manufacturing B2C Retail 52

Hubspot

OCTOBER 17, 2018

Rather, it refers to the first company to capture large market share. And in the 1960s, they merged with Frito Lay giving Pepsi a successful market share in snack foods, a boost in stocks, and the lifeline they needed to compete. In 2008, HTC became the first manufacturer to make Android devices and other brands followed.

Manufacturing 95

Manufacturing Market share Launch Follow-up 95

ConversionXL

NOVEMBER 8, 2018

Alexa and Cortana use Bing, while Google products and Siri rely on Google search. Simple answers—like presidential dates of birth or, in the case of Amazon, product information—come from proprietary databases or informational sites like Wikipedia and Yelp.). Use natural language. Voice queries are typically longer than text queries.

B2B 100

B2B Manufacturing Retail Cross-sell 100

ConversionXL

JANUARY 21, 2019

Product failure : Most products have errors. Low-quality products or services : Consumers are increasingly demanding. That makes it only more likely that your product or service will fail to meet their demands. But neither Tylenol nor the manufacturer, Johnson and Johnson, was believed to have made the mistake.

Legal 125

Legal Manufacturing Objectives and Key Results Clients 125

Hubspot

OCTOBER 18, 2021

It scrutinizes every product and strategy — from messaging to sales processes. Competitors that are new — or much smaller — have the power to disrupt an industry with innovative strategies and products. By the 1970s, Xerox continued to thrive with strong patents, little competition, and a growing market. United Airlines.

Manufacturing 77

Manufacturing Assembly Line User Experience Gaming 77

Hubspot

NOVEMBER 2, 2018

Amazon has showed some promise of potentially overtaking Google's paid ads business, and its market share of product searches (54%) outnumbers that of Google's (46%). The Info-Seeking Market Share. That includes not only the primary Google search bar, but also, queries taking place on its Images and Maps products.

Territory 78

Territory Manufacturing Niche Market share 78

Partners in Excellence

MAY 15, 2017

It does this through providing innovative products/services that it’s customers want to buy. It attracts investment from companies that believe the business can achieve its goals, grow, and provide a reasonable return on the investment (whether in the public or private markets). A business exists to achieve goals.

Quota 69

Quota Manufacturing Assembly Line Sales 69

Search Engine Land

JANUARY 6, 2023

Google Manufacturer Center adds rich content, deeper analytics, expands availability. 2019: A new “From the manufacturer” section in Google Shopping product pages could feature brand-supplied rich content. Report: Yahoo Search Share Up After Firefox Deal. in the past month (10.4% year vs. year.).

Sports 114

Sports Gambling Manufacturing Launch 114

Hubspot

DECEMBER 17, 2018

The five forces are competition in the industry, potential of new entrants into the industry, power of suppliers, power of customers, and threat of substitute products. This potential for high probability encourages new players to enter your market. Porter's Five Forces Examples. Competition in the Industry.

Minimum Viable Product 78

Minimum Viable Product Manufacturing Price Up-sell 78

Search Engine Land

JULY 31, 2023

An HVAC company, hardware store, or real estate agent may not have the time, budget or capacity to roll out an exhaustive content marketing program that a B2B SaaS startup would implement to gain market share. This is where you have employees share your culture and how you differ from other employers.

Trust 80

Trust Territory Manufacturing Price 80

Partners in Excellence

AUGUST 16, 2015

They want to talk about their latest greatest products, the promotion they have going on. They want to talk about themselves, their products and their companies. Is there something happening in their markets that could impact a large number of your potential customers? Customers don’t care! It needs to be about them.

Prospecting 105

Prospecting Pitch Appointment Campaign 105

Hubspot

FEBRUARY 26, 2025

The results of forecasting can help the sales team set quotas, expand into new markets, or determine different target revenue goals. When product knows what projected revenue is, they can determine which features to prioritize. Understanding future revenues can directly impact material sourcing, planning, and manufacturing.

X-functional 59

X-functional Finance Growth Price 59

PandaDoc

MAY 12, 2025

Its a core concept of pricing analytics and a key variable in how businesses ultimately set prices, forecast demand, and position products in competitive markets. Its something that each brand has to handle on a case-by-case basis for every product and service on offer. Pay more for features, design, convenience, or service.

Price 52

Price A/B testing Non-Profits Legal 52

Adaptive Business Services

AUGUST 8, 2018

Weldon effectively shares a number of analogies to drive home his conviction that, if you consistently follow the same process each and every time, the outcome will be the same. If your company manufactures the same product day in day out, using the same materials and plans, you will consistently produce the same product.

Sell 89

Sell Manufacturing Price Relationship building 89

Partners in Excellence

FEBRUARY 22, 2016

The customer is at the center of it, but it is all about helping them buy OUR PRODUCTS AND SOLUTIONS. They might say: “We’re designing the next generation of smartphone” or whatever cool product they are designing. “We’re trying to reduce our manufacturing cycle time and improve manufacturing process.”

Process 62

Process Manufacturing Sell Technology 62

Veloxy

MAY 24, 2023

By identifying and addressing bottlenecks in your sales process, you can enhance efficiency, reduce wasted time and resources, and enable your sales team to work more productively. By optimizing your sales velocity, you can outpace your competitors by closing deals faster and capturing market opportunities swiftly.

Objectives and Key Results 130

Objectives and Key Results Pipeline Pharmaceutical Sales 130

Sales Hacker

JANUARY 12, 2021

Productivity: The growth pillar you should always manage [14:41]. Enabling productivity with new technology [20:10]. We talk about the rise of the CRO role, the integration of revenue operations, and of course, how to drive productivity. Mark has been in and around product marketing and sales for over 30 years.

Product 65

Product X-functional Retail Technology 65

ConversionXL

MARCH 20, 2019

Based on Forrester research, Jabmo’s offerings outpace its market share. As the Forrester report notes, “Jabmo is best for marketers targeting global industrial/manufacturing accounts.” That’s only one segment of the B2B market. Terminus pitches the product as an “all-in-one” solution. TechTarget.

Real Estate 117

Real Estate Contact Campaign B2B 117

Partners in Excellence

OCTOBER 1, 2018

” But why do we let this happen in sales (and my guess in marketing.)? Complex sales is unlikely to be as predictive (even with AI) as a manufacturing process. What would that mean to our market share? ” Clearly, the answer is, “Absolutely not!” Why are we actually winning only 46.2%

Sales 85

Sales Quota Manufacturing Gaming 85

Martech

OCTOBER 23, 2023

Justice Department claims Google, which owns a 90% market share in search, paid massive sums to companies like Apple to make it the default search engine on products like the iPhone. 12 John Schmidtlein, lead lawyer for Google, claims the company dominates the search market due to being a superior product.

Trust 94

Trust Objectives and Key Results Engineering Negotiate 94

Salesforce

FEBRUARY 7, 2024

Figuring out the right way to price your products can be tricky. Also known as markup pricing, cost plus pricing is a simple way to determine the sales price of a product. In this method, a fixed percentage is added to the total production cost for one product unit, yielding its selling price. 50 x (1 + 0.40) = $70.

Price 52

Price Profit margin Manufacturing Retail 52

Hubspot

NOVEMBER 7, 2018

The credit for that improvement, one might gather from the keynote, largely goes to the remapping over the past year of Bixby: Samsung's voice assistant, which is powering more and more of the devices it manufactures, helping to keep them all connected in such a "smart" manner. If that maps up to your marketing persona, great.

Manufacturing 78

Manufacturing Technology Technology Represent 78

Hubspot

MARCH 18, 2016

of the market share. In the late '90s, LEGO became obsessed with expanding their brand via new, innovative product designs. So when Jorgen Vig Knudstorp took over as CEO in 2004, he took a new approach to LEGO product design: Ask the kids what they want. Flash forward to 1998, and Converse was claiming just 2.3%

Conversion 78

Conversion Sports Campaign Objectives and Key Results 78