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Would You Work For Elon?

Partners in Excellence

There’s an interesting conversation on LinkedIn, Would You Work For Elon? The conversation is interesting, some folks commenting on the “rightness,” or “wrongness” of what Elon Musk is doing at Twitter or whether they could work at Twitter. Our customers do the same things.

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X launches its ChatGPT rival: Grok

Search Engine Land

Grok was developed by xAI, the artificial intelligence venture founded by Elon Musk in July 2023. Marketers should consider incorporating Grok into their work to explore potential benefits. If you are on mobile and can’t see Grok, X advises making sure you update and restart the app before assuming you don’t have access.

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Musk gave engineers one week to make Twitter’s ad targeting work like Google

Search Engine Land

Despite announcing an end to layoffs at a meeting held on November 21st, Elon Musk has continued to terminate Twitter employees, even after already forcing out approximately two-thirds of the workforce in just a few weeks. Sorry for showing you so many irrelevant & annoying ads on Twitter! What’s happening.

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Good morning: Elon Musk’s Twitter bid

Martech

If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. is facing some headwinds, one of which is Elon Musk. is facing some headwinds, one of which is Elon Musk. Also, “you are more likely to complete Navy Seal Training than ever click on a banner ad.”

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Dear SaaStr: Does a Big Exit Make You Happy?

SaaStr

Dear SaaStr: Does a Big Exit Make You Happy? Elon Musk could hand off the reins now, couldn’t he? Zuck could give the keys to Sheryl Sandberg and things would be A-OK at Facebook, I’m pretty sure of that. In all seriousness, they often find more enjoyment in their family and other pursuits than work in this case.

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X (Twitter) fails to send ad revenue sharing payouts on time

Search Engine Land

The Elon Musk-owned platform claims it underestimated how popular the program would be, and so needs more time to review things before processing payments. An estimated payout date has not yet been confirmed, however, X originally said it would occur the week of July 31. How it works. Thank you for your patience!"

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6 Critical Sales Skills I Learned from Being a Research Scientist

Cerebral Selling

You probably didn’t either. Joining startups was the thing to do back then and I was lured into one by the promise of rocket ship growth and working with super smart people. One which I helped start in 2008 was acquired Salesforce, which is how I came to work there. But I never forgot my scientific roots.