Search Engine Land

JULY 8, 2024

June 2005: Google Webmaster Tools (now called Google Search Console) was launched. 14, 2022: Google Search Console launches new HTTPS report. 16, 2022: Google Search Console adds Shopping tab listings feature. It gives you a high-level overview of achievements you can share with your client or team.

CTR 106

CTR User Experience UX Launch 106

Search Engine Land

JULY 23, 2024

Most importantly, they implore us to keep emphasizing first-party data and a privacy-first strategy with our clients. I understand there has been launches to help account for their deprecation. Many see it as good news for advertisers, while some have mixed feelings. But honestly, I liked similar audiences.”

Non-Profits 97

Non-Profits Drivers/motivators Strategize Launch 97

Veloxy

APRIL 25, 2022

When you’re writing a new email template or launching a new followup campaign, knowing the optimal cold email length can mean the difference between an open or an unsubscribe, a click or a delete, a reply or an ignore. If you or your company don’t have optimal name recognition, be sure to share what contacts and clients do.

A/B testing 214

A/B testing Inside sales Contact Consult 214

Search Engine Land

DECEMBER 26, 2023

Google launched nine confirmed algorithmic updates in 2023, as well as a new AI search engine, the Search Generative Experience. In 2022 and 2021, Google had 10 confirmed algorithmic updates. Unless Google rolls out a new update this week, Google would have rolled out one less update in 2023 than it did in 2022 and 2021.

Niche 137

Niche Launch Engineering Start-ups 137

Search Engine Land

FEBRUARY 13, 2024

” New reviews spam algorithm Google said it launched a new algorithm last year to better to detect and remove fake reviews. None of us like to be hit with spam, and none of us like to have fake reviews left on our businesses or clients’ business listings.

Technique 140

Technique Launch Gaming Networking 140

Search Engine Land

FEBRUARY 1, 2023

Revamped Google Partners program finally launches In 2022, the changes to Partners program requirements, originally announced in 2020 , finally took effect. Read all about it in Google finally launches revamped Partners program. billion 2022: Alphabet announced revenue of $75 billion in Q4 of 2021. Of that, $61.2

Engineering 117

Engineering Click Through Rate Campaign Launch 117

Martech

JANUARY 12, 2022

TransUnion clients will benefit from the added Acxiom intelligence through TransUnion’s TruAudience Data Marketplace. The TruAudience suite was launched in 2021 , and resulted from TransUnion’s moves in the advanced TV space in recent years, including the acquisition of CTV identity company Tru Optik.

Gaming 109

Gaming Launch Campaign Clients 109

Search Engine Land

JANUARY 4, 2023

OpenAI-launched chatbot ChatGPT several months ago and it has become incredibly popular across the web. ChatGPT is a chatbot launched by OpenAI in November 2022. ChatGPT is a chatbot launched by OpenAI in November 2022. What is ChatGPT. Some have called ChatGPT the Google killer, but that may be a stretch.

Launch 100

Launch Technique Engineering Clients 100

Veloxy

MAY 30, 2022

Imagine for a second that you launch an email campaign to 250 of your hottest leads in Salesforce. Sales managers are looking to consolidate their sales tech stacks in 2022, so choosing an email tracking tool that satisfies all of the three aforementioned features is essential. Automates Lead Prioritization and Outreach. Do me a favor.

Inside sales 189

Inside sales Contact Follow-up Outside Sales 189

Martech

MAY 13, 2024

The end result was a successful community launch that garnered over 2,000 users in only three months. Our community launch enabled our user researcher to monitor, evaluate and prioritize customer sentiment in near real-time which, in turn, kept our product development roadmap nimble.

Growth 115

Growth B2B Launch Follow-up 115

Search Engine Land

JANUARY 6, 2023

in 2011, startup search engine Blekko launched a spam clock that estimated 155 million spam pages had been created since Jan. Read all about it in Blekko Launches Spam Clock To Keep Pressure On Google. 2022: After eight months on pause, AdSense publishers could once again create Related search style experiments. The Spam Clock.

Sports 114

Sports Gambling Manufacturing Launch 114

Search Engine Land

JANUARY 26, 2023

Google AdWords API launches In 2005, Google launched the Google AdWords API. It wasn’t until April 29, 2021 that Google would tell developers using the AdWords API they would need to upgrade to the Google Ads API by April 27, 2022. Google said API usage would be free, though activity was capped via a quota system.

Gambling 84

Gambling Launch Engineering Campaign 84

SaaStr

JANUARY 19, 2023

We’ll see 2,500+ of the best SaaS founders, execs, and VCs June 6-7 at 2022 SaaStr Europa ! With free developer tools available, Cyclr helps you create and launch your own integration library with 400+ (and growing) connectors. Grab tickets here. Join these incredible companies to experience all the value of SaaStr!

Growth 103

Growth Launch Price Clients 103

Martech

AUGUST 25, 2022

It’s one of the fastest major launches we’ve seen, with the product going from general availability (Nov 2021) to forced migration (Sep 2022) in less than a year. Source (Optmyzr internal data from May 2022. Agencies and PPC managers need to ensure their clients are ready for this wait. 13,671 accounts and 1.7m

Campaign 112

Campaign E-commerce Objectives and Key Results Profit margin 112

SaaStr

NOVEMBER 21, 2022

Robert Butler, Chief Commercial Officer at Payrix, has spent over 25 years in fintech and has most recently grown Payrix from $4 million to $100 million in ARR over the last four years, leading to a successful buyout and the launch of Worldpay for Platforms. Tip #1: Maintain a hyper-focus on your ideal client profile. .

E-commerce 97

E-commerce Retail Clients Referrals 97

Hubspot

APRIL 23, 2025

I once worked with a client who completely changed the way I think about business growth. Tech companies co-developing a product, then parting ways once its launched. Meanwhile, Accenture locks in a major telecom client, helping shape the AI-driven future of one of Australias biggest providers. I asked him what changed.

X-functional 56

X-functional Manufacturing Non-Profits Government 56

Martech

SEPTEMBER 27, 2023

The swift uptake in 2022 of ChatGPT and its image-creation cousin, DALL-E (just to name two), meant marketers had finally found the tools they needed all along to take the grunt work out of content creation and give them more time to think of ways to improve their email programs.

Strategic planning 131

Strategic planning Strategize Technology Technology 131

Search Engine Land

MARCH 9, 2023

Semrush data showed that the February 2023 update was more significant than the July 2022 product reviews update. The reason Semrush compared it to the July update and not the September 2022 product reviews update is that there was an overlap of updates, with the September 2022 core update also rolling out at the same time.

Product 81

Product Niche Promote Manufacturing 81

Martech

NOVEMBER 14, 2023

In 2022 and 2023, we witnessed first the rollout of AI-driven bots like ChatGPT , DALL-E, Bard and Bing Chat and then a host of proprietary vendor tools that businesses of all sizes and capabilities could use. AI carved out a bigger footprint in email marketers’ discussions in 2022 and 2023.

Retail 134

Retail Niche Objectives and Key Results Technology 134

SaaStr

APRIL 2, 2023

Mistake: On the other hand… not betting on the team that got me there “Everything will be fine once we get a new head of [X]” -every startup CEO ever (also me, frequently) When you launch a company, the initial team is usually whoever you can get. Teammates and clients will leave. To run a startup, you have to make bets.

X-functional 130

X-functional Clients Growth Start-ups 130

Search Engine Land

DECEMBER 6, 2023

To try to focus or zoom in on the core update, Semrush pulled data from November 6 to November 8, prior to the Reviews update launched. The September 2022 broad core update was less impactful than previous core updates and finished on Sept. The May 2022 broad core update was a significant and fast update.

Niche 109

Niche Retail Engineering Start-ups 109

Search Engine Land

MARCH 3, 2023

She announced her departure in June 2022 and officially transitioned out of her COO role by August. Also on this day Google launches new Google Analytics 4 home page 2022: Google said “the Home page surfaces information that’s relevant to you based on your behavior in Analytics.”

Launch 88

Launch Engineering Campaign Entertainment 88

Martech

MARCH 7, 2022

She did what Feedback Loop tells its clients to do: She tested. The new blue website launched on February 14, 2022. On the heels of the website’s success, Feedback Loop launched a content syndication program. On the heels of the website’s success, Feedback Loop launched a content syndication program.

Customers 98

Customers Launch A/B testing Campaign 98

Search Engine Land

DECEMBER 4, 2023

Looking back at ChatGPT’s debut ChatGPT launched on Nov. 30, 2022, offering free access to what seemed like an impossibly smart AI chatbot. GPT-4 performs better for writing, so the extra cost and latency are worth it when I need to write a landing page copy or a report to be shared with a client.

Objectives and Key Results 106

Objectives and Key Results Campaign Launch Strategize 106

Closing Bigger

MAY 6, 2020

Updated May 11th 2022: In two short years we have seen much of what was discussed in this post happen. I too am very worried about the health and well being of my family, friends, clients and community. Once again we are into another downturn. It’s easy to just freeze. Things will also never be the same.

Hospitality 52

Hospitality Price Cold Call Drivers/motivators 52

Search Engine Land

JANUARY 10, 2023

So much so that we usually break up our SEO checklist into pre-launch, launch and post-launch activities when involved in a site migration. For example, you might have an easier time ranking for something like “list of top video games in 2022” versus just “games.”. And make no mistake – there is a lot to consider.

Gaming 19

Gaming Launch Engineering Follow-up 19

Hubspot

JUNE 15, 2020

By 2022, Statista anticipates that more than 333 billion emails will be sent each data. Apple iPhone is the most popular mobile client for reading emails with 29 percent of all opens occurring on this platform. Launching a mobile-responsive email design can increase unique mobile clicks by 15%. Campaign Monitor, 2018).

Click Through Rate 101

Click Through Rate Campaign Lead generation Launch 101

Search Engine Land

MARCH 21, 2023

Google Search Console to show event rich results errors for missing locations 2022: Google Search Console’s rich results report could now show you more warnings for event structured data markup if the event is missing a location. & NBC To Launch YouTube Competitor 2007: News Corp. Instagram product tags rolling out to all U.S.

Appointment 81

Appointment Engineering Sports Campaign 81

Search Engine Land

MARCH 15, 2024

Here’s a screenshot that shows the site-wide visibility after we just landed a single high-authority digital PR link for a client: The red mark is the day the link was earned and is the site-wide visibility tracker in Semrush. This client also seems to have done well with the Google update. And that’s the modern state of link building.

Networking 94

Networking Niche Launch Up-sell 94

Salesforce

FEBRUARY 26, 2024

While the introduction of the modern copilot is linked to the launch of GitHub Copilot in 2021, these AI assistants go back even further. Imagine you’re booking a business dinner with a client based in a different city. Take the example of setting up dinner with your client, Ted. Here’s the difference between now and then.

Healthcare 111

Healthcare Real Estate CRM Finance 111

Martech

MARCH 6, 2023

The tool quickly attracted techies and non-techies because one prompt can generate a response usable by editors, PR teams, developers or executives to create white papers, software programs, client presentations, press releases and more. That’s why it cannot answer questions about events that happened from 2022 to date.

Legal 115

Legal Technology Technology Presentation 115

Martech

MAY 30, 2024

This is a common struggle new clients bring to our demos, and here’s the truth: warm-up tools are great for beginners but are ineffective at improving email deliverability. of all emails worldwide were identified as spam, a 3% decrease from 2022 but still a significant reason for spam filters to become increasingly aggressive.

Lead generation 114

Lead generation Follow-up Growth Consult 114

Search Engine Land

MARCH 24, 2023

’ SEOs talk pivoting and planning for a future after COVID-19 2020: What veteran SEOs were doing to help clients adapt to business during and after the pandemic. Google Launches Major Push To Get Local Businesses Online, Improve Data 2015: New site offered tools, content and solicited business owners to update information.

Engineering 106

Engineering Non-Profits Transportation Networking 106

Martech

NOVEMBER 14, 2022

Retailers are responding to their bargain-hunting customers by launching holiday campaigns even earlier this year. This year, my agency was insanely busy working with both long-term and new clients on their tech stacks. Many of these clients were unhappy with their technology and asked us to find new vendors or move to new ones.

Retail 112

Retail Campaign Clients Drivers/motivators 112

Martech

DECEMBER 15, 2022

It seems as if we have been thinking about Holiday 2022 since we put the decorations away last year. A recent test for my agency’s client, Cannadips, found the right approach based on our key success metric: placed orders. Our client wanted to use browse abandonment to recover more potential lost sales. Time on page.

Objectives and Key Results 102

Objectives and Key Results Cross-sell A/B testing Promote 102

Search Engine Land

APRIL 11, 2023

As an SEO agency specializing in ranking drop solutions , we’d love for each client to come out on top after every Google update. Realistically, that’s not always the case – but the insight and advice we’re able to provide to clients throughout “the worst of times” is often some of the most valuable work we provide.

UX 77

UX Click Through Rate Clients Trust 77

Martech

SEPTEMBER 22, 2022

But this is not practical for most companies, like some of my clients and probably like your company. We all have so many different things going on, and most of my clients are focusing on what’s in front of them right now. I recently hosted a client’s lunch-and-learn session about journey mapping and its importance.

Appointment 106

Appointment Profit margin Retail Price 106