great-design-starts-from-the-outside 
Partners in Excellence
OCTOBER 15, 2021
I’ve spent some portion of my career with product designers. It has given me the opportunity to hang out with a lot of interesting people, whether they designed automobiles, airplanes, mobile devices, buildings, or even fashions. Their new product design process was fascinating.
Martech
MARCH 20, 2024
Here are seven critical lessons learned from my 15 years of experience guiding global B2B technology companies through rebranding initiatives, as an internal team member and external consultant. Start with soul searching What is your why? Start with soul searching What is your why? If you do business outside the U.S.,
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Search Engine Land
MAY 9, 2024
That’s where design thinking comes in. What is design thinking? Design thinking is exactly what it sounds like: adopting a designer mindset. It’s a human-centered framework for problem-solving the way a designer would – by setting out to solve a problem using creativity rather than data alone.
Veloxy
AUGUST 31, 2023
You’re not the only outside sales rep feeling that way. This article doesn’t list every outside sales strategy under the sun. These are tactics that have helped outside sales professionals grow their pipeline by 300% in one month. Here’s a mentality that top-tier outside sales gurus have.
Martech
DECEMBER 19, 2023
I often do the bulk of my reading for the year between October and March because then it’s outside time (which isn’t to say you can’t read outside). One of the joys of living in a place where the winters tend to be long and dark is the time it allows for reading. We live in a time when we’re surrounded by marketing.
Salesforce
JANUARY 10, 2024
Designing and building world-class enterprise products is a delicate balance of art and business. Every day, UX designers at Salesforce do the work of closing the gap between what our customers need and what our current product can do. Product UX design principles can help you and your team, too. Enter Sales Cloud Everywhere.
Search Engine Land
DECEMBER 21, 2023
I often do the bulk of my reading for the year between October and March because then it’s outside time (which isn’t to say you can’t read outside). One of the joys of living in a place where the winters tend to be long and dark is the time it allows for reading. We live in a time when we’re surrounded by marketing.
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