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Urban digital transformation: Insights for marketers from global smart cities

Martech

These urban centers are leveraging technology to modernize their infrastructure, preserve their rich histories and rebrand themselves for the future. Between 2019 and 2023, Austin’s VC-backed tech startups experienced a 23% growth in their workforces, while big tech firms grew their teams by 44%.

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Retail media networks continue to grow: 2025 predictions

Martech

Over the last year, the RMN space saw new in-store standards and solid growth. These models mix in-house technology with third-party solutions. This approach will enable faster launches, scalable growth, and strategic control, resulting in accelerated adoption and innovation across the industry. This is likely to continue.

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JIT Inventory Defined: A 2024 Guide to Just-in-Time Inventory

Salesforce

JIT improves cash flow by reducing tied-up capital in inventory, freeing up resources for investments in growth and innovation. This can free up cash that can be used for other purposes, such as investing in growth opportunities or paying down debt. Higher transportation costs can also be a disadvantage of JIT inventory management.

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Mastering AI and marketing: A beginner’s guide

Search Engine Land

The future of AI Before we delve into the historical milestones of AI, it’s important to understand where the technology is heading. 2000s: Big data and AI integration The explosion of big data in the 2000s fueled AI’s rapid growth. AI-powered technologies such as voice assistants (e.g., Processing. See terms.

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Scaling 6 Products to $100M+ ARR Each: Samsara’s CPO Kiren Sekar on Multi-Product Growth

SaaStr

After Meraki’s acquisition by Cisco, Sekar and several colleagues founded Samsara in 2015 to bring modern technology to physical operations industries that were still using antiquated systems. Samsara achieved remarkable growth – from $1M ARR a year after launch to $100M ARR just 2.5 years later. Now well above $1.3B

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Four Pros and Three Cons of Usage-Based Pricing (and How to Know If It’s Right for You)

Salesforce

Transportation and mobility: Ride-sharing companies use a model in which passengers are charged based on the distance and duration of their trip. The switch is usually transformative, requiring processes and technology across the organization to shift or be redesigned. Learn how Revenue Cloud can help. Get the e-book

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Gross Profit Margin: How to Calculate It and What It Tells You

Salesforce

By understanding gross profit margin, your business can make informed decisions to optimize your profitability and drive sustainable growth. By closely monitoring and analyzing GPM, you can gain actionable insights to drive profitability and sustainable growth. Get started with Starter Suite today and take control of your growth.