SaaStr

APRIL 16, 2024

Dear SaaStr: What Do You Do When Your Startup is Not Growing Anymore? More on that here : When You Fall Out of Product-Market Fit (Updated) Second, focus on the customers you do have and making them super happy. If you have a ton of money, yes, you can sort of spend your way out of it, to some extent.

Referrals 107

Referrals Growth Promote B2B 107

SaaStr

MAY 7, 2024

At SaaStr AI Day, Siqi Chen, founder, and CEO of Runway , discussed his belief of why every role will become a prompt engineering role, along with some no-code AI tips showing how to build products without knowing how to code. Then, they draft a customized email for that person and put the draft inside the draft folder of a sales rep.

Engineering 79

Engineering Finance Strategize Follow-up 79

Veloxy

DECEMBER 7, 2022

But you don’t need to take our word for it; you can see what our customers have to say by taking a look at our ratings. You can read our customer reviews on the G2 website to discover more about our performance ratings and how we are rated above the competition. How does AI Sales Assistant Software Work?

Sales 246

Sales Entertainment Pipeline Follow-up 246

Veloxy

JUNE 17, 2021

We’ve all heard the saying over and over; time is money. Unfortunately, there isn’t really a method to calculate how resourceful we are with our time. Sure, you might have quotas and deadlines that show accomplishment, but what exactly is the rate of your efforts? What Can I Do To Make Money Faster?

Pipeline 306

Pipeline Non-Profits Sales Quota 306

SaaStr

MAY 14, 2024

At SaaStr’s inaugural AI Day, the Senior Director of Product Management at Panoptica by Cisco, its incubation team, Alex Jauch, talks about how GenAI is powering app security, how Cisco is using it, and how you can use GenAI to protect other businesses. GenAI does change everything. You’ll discover that on your own.

UX 80

UX Intrinsic Product Conversion 80

Martech

APRIL 29, 2024

We’ve all seen companies get so caught up in the pursuit of quick wins that they make impulsive decisions, cut corners and completely lose sight of the big picture. It’s about making tough calls and trade-offs to focus on what matters. Making a real difference? They’ve got a point. It’s not pretty.

Strategize 106

Strategize Negotiate Follow-up Growth 106

Martech

MARCH 29, 2024

Forbes identified the end of agile as far back as 2019 because it “became a religion and like most religions, it really didn’t make that much sense to the outsider — or even to the participants.” And what does this mean for the future of agile? I’m here to tell you there’s truth in these accusations.

Manufacturing 113

Manufacturing Promote Pipeline Technique 113

SaaStr

APRIL 19, 2024

How do you reverse-engineer your first million as a SaaS startup founder? SaaStr founder and CEO Jason Lemkin chats with Sam Parr on the popular YouTube channel and podcast My First Million about what’s required to make it on the map for a $100M exit and then reverse engineers the steps to get there. 50 or $1.

Engineering 101

Engineering Price Cross-sell Niche 101

SaaStr

OCTOBER 6, 2023

If you’re a seed-stage startup, Michael shares the best ways for you to present your company to startup investors. Stand Out by Being Concise and Easy to Understand Michael has done over 2000 YC interviews, and the one thing founders don’t understand is that if investors don’t know what your company does, they can’t fund you. “The

Pitch 90

Pitch Presentation Price Start-ups 90

Search Engine Land

APRIL 16, 2024

What matters is that you reach your customers when they need to be reached, with the right experience. Real-time marketing is not so much having all the answers all the time, but giving customers what they need, when they need it. Open the report What you’ll learn What is real-time marketing and how does it use real-time data?

E-commerce 78

E-commerce Hospitality Strategize Follow-up 78

Hubspot

MARCH 18, 2024

Research shows there is a weapon you can use to increase your sales performance — a sales strategy that's effective no matter where you work or what you sell. Strategically framing your prices. Here, I‘ll discuss four tactics you can use to frame your prices as effectively as possible — without resorting to discounting.

Price 76

Price Objectives and Key Results Pipeline Pitch 76

Martech

OCTOBER 16, 2023

We don’t want to skimp on quality, but we have had to learn how to do a lot with a little because we’re chronically understaffed and underfunded. Marketing automation gives you a way to have regular emails that focus on predictable behavior so we can send out an email when a customer achieves a goal or reaches a trigger or intent point.

Cross-sell 135

Cross-sell Retail B2C Strategize 135

Search Engine Land

MAY 3, 2024

How to optimize local pages to win more local traffic All of your service area pages should target your most important keyword patterns, along with any long-tail supporting keywords you want to rank for in those areas (i.e., “[service] in [city]”). There are only so many unique ways to talk about your most important services.

Service 100

Service Trust Clients Cross-sell 100

SaaStr

MAY 8, 2024

For folks on social who complain about how hard the market is, most of them aren’t hireable. Some people are unwilling to work in the current environment and blame it on customers and the macro. How Does That Impact Sales and Marketing? If you compare your company to two years ago, you have to be twice as efficient.

Quota 85

Quota GTM Price Finance 85

Search Engine Land

APRIL 15, 2024

In this article, I will outline a process that shows you exactly how to do that and provide a simple template you can fill out to take your content to the next level. Any savvy marketer knows you build trust with your prospects by being helpful and sharing. Step 1: Goals What is your goal for this content?

Process 114

Process Objectives and Key Results Angle Follow-up 114

SaaStr

MARCH 19, 2024

If you’ve been an operator in the SaaS industry for a long time, you’ve probably considered starting your own company. What does it take to become a founder, and how does it differ from operations? If you can do that, it’s a better approach than having an idea, raising and spending money, and then having to pivot.

Networking 83

Networking Finance Pipeline Engineering 83

SaaStr

MARCH 20, 2024

With personal experience from EchoSign and other high-growth companies, he was spoiled when it came to those companies raising money from exceptional VCs. That’s how hard it can be to get funded. So, unless you can make the argument that it’s going to return the fund, it’s not that interesting.

Quota 105

Quota Finance Drivers/motivators GTM 105

Martech

MARCH 4, 2024

As a leader, you must be agile enough to pivot as you learn new information about the marketplace, your customers and disruptive new technology. It’s critical to constantly re-evaluate how you market and sell our products to customers because what worked last year, or even last month, may no longer be relevant.

Technology 115

Technology Technology Launch Product 115

Partners in Excellence

DECEMBER 29, 2022

This is Pop Quiz, answer these two questions—choose any of your important customers to think about the answers: How does your customer make money? How do your customers think? ” There are hundreds of things the customers must consider in order to make money.

Manufacturing 76

Manufacturing Finance Service Launch 76

Partners in Excellence

JUNE 5, 2023

Some of it focuses on strengthening value propositions, finding ways to increase the value customers might realize through a change effort. Regardless how powerful our value proposition might be, how much value the customer might realize, their focus is on what they must do to get through the tough economy.

Sell 96

Sell Government Pitch Clients 96

Salesforce

APRIL 24, 2024

Imagine if your furniture and belongings could just teleport to your new place in perfect condition. It’s not possible (yet) in the physical world, but with zero copy integration, that’s how you can handle your customer data. So how does zero copy integration work? They don’t have to.

Customers 124

Customers Transportation Government UX 124

Martech

APRIL 5, 2024

Users may also not be properly trained to use the martech platforms and may not receive the necessary support to learn how to better use them in their day-to-day work. Ultimately, martech platforms must address two types of marketing problems: customer-facing communication issues (e.g., Can platforms automate paid media segmentation?

Strategize 100

Strategize Campaign Technology Technology 100

Salesforce

JANUARY 31, 2023

How much does it cost your business if your equipment goes down for one hour, one day, or one week? What kind of impact does equipment downtime have on your customers and your reputation? Discover how your company can be more proactive by checking out our latest field service guide today.

Service 98

Service Manufacturing Contract Electricity 98

Lead Fuze

JUNE 26, 2023

Comprehending how a digital marketing agency gains income is imperative for sales representatives, recruiters, startups, marketers and entrepreneurs. We’ll also explore how balancing revenue with business expenses plays a significant role in an agency’s financial health. How do digital marketing agencies make money?

Strategic partnership 97

Strategic partnership Profit margin Non-Profits Strategize 97

SaaStr

MARCH 12, 2024

First, there are three types of acquisition deals: Talent — To get the expertise on your team and more firepower. Not only do you have to pass the hiring interviews as a Founder, but everyone on your team does, too. The person who makes the decision is ultimately the product person. Build relationships with product.

Negotiate 90

Negotiate Finance Launch Start-ups 90

Gong.io

JANUARY 2, 2023

How do you know if a potential customer is a good fit for your solution? How do you know whether to move prospects through your sales funnel or disqualify them? We’ll also cover the different sales qualification frameworks you can use to streamline your qualifying process. Improves your close rates.

Sales 149

Sales Prospecting Pipeline Pitch 149

Martech

MARCH 12, 2024

You’re likely familiar with the Pareto Principle, the old 80/20 rule and how it applies to marketing — 80% of your profit comes from 20% of your customers. You also know who those “best” customers are. The metric that illuminates your best customers is customer lifetime value.

Customers 99

Customers Drivers/motivators Construction Legal 99

Martech

APRIL 4, 2024

Focus A focused email marketer can envision email’s roles in the organization’s marketing universe and how the channel can contribute to growth and optimization beyond the marketing department. Part of this focus is an insistence on letting strategy lead the way in making decisions. They help others find solutions.

Strategize 91

Strategize Growth Campaign Legal 91

Search Engine Land

FEBRUARY 21, 2024

To effectively reach and engage customers, businesses must adopt a multichannel marketing approach, leveraging various online and offline channels based on customer preferences. However, to ensure a consistent brand experience across these channels, it’s crucial to integrate SEO into the multichannel customer journey.

Customers 112

Customers A/B testing Strategize User Experience 112

Search Engine Land

APRIL 30, 2024

You try to define your target market, only to be told, “Our audience is anyone who wants our product – we don’t exclude anyone.” This article tackles the steps to successfully transform your PPC ads just by focusing on the people who click them. Measure your success using the right metrics to know if your ads are effective.

CTR 103

CTR Real Estate Legal Clients 103

SaaStr

NOVEMBER 8, 2023

In SaaS, we talk a lot about hyper-growth, uber-successful companies, but many founders, including hyper-growth founders, make mistakes over and over. But you have to hold yourself to the highest standards because your team relies on it. The Takeaway: Hold your leaders to the highest standard possible. This list goes on.

X-functional 97

X-functional Contract Growth Quota 97

SaaStr

DECEMBER 29, 2023

In part two we head into IPO waters, how to incorporate AI into your products, the best way to drive employee performance, pricing models, and much more. Q: How do you stand out in terms of customer acquisition against large competitors who aren’t incorporating AI? Before, humans graded the outcome of customer support.

Customers 94

Customers Price Growth Construction 94

Partners in Excellence

DECEMBER 15, 2023

It’s the deep probing, deeper questions that tell me how engaged the people I’m talking to are (and how engaged I am.) How do we provoke this level of engagement? How do we engage people in ways that encourage deeper questions? ” Manager: “Your pipeline sucks, you need to fill it!”

Construction 120

Construction Pipeline Gaming Conversion 120

Martech

DECEMBER 29, 2023

And, it makes sense — brands stand to capture more business by stacking similar promotions to capitalize on Black Friday. They should start by answering these questions: How much of the spike in sales represents long-term consumer value for our brand? How much trust do consumers have in us? This year alone, U.S.

Trust 101

Trust Drivers/motivators Repeat business Campaign 101

SaaStr

NOVEMBER 15, 2023

The majority of their customers use 5 or more modules. #3. Consistently Strong NRR — And Higher Than 2022 Crowdstrike has targeted a 120% NRR benchmark and it’s interesting to see how it’s fluctuated blow over the past 5+ years. But even there, it makes sure it turns a profit. Only Founded in 2011.

Non-Profits 106

Non-Profits Cross-sell Growth Service 106

Partners in Excellence

DECEMBER 23, 2022

The lack of knowledge about things that seem so basic to engaging our customers in business relevant conversations is shocking. One very talented Regional VP shared that as he is conducting reviews with his people, he asks a couple of simple questions, “How does this customer make money?

Customers 62

Customers Territory Manufacturing Contract 62

Salesforce

NOVEMBER 16, 2023

Marketers can plug into this by rewarding customers who share their positive experiences with the world. You’ve probably turned to your network at some point during a decision-making process, for both personal and business matters. What is referral marketing and how does it work? And how is this done?

Referrals 124

Referrals E-commerce Promote CRM 124