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Your First Funnel Challenge Review: Should You Sign Up?

ClickFunnels

The Your First Funnel Challenge is a 5-day online intensive where you get to walk side-by-side with real-world entrepreneurs to launch your first (or next) business idea. Jamie Cross. She is a #1 best-selling author and 7-figure business owner… all thanks to the power of funnels. What is The Your First Funnel Challenge?

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The CRO & CMO Playbook for Creating GTM Alignment

Sales Hacker

Lisa Horner (CMO) and Marcy Campbell (CRO) created a cross-functional framework: UCE brings together marketing, sales, customer success, and services. Launches temporary Stream Teams to tackle GTM priorities. Planning becomes cross-functional by default. Campaigns launch with GTM baked in. An SDR lead. An AE lead.

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What Is Product-Led Sales? The Ultimate Guide

Salesforce

These insights offer an opportunity for sales teams to tailor their outreach and identify upsell and cross-sell opportunities. But launching a successful product-led sales motion requires more than just a great offering. Fantastic that’s an essential first step. Watch the demo

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This day in search marketing history: January 7

Search Engine Land

in 2011, startup search engine Blekko launched a spam clock that estimated 155 million spam pages had been created since Jan. Read all about it in Blekko Launches Spam Clock To Keep Pressure On Google. Google Ads to allow ads for sport betting in New York. Google My Business launches new performance reporting.

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4 Ways New Data Cloud Features Help You Personalize Ads by Salesforce

Martech

Our community came together in December at World Tour New York to learn about the latest marketing innovations and how to reach customers better. The new Data Cloud integrations allow you to launch ad campaigns that are more relevant(using first-party data) and efficient, through the power of automation.

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13 Ways Sales Cloud, Revenue Cloud, and Agentforce for Sales Are Helping You Sell More, Faster

Salesforce

Onboard fast, sell faster See how Sales Cloud speeds up the sales cycle with data and AI, making you more efficient at every step. You’ll get quality scores, downloadable results, and the confidence that your agent is ready for launch. This is just the tip of the productivity iceberg. Use filtering settings to customize the display.

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Competitive Pricing: The Secret to Winning More Deals

Salesforce

Your business will have to set firm red lines that cannot be crossed, no matter how badly the sales team wants to close a deal. Penetration pricing: A penetration pricing strategy involves drastically discounting a product, even to the point of selling it below cost. Your bottom line will depend on it. Watch the demo

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