ClickFunnels

JANUARY 30, 2022

They can demonstrate how they offer something that no one else has. For many years, this has been an effective strategy, but times are changing. Brand storytelling has become a bit of a buzzword in the past decade or so. Your brand storytelling can become a major component of your very brand identity.

Entertainment 246

Entertainment Promote Price Product 246

ClickFunnels

SEPTEMBER 27, 2021

Let’s start by defining the key term of this article: A lead is a potential customer who has given you their contact details (typically either their name and email address or just their email address). The post 5 Ways To Generate More Leads For Lawyers [A Guide] appeared first on ClickFunnels. Want to get more clients as a lawyer? …etc.

Referrals 237

Referrals Legal Lead generation Non-Profits 237

Search Engine Land

MARCH 6, 2024

All this typically becomes apparent via performance once that connection is made and a partnership starts. That’s why optimizing every one of your business’s social media profiles efficiently is so important. Marketing channels and the teams managing them should be constantly collaborating and avoiding operating within silos.

Objectives and Key Results 115

Objectives and Key Results Cold Call Cross-sell Engineering 115

Partners in Excellence

OCTOBER 13, 2020

In the past 6+ months, the world has turned upside down. ” But, the pandemic, has created a tremendous opportunity—individually and organizationally. Alternatively, our success might breed complacency, or an attitude of “why change?” Or how Amazon has disrupted so much in B2C and retail.

B2C 111

B2C Retail Networking Clients 111

ClickFunnels

JANUARY 30, 2022

Whenever I see a website with a lot of fluff, it’s immediately apparent that the site has no direction. Here’s Susan again: “Removing clutter and opting for a clear, easy message creates a better user experience for one obvious reason. The post 8 Website Design Tips For Small Business Sites appeared first on ClickFunnels.

Real Estate 227

Real Estate A/B testing Represent Entertainment 227

ClickFunnels

JANUARY 30, 2022

Andrey was living in Bali at the time, which meant that an income of $1,000 per month would have allowed him to become a full-time indie hacker, which was his dream. So how did a guy who barely knew how to code become a successful software entrepreneur in just over a year? This is most obvious with info products such as online courses.

Sell 246

Sell Up-sell Networking Promote 246

ClickFunnels

DECEMBER 13, 2021

A lead is a potential customer who has: Expressed an interest in your business. Note that a person has to meet both of these criteria to be considered a lead. Once the potential customer gives you their email address, they become a lead and enter your sales funnel. Generating traffic. Funnel building. Continue reading….

Lead generation 263

Lead generation Promote Contact Campaign 263

Search Engine Land

MAY 3, 2024

But recently, Jo has felt like she has to hide the fact that she’s working outside of traditional working hours. “I I think burnout is a term that’s become quite trendy to use now. Passion vs. obligation I spoke to a technical SEO professional, let’s call her Jo, as she wanted to remain anonymous. It seems crazy to me.”

Contract 97

Contract Start-ups Drivers/motivators Meeting 97

Martech

JANUARY 29, 2024

Since the early large language models (LLMs), Google’s BERT and OpenAI’s GPT-2, were released five years ago, the world of automation has never been the same. It also has marketers asking two age-old philosophical questions, “What does it mean to be human?” mass production, low-cost fashion)?”

Closing 101

Closing Technology Technology Technique 101

Heinz Marketing

SEPTEMBER 26, 2023

The template reinforces a default way of thinking about our product and provides no guidance as to thinking outside of the box and reframing our product as something other than what may be most obvious (ex. For part one of this book summary and learnings, please see my blog written here.

Education 70

Education Strategize Consult Product 70

Veloxy

MAY 4, 2021

Email has become indispensable in a modern sales environment as you’ll see in our email marketing Ebook. Simply put, sales email tracking helps your sales team to know exactly when, how, and why a recipient engaged with their email. For during those old, dark days, there was no email tracking.

CRM 279

CRM Technique Follow-up Sales 279

Spiro Technologies

MARCH 24, 2022

And many, such as courtesy or a positive attitude, are too obvious to discuss. Instead, we put together a list of less obvious soft skills that can make a big difference in your day-to-day life as a salesperson: 1. This soft skill has to do with how you convey messages without speaking. Non-verbal communication. Adaptability.

Inside sales 105

Inside sales Prospecting Consult Price 105

Martech

DECEMBER 10, 2021

Why we care. Brick and mortar is with us still and in-person shopping will grow again, but digital shopping has become an everyday reality for almost everyone. Brand awareness, in this context, is important for revenue as well as reputation. The survey, conducted for Sprout Social by Lucid, questioned over 1,000 U.S.

Meeting 111

Meeting Service Process Product 111

Search Engine Land

MAY 7, 2024

The obvious culprit: The second ad is from an affiliate. The obvious culprit: The second ad is from an affiliate. In this example, a brand violation instance has been captured using Adthena’s Ad Hijacking Detection for a hotel brand (the brand name has been changed for anonymity). What is ad hijacking?

Commission 83

Commission Campaign Legal Referrals 83

STAR Results

OCTOBER 11, 2021

Why You Need To Hire A Coach. Coaching also has an impact on an organization’s financial performance; according to an ICF and HCI study, 60% of respondents from organizations with strong coaching cultures report their revenue to be above average, compared to their peer group. Do you have a coach ? Gain a competitive advantage.

Sports 167

Sports Clients Technique Drivers/motivators 167

Martech

OCTOBER 19, 2022

Consumer data collection has exploded over the past decade. Data-driven marketing has had a transformational shift not only in how we engage with our customers but, even more importantly, in how we target new prospective customers. Most pointedly, is today’s reliance on data-driven targeting becoming a surveillance state?

Customers 133

Customers Cross-sell Retail Prospecting 133

Sales Pop!

MAY 12, 2024

And while his teachings provided countless gems of true wisdom for us all, there’s one quote that has always captivated me. What you think, you become. We’re all familiar with The Buddha. Born somewhere in the vicinity of 500 BC, he developed a following that today boasts 10% of the world’s population. The mind is everything.

Sell 52

Sell Pharmaceutical Healthcare Up-sell 52

Partners in Excellence

APRIL 24, 2020

As we look at our own companies, every organization has had to reset their plans to adjust to the new realities presented by this global health and economic crisis. As we look at our own companies, every organization has had to reset their plans to adjust to the new realities presented by this global health and economic crisis.

Prospecting 115

Prospecting Pipeline Presentation Growth 115

Search Engine Land

FEBRUARY 20, 2024

You don’t know PageRank Since its introduction 25 years ago, PageRank has been on SEOs’ minds – and understandably so, since Google has been using PageRank for its internal calculations ever since and continues to do so. In consequence, often, more important website SEO signals worsen or become inconsistent.

Gambling 114

Gambling Cross-sell CTR Represent 114

Partners in Excellence

JANUARY 5, 2023

Some of you might respond, appropriately, “Well Duugghhh Dave, isn’t that why it’s called discomfort?” ” It’s obvious, we are comfortable with that which is familiar. Our challenge with change, often has less to do with knowing what to do, but it’s our inability to resolve our discomfort.

Technique 105

Technique Sell Customers Conversion 105

Martech

JANUARY 3, 2024

The reasons why consumers might be turned off to social media are obvious, but they aren’t new. Marketers will continue to engage with audiences on social media through advertising and organic social campaigns. The space continues to diversify, with more user-generated content inspired by the emergence of TikTok in recent years.

Entertainment 138

Entertainment Sports Niche Retail 138

ClickFunnels

SEPTEMBER 20, 2021

What often happens is someone becomes interested in making money online, hears that you can do that with affiliate marketing, and then gets into it with the “get rich quick” mindset. That’s why we want to encourage you to ask yourself whether you are willing to commit to this long-term before you get into affiliate marketing.

Profit margin 222

Profit margin Sales Niche Up-sell 222

Partners in Excellence

MARCH 17, 2024

” This is the question David Brock has asked a few salespeople… I also respond to the invitation. And that explains why I didn’t get into sales when I was young. One line stood out, “But the most powerful reason is because sales make me feel useful.” But maybe it’s not that I truly hated it.

Sell 73

Sell Consult Management Consulting Clients 73

Search Engine Land

FEBRUARY 7, 2023

Strictly from a growth marketing perspective, Microsoft has the unique ability to pull in LinkedIn targeting, which could enable an account-based marketing (ABM) strategy for marketers looking for ways to leverage tighter budgets. The first and most obvious is scale. Get the daily newsletter search marketers rely on.

Construction 92

Construction B2B Engineering Networking 92

Martech

OCTOBER 1, 2021

Brand awareness can be found in obvious areas like the ad you see when you’re scrolling through social media, or a pop-up that you click on,” said Sangha. Then the time for a final decision has arrived and the customer makes a purchase. What if a campaign isn’t performing the way it was expected to? Exploration and evaluation.

Customers 131

Customers Campaign Trust Presentation 131

Search Engine Land

JANUARY 29, 2024

This shift has turned the user journey into a multi-touchpoint process, where content shapes decisions across various platforms. This is why an SUA is necessary. Dig deeper: 5 SEO content strategy considerations for 2024 and beyond Why should you conduct a search universe analysis? What is a search universe analysis?

Objectives and Key Results 113

Objectives and Key Results Cross-sell Strategize Retail 113

Martech

MAY 11, 2022

CTV has become the dominant platform globally for video ad impressions according to a new report from Innovid, the independent linear, CTV and digital advertising and measurement platform. This is the first time CTV has out-performed mobile. Why we care. Switching to ad-based revenue models seems an obvious answer.

Territory 91

Territory Campaign Growth Service 91

Heinz Marketing

AUGUST 17, 2022

Sales outreach has become almost exclusively digitalized, as new software and process automation make lead generation efforts so much simpler. This shift in outreach and lead generation has also changed our traditional idea of the Buyer’s Journey dramatically – for better or for worse. The Process. This is for several reasons.

Lead generation 119

Lead generation B2C B2B Cold Call 119

Martech

MARCH 7, 2024

Deprecation has been postponed again and again. ’s Competition and Markets Authority (CMA) has said that Google must not deprecate third-party cookies until their concerns about competition have been resolved. Why aren’t marketers prepared yet? The answer is, perhaps, obvious: the walled gardens.

Advertising/ Marketing 113

Advertising/ Marketing Click Through Rate Cross-sell Government 113

Salesforce

AUGUST 21, 2023

IT has good cause to be concerned: enterprise technology is responsible for approximately 1% of global greenhouse gas emissions. Here are some of the ways technology impacts the planet, and why sustainable IT is becoming a mandate for CIOs. This may not sound like much, but it is equal to the total carbon emitted by the U.K.

Electricity 98

Electricity Agriculture Government Manufacturing 98

Martech

SEPTEMBER 11, 2023

That has all changed, almost overnight. Dig deeper: Why we care about AI in marketing Anyone can play AI tools now exist that anyone can use, and instead of operating behind the scenes, these tools are creating works of art that are front and center. I was able to create stunning image after image all within a few minutes.

Campaign 126

Campaign Launch Represent Strategize 126

Gong.io

OCTOBER 6, 2021

But only one dog has remained through the trying times of Covid —one particularly slobbery, extroverted breed of bulldog named Bruno. Truth is, Bruno had become something of a metaphor for our success and loyalty to our customers. Few things are as comforting as the presence of a dog in the workplace. He was more than that of course.

Angle 153

Angle Represent Drivers/motivators Territory 153

SaaStr

FEBRUARY 19, 2021

Together they discuss: why partners are a moat, why HubSpot avoided going more enterprise, building vs. buying, and building an eco-system. Why Partners Are a Moat. Why Partners Are a Moat. So why isn’t HubSpot trying to take this revenue stream in-house? Halligan: “Marketers like services.

CRM 111

CRM Up-sell Technique Start-ups 111

ConversionXL

JANUARY 8, 2021

Becoming the best at what you do is a never-ending process. Knowing where to turn for inspiration and guidance can be the difference between spinning your wheels and becoming an “overnight” success. Knowing where to turn for inspiration and guidance can be the difference between spinning your wheels and becoming an “overnight” success.

Non-Profits 134

Non-Profits Product Strategize Drivers/motivators 134

Martech

OCTOBER 13, 2023

The customer acquisition cost (CaC) has to be paid back before the customer is profitable. Marketing departments have near-term and long-term responsibilities to the corporation. Near term is entirely driven by the needs and maturity of marketing operations. Positioning is a line in the sand and everything is refined from here.

B2B 118

B2B Prospecting Gaming Campaign 118

Partners in Excellence

APRIL 23, 2020

As much as some will resist the need to change, perhaps waiting things out, hoping things will get back to “the way they were before,” change has become mandatory. We are experiencing the mother of all “trigger events.” We all have a compelling mandate to change. They need and want help.

Customers 108

Customers Territory Growth Sell 108

Hubspot

DECEMBER 12, 2023

We expect the sales game to change every year, but 2023 has stood out as a uniquely transformative one. For Alex Heiden , CEO of Closify , a better approach is to become a resource to buyers, serving them the right content at the right time. Content marketing has to become a focus." Let's dive in.

Objectives and Key Results 75

Objectives and Key Results Pipeline Sales Trust 75