Hubspot

JANUARY 8, 2025

No matter how you angle your pitch, how well you attempt to align your solution with their needs, or how many glowing testimonials you share, theyre just not buying it. However, once youve done so, you wont be stuck in the endless loop of pitching and hoping something sticks. This is their definable, objective goal.

Intrinsic 79

Intrinsic Sell Objectives and Key Results Technique 79

Veloxy

FEBRUARY 13, 2023

While close ended questions give you faster and direct results, open ended questions deliver richer and more valuable insights. Avoid current and future objections Go back up to the top of this blog post and review Jordan Belfort’s three-step open ended sales sequence. Why should you ask open ended sales questions?

Objectives and Key Results 246

Objectives and Key Results Sales Objection handling Follow-up 246

ConversionXL

JULY 3, 2020

But under the hood, things are getting messy, and data gaps will expose the fact that you haven’t thought strategically about your needs. My go-to approach for setting goals is OKRs (Objectives, Key Results) because they marry vague objectives to measurable results. Adding the data requirements.

Pitch 107

Pitch Objectives and Key Results Government Click Through Rate 107

Veloxy

DECEMBER 28, 2023

Get Your Free Ebook Key Takeaways Outside sales is the practice of selling through direct, in-person interactions. Another effective prospecting strategy is cold calling, which, when done correctly, can yield excellent results.

Outside Sales 242

Outside Sales Cold Call Represent Objectives and Key Results 242

Highspot

JANUARY 23, 2025

Key Takeaways Strong soft skills are just as important, if not more so, than technical expertise for sales success. Soft skills training programs help bridge this gap by providing reps with interactive techniques for excelling, driving consistent results, and building stronger client relationships.

Objectives and Key Results 52

Objectives and Key Results Negotiate Cross-sell Technique 52

Martech

NOVEMBER 14, 2023

AI: The shiny object became a genuine business tool Artificial intelligence (AI), and more specifically generative AI for creating copy and images, was the hot discussion topic of the year. A vendor who doesn’t bring a platform with some application or relevance for AI to a pitch meeting will be discounted in the consideration process.

Retail 134

Retail Niche Objectives and Key Results Technology 134

Martech

FEBRUARY 2, 2024

Imagine this: You’re excitedly investing in these advanced tools, convinced they’re the key to transforming your marketing strategy. The reality is that achieving a truly integrated martech ecosystem requires a strategic approach, a keen understanding of the underlying technologies and often, a fair bit of customization.

Objectives and Key Results 105

Objectives and Key Results Technology Technology User Experience 105

Highspot

JULY 3, 2025

Key takeaways Constant communication and collaboration among sales, marketing, and enablement is the foundation of any successful B2B sales enablement strategy today. Ongoing sales rep training and coaching and analysis and adjustment of content provided to and plays executed by sellers lead to B2B sales improvements.

B2B 52

B2B GTM Objectives and Key Results Sales 52

Highspot

JUNE 24, 2025

Key takeaways Sales role plays give sales representatives the space to build confidence in a safe, low-risk environment that encourages them to make mistakes and learn from them. ” This role-play helps sales reps develop a concise sales pitch that’s on message and easy to personalize. They’re missing a few key features.”

Objectives and Key Results 52

Objectives and Key Results Objection handling Negotiate Sales 52

Veloxy

OCTOBER 5, 2023

Writing InMail messages effectively can lead to better results and higher response rates. Beyond character limits, remember that initiating a professional dialogue is the primary objective of an InMail. Personalization Techniques Personalization is key to crafting effective LinkedIn InMail messages that resonate with the recipient.

Objectives and Key Results 162

Objectives and Key Results Technique Networking Cold Call 162

Sales Hacker

JUNE 17, 2020

Objectives and Key Results (OKR) is a collaborative goal setting and planning system designed to create company-wide alignment, engagement, and accountability around ambitious goals. Here’s an explanation of the key terms. OKR Objectives are big, bold, and highly ambitious. KEY-RESULTS.

Consult 80

Consult Objectives and Key Results Sell Management Consulting 80

Hubspot

JULY 22, 2024

I am calling about our software that helps you with the strategic implementation of your biggest problems from Outbound Company. Option 2: Objection I understand. They want to jump straight into their pitch because they’re afraid of rejection. Cold Call Script Examples **The prospect's phone rings** Prospect: Hello?

Cold Call 78

Cold Call Hospitality Objectives and Key Results Follow-up 78

Lead Fuze

MAY 26, 2023

Tracking Progress With Google Analytics Google Analytics is your go-to tool for monitoring traffic sources, user behavior, conversion rates, and other key performance indicators (KPIs). Automate repetitive tasks and save precious time for more strategic endeavors. We’ve got you covered with a strategic and professional approach.

Objectives and Key Results 98

Objectives and Key Results Price Clients Technique 98

Salesforce

OCTOBER 29, 2024

Each step requires detailed knowledge of your target audience and a pitch personalized to them. Simply put, to have the best chance of closing a deal, you need to research your prospects — including their pain points , goals, industry, and competition — and ensure your sales pitch speaks to them.

Objectives and Key Results 52

Objectives and Key Results Territory E-commerce Pitch 52

PandaDoc

JUNE 2, 2025

This is a key moment in the sales conversation, because it helps potential buyers feel like theyre talking to an industry insider who has both the knowledge and the sales experience to help them solve problems. The key is to focus on a business problem that the buyer either hasnt fully recognized or has misjudged in scope.

Process 52

Process Objectives and Key Results Sales Angle 52

Adaptive Business Services

DECEMBER 18, 2019

You’ve built up your book of business, your marketing is a fine-tuned lead generating machine, but are your pitches closing as many deals as they should be? In this guide we’ll explore simple yet effective “hacks” to increase your pitch acceptance rate, close more deals and grow your book of business. #1 How to Design Your Pitch.

Pitch 62

Pitch Objectives and Key Results Follow-up B2B 62

Sales Pop!

OCTOBER 30, 2024

This helps ensure that the content is highly relevant to the target audience, addressing specific challenges they are facing in their journeywhether that’s a common objection during the sales process or the latest industry trend affecting buying decisions. AI tools can generate transcripts quickly , making this process seamless.

Objectives and Key Results 130

Objectives and Key Results Healthcare Education Sales 130

Sales Hacker

MAY 24, 2020

Quick Pitch. Overcoming Objections. Quick Pitch. The second part of a successful cold call is the quick sales pitch. Quick pitches are important. That being the case, it’s important to cut to the chase in your quick pitch — time is money for both you and your prospect. Let’s get started, shall we?

Cold Call 121

Cold Call Objectives and Key Results Pitch Contact 121

PandaDoc

JUNE 2, 2025

What measurable result does the buyer expect? How MEDDIC works MEDDIC serves as a checklist for uncovering the key elements of any potential deal. That way, pitches and messaging can be further refined to align with their unique business perspective. The acronym breaks down as follows: Metrics. Economic Buyer. Decision Criteria.

Objectives and Key Results 52

Objectives and Key Results Sales Legal Finance 52

Hubspot

FEBRUARY 17, 2025

Instead of pitching, I dive into logistics. When we get this going, well start with X to hit quick results.' Addressing each type with custom communication helps in overcoming their objections. However, the key here is authenticity, I never bluff or use vague generalizations. Use strategic silence and mirroring.

Negotiate 73

Negotiate Gambling Objectives and Key Results Technique 73

Gong.io

NOVEMBER 12, 2021

It’s not getting them to share their “top strategic priorities.”. In this prospecting call, that’s your only objective: Land the meeting and move the buyer down the funnel. . 4 Sales Skills for Pitching: The 9-minute rule. Now you enter pitch mode. You’ve trimmed it down and have “perfected” your 30-minute pitch.

Cold Call 118

Cold Call Objectives and Key Results Negotiate Cross-sell 118

Veloxy

JANUARY 23, 2024

Key Takeaways Field marketing is an immersive strategy focused on in-person experiences to enhance brand visibility and influence purchasing decisions, using personalized interactions and localized campaigns to resonate with specific audiences. Grab a warm coffee or tea and let’s get started!

Objectives and Key Results 130

Objectives and Key Results Territory Campaign Promote 130

Salesforce

JANUARY 2, 2024

Whether you love or dread the elevator pitch, it’s a short window of time in close quarters where a lot of verbal and non-verbal communication happens. Understanding what makes an elevator pitch effective will help you craft one that communicates everything you want in just a few moments. What makes a good elevator pitch?

Pitch 59

Pitch Objectives and Key Results Appointment Non-Profits 59

Highspot

MARCH 12, 2025

Key Takeaways GTM efficiency leads to better internal coordination and a smoother customer journey. The result? As a result, messages get lost, deals stall, and customers receive inconsistent information. Define Strategic Goals Consider the big picture: what’s your revenue target?

GTM 52

GTM Go To Market Objectives and Key Results Follow-up 52

PandaDoc

JUNE 23, 2025

You want to come out of the call with a better understanding of their role, their objectives, and their challenges. “I pay a lot of attention to the key competencies of the person I’m talking to,” Helen says. Failing to build a connection Another key mistake is failing to establish rapport or build a connection.

Objectives and Key Results 52

Objectives and Key Results Commission Legal Sales 52

Hubspot

FEBRUARY 24, 2025

Key signals include emotional reactions the prospect shows frustration or urgency around their challenges. A sudden urgency often signals shifts in business priorities, new pressures, or emerging opportunities context that helps you position your solution more strategically. Listen for emotion, not just logic.

Sell 46

Sell Drivers/motivators Objectives and Key Results Cross-sell 46

Heinz Marketing

NOVEMBER 1, 2021

This is not a product pitch. And so, I had the opportunity to be at Google for four and a half years, a very OKR objective key results-based organization. So at the end of the day, and we’ll use goal and objective interchangeably here, it should, at that level, it should be fairly strategic.

Pipeline 124

Pipeline Objectives and Key Results Sales Strategize 124

Sales Pop!

APRIL 11, 2023

Employees can concentrate more fully on their work by fostering effective communication and conflict resolution skills, yielding better results and higher job satisfaction. This can help them track their progress and feel a sense of accomplishment as they achieve each objective.

Objectives and Key Results 130

Objectives and Key Results Cold Call Technique Represent 130

PandaDoc

MARCH 25, 2025

Complex sales cycle stages The lengthier sales cycle for complex sales is a direct result of higher costs and greater decision-maker involvement. Here is an overview of the sales process for complex sales: Discovery/needs analysis: Understanding your customers needs and challenges is key to demonstrating how your product or service can help.

Objectives and Key Results 52

Objectives and Key Results Contract Legal Sales 52

ClickFunnels

JANUARY 1, 2023

Many people think that copywriting is all about writing flashy headlines or sales pitches. That is, it’s a strategic process that involves research, testing, and optimization. In fact, they arrive skeptical, uncertain, and with a whole bucket-load of objections. You don’t need to address all of those objections.

Conversion 130

Conversion Objectives and Key Results A/B testing Drivers/motivators 130

Martech

JULY 5, 2022

Your objective is not to personalize your email campaigns and lifecycle messages. Rather, your objective is to enhance your customer’s experience with your brand. Use your testing results to improve each tactic. How you measure success is a key part of this equation. Optimize and move on. Mistake #5.

Objectives and Key Results 124

Objectives and Key Results Campaign Territory Launch 124

Salesforce

APRIL 17, 2025

Learn more about: Understanding agentic AI Agents for sales Agents for key account management Agents for retail execution Agents for customer service Are you ready to build agents for your consumer goods brand? The agent reaches out to leads , answers their questions, manages objections, and schedules meetings based on CRM and external data.

Objectives and Key Results 82

Objectives and Key Results Negotiate Retail Promote 82

Lead Fuze

JULY 5, 2023

Understanding how to overcome price objections is a crucial skill for any sales professional, marketer or small business owner. In the world of sales and marketing, pricing objection is often one of the most challenging hurdles to navigate. Don’t brush off their objections like dandruff on your shoulder.

Price 52

Price Objectives and Key Results Negotiate Sales 52

Hubspot

MAY 5, 2025

Youll tune into their words, tone, and hesitations and catch their real pain points, objections, and urgency. The result? Then, why should a prospect trust a sales rep who pitches a solution before understanding their real problem? In every single one, the rep jumped straight into pitching after the first problem surfaced.

Objectives and Key Results 74

Objectives and Key Results Pitch Trust Follow-up 74

Sales Hacker

DECEMBER 21, 2023

The result? Our SE team focuses on comprehending the rationale behind the client’s existing authentication system and their future UX and security objectives. Discuss what key unknowns need to be uncovered, what value propositions need to be reinforced, and what the overall goals of the call are.

Engineering 124

Engineering Objectives and Key Results Drivers/motivators Teamwork 124

Gong.io

JULY 22, 2022

Getting involved early on is the key to winning a sales call. It could be the key to landing a major deal. This can be done by finding out about internal deadlines or changes within the potential customer’s organization and understanding their specific objectives. Decision-makers hold the key to success for any deal.

Objectives and Key Results 118

Objectives and Key Results Sales Pitch Presentation 118

ConversionXL

AUGUST 30, 2019

Here’s a good example of that terseness (with a little humor) from Firebox : The art of the one sentence product pitch. In a given conversation, it’s unlikely your customers will deliver a product pitch as granular as you would. The results? Therefore it’s important to convey the value quickly and concisely.

Product 127

Product Objectives and Key Results Non-Profits Pitch 127